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Business Development/Marketing Manager

We begin with dreams. Dreams drive our motivation. Dreams are our future. The world's dreams, people's dreams, our dreams. Our passion creates ideas that make dreams come alive. Technology and products that were only dreams become reality.


All for dreams. Dreams challenge and the Nidec-Group will continue to meet the challenge. For the world's and people's tomorrows; the world's first, the world's best technologies and products; we will continue our part in creating a better society.

Job Summary

Job Description

Responsible for developing and implementing strategic marketing plans that deliver growth and exceed sales & profitability goals.

  • New Business Development

    • Develop, manage, and implement programs that deliver profitable growth

    • Establish and maintain solid customer growth program engagements

  • Strategy Development & Implementation      

    • Identify new opportunities through research and analysis

    • Develop & implement market growth strategies

    • Develop & implement product line and new product development strategies

  • Profit & Price Management            

    • Evaluate and develop market segment margin improvement plans

    • Manage the implementation of price and maintain detailed reporting

    • Develop & implement cost reduction / profit improvement plans

  • Functional Department Support    

    • Provide necessary support to enable successful Field Sales efforts

    • Engagement with Engineering should result in clear priorities, a focused, team effort and successful “win new business” efforts

    • Interaction with Operations should support day-to-day business requirements and creation of process improvements

  • Lead & Develop Customer Relationships      

    • Identify, cultivate, and maintain strong relationships with key customer decision-makers

    • Communicate Nidec core technology and product capabilities to customers creating a high level of understanding

    • Key customer relationships should provide important insights into customer business plans, product line strategies, and technology requirements

  • Internal Business Process Support

    • Maintain a growth program management process

    • Prepare successful, annual Strategy Reviews of managed markets

    • Provide accurate monthly forecasts and support the development of aggressive, attainable Financial Review forecasts

Key Competencies

  • Analysis of Data & Issues Analysis

    • Locates, evaluates, prepares, and communicates necessary information to support strong decision-making

    • Utilizes data and performs analysis to develop solutions, create alternatives, and make recommendations

    • Analytical efforts support attainment of financial goals

  • Judgment & Decision-Making         

    • A passion for the facts and for detail drives development of sound recommendations

    • Utilizes objective financial and business analysis to evaluate the return and risks of recommended actions

    • Uses technical expertise, functional expertise, and collaborative support from others to develop sound recommendations

  • Customer Success         

    • Promotes an effort & environment that delivers the value needed for our customers to experience "Customer Success"

    • Utilizes experience, insight, data, and relationships to capitalize on growth and improvement opportunities

    • Is an advocate for customers by removing barriers and solving problems enabling an increase in Customer Success

  • Optimizes Execution and Ensures Results    

  • Utilizes Nidec strengths, internal and external resources & talent to achieve CIMD business plan

  • Operates with initiative, urgency, and tenaciousness to achieve CIMD business plan

  • Supports an effort where associates are held accountable for achieving goals and delivering results

  • Contributes to a high performance, team effort, that accomplishes CIMD goals and priorities

  • Engages & Inspires        

  • Develops and communicates logical, convincing justifications (including lessons-learned) that build support for one's perspectives and initiatives

  • Communicates Nidec core technology and product capabilities to our customers creating a high level of understanding

  • Key customer relationships provide important insights into customer business plans, product line strategies, and technology requirements

  • Ensure communication of business challenges or objectives are clear and compelling, prompting action by others

  • Instills and sustains organization-wide energy, enthusiasm and optimism

  • Inspires others to stretch beyond what they thought they could do

  • Demonstrates effective written and verbal communication skills (includes the use of email)

Qualifications:

  • BS/BA in business administration, marketing, or engineering (preferably electrical/ mechanical engineering) M.B.A. preferred

  • Preferred minimum 5 years of successful, related experience

  • Experience working in commercial or industrial OEM environments preferred

  • Broad technical knowledge of relevant industry, products and competitive environment

  • Proficiency with computer programs / software, including Microsoft Office software, operating systems and data base management

  • Strong organizational and time-management skills

  • Excellent teamwork and leadership skills

  • Excellent customer service, relationship-building, and negotiation skills

  • Excellent written / verbal communication and presentation skills

  • Results-oriented and highly self-motivated

  • Strong analytical ability and problem-solving / strategic thinking skills

Additional Job Details

Equal Employment Opportunity and Affirmative Action at Nidec
Nidec is an Equal Employment Opportunity (EEO) and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants receive consideration for employment without regard to their age, gender, gender identity, sexual orientation, race, color, genetic information, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by law. For more information regarding your (EEO) rights as an applicant, please visit the following website: http://www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf

No Soliciting

Nidec will not accept unsolicited resumes from individual recruiters or third party recruiting agencies in response to Nidec job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers. Pre-approval from the Nidec Talent Acquisition team is required before any external candidate can be submitted and such candidate must be submitted to the Nidec Talent Acquisition team.

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CEO of Nidec
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Shigenobu Nagamori
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Average salary estimate

$80000 / YEARLY (est.)
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$70000K
$90000K

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What You Should Know About Business Development/Marketing Manager, Nidec

As the Business Development/Marketing Manager at Nidec, located in the vibrant city of St. Louis, Missouri, you'll play a vital role in turning dreams into reality through innovative technologies and strategies. Your journey will involve developing and implementing strategic marketing plans that not only drive growth but also exceed our sales and profitability goals. From spearheading new business development initiatives to creating strong programs for customer engagement, you’ll have the opportunity to forge impactful relationships with key stakeholders. At Nidec, we believe in the power of analysis; you'll be doing thorough research to identify new market opportunities and crafting strategies to enhance our product lines. Collaborating closely with sales, engineering, and operations teams will be essential to ensure we meet day-to-day business needs while fostering continuous improvements. Your commitment to building and maintaining strong relationships with customers will help communicate the core capabilities of Nidec’s technologies and products. With your keen judgment and decision-making skills backed by a solid analytical foundation, you’ll identify cost-effective solutions and facilitate progress toward financial goals. Joining the Nidec family means you’ll thrive in a dynamic environment where customer success is prioritized, and where your drive and passion for excellence will inspire both customers and colleagues alike. If you’re a strategic thinker with a knack for leadership and a deep understanding of the industry, we’d love to have you on board to help shape the future of our organization.

Frequently Asked Questions (FAQs) for Business Development/Marketing Manager Role at Nidec
What are the primary responsibilities of a Business Development/Marketing Manager at Nidec?

The primary responsibilities of a Business Development/Marketing Manager at Nidec include developing strategic marketing plans to drive growth, managing new business development programs, establishing solid customer engagement initiatives, and collaborating across functions to ensure effective execution of market strategies. This role emphasizes analytical thinking and data-driven decision-making to identify opportunities for profitability.

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What qualifications are needed for the Business Development/Marketing Manager position at Nidec?

For the Business Development/Marketing Manager position at Nidec, a BS/BA in business administration, marketing, or engineering is required, with an MBA being preferred. A minimum of 5 years of successful experience in related fields, particularly within commercial or industrial OEM environments, alongside strong analytical, communication, and technical skills, is essential for success in this role.

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How important is customer relationship management in the Business Development/Marketing Manager role at Nidec?

Customer relationship management is crucial for the Business Development/Marketing Manager at Nidec. Building and maintaining strong relationships with key customer decision-makers not only contributes to customer success but also provides insights into clients' business plans and product strategies, which are essential for tailoring Nidec’s offerings and ensuring growth.

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What kind of experience is beneficial for a Business Development/Marketing Manager at Nidec?

Experience in commercial or industrial OEM environments is highly beneficial for a Business Development/Marketing Manager at Nidec. A broad understanding of relevant industry products, competitive landscapes, and technical knowledge is also important to effectively drive marketing strategies and business development initiatives.

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How does Nidec support professional development for Business Development/Marketing Managers?

Nidec supports professional development for Business Development/Marketing Managers through continuous training, mentorship programs, and opportunities to engage in cross-departmental projects. This collaborative environment allows managers to enhance their skills, stay updated with industry trends, and contribute meaningfully to the organization's growth.

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Common Interview Questions for Business Development/Marketing Manager
Can you describe your experience in developing marketing strategies?

In answering this, focus on specific examples where you've successfully developed and implemented marketing strategies. Describe the research and analysis involved, and how your strategies led to measurable growth or customer engagement.

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How do you approach new business development?

Discuss the steps you take in new business development, including market research, identifying new opportunities, and building relationships. Provide examples of successful initiatives or campaigns that you've managed.

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Why do you believe customer relationships are vital in this role?

Emphasize the importance of understanding customer needs and how strong relationships lead to insights that can enhance products and services. Bring up instances where your relationship management directly impacted customer satisfaction or sales performance.

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How do you ensure alignment among sales, engineering, and operations teams?

Explain your communication strategies to engage cross-functional teams. Illustrate with examples how collaboration has resulted in successful project outcomes or market strategy implementations.

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Describe a situation where you identified a market opportunity.

Share a specific instance where you successfully identified a market opportunity, detailing the research and competitive analysis that led to your insights, as well as the resulting actions you took.

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How do you handle data analysis for decision-making?

Talk about your experience with data analysis in a business context, including the tools you use and how they influence your decision-making process. Mention how analysis has shaped your previous marketing strategies.

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What is your experience in managing product line strategies?

Provide insights into how you've managed product lines in the past, including your approach to market analysis, pricing strategies, and product development. Highlight successes or lessons learned from previous roles.

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How do you adapt your strategy based on feedback?

Discuss your approach to soliciting and incorporating feedback from customers and team members into your strategies. Offer an example of a time when feedback led to significant changes in your marketing approach.

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What skills do you think are essential for a Business Development/Marketing Manager?

Highlight essential skills such as analytical thinking, communication, negotiation, and customer service. Discuss how these skills have been critical in your previous roles and prepared you for the challenges of this position.

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How do you prioritize competing projects and deadlines?

Share your techniques for prioritization, such as the use of project management tools, time management strategies, and teamwork to ensure timely delivery of results while maintaining quality.

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You won't find Nidec throwing down the latest dance steps, though the company specializes in spins and moves. The company claims the largest global market share for the tiny spindle motors that power hard-disk drives. It also makes midsized motors...

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Full-time, on-site
DATE POSTED
April 18, 2025

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