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Product Sales Associate - Ads Measurement

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.


About This Role


The Nielsen Product Sales practice advises the world’s largest and most influential advertisers, agencies, and media companies on how to make their businesses more successful.  We are a team of consultants and thought leaders who bring Nielsen’s industry leading measurement products to life, providing actionable insights to help clients make better business decisions.


The Product Sales Associate  will support our Ad Measurement business for TV media clients.  This role will support existing business renewals and expand sales of Nielsen’s audience measurement products. through direct client engagement, and working closely with account management and product teams to demonstrate and articulate Nielsen’s value. In this role, you will support Nielsen’s ads measurement solutions across TV and Digital measurement.


The ideal candidate will possess a demonstrated track record of delivering commercial success among large and sophisticated media clients.  This person will have a solid understanding of Nielsen Audience Measurement products and, importantly,  the media & advertising ecosystem, including cross-channel media planning and measurement.  Strong candidates will be highly analytical and show aptitude in consultative sales, client service, internal collaboration, and adapting within a dynamic, fast-paced environment.


Responsibilities
  • Responsible for overall success, including commercial and strategic, for Nielsen’s ad measurement business among TV media sellers
  • Develop deep knowledge of your product suite, with an ability to confidently address client questions effectively and in a timely manner
  • Work closely with internal Nielsen partners, including Account Management, Product, Commercial Ops, and Product Marketing to ensure products are well-positioned to drive client satisfaction
  • Work on developing industry and client-specific sales strategies as necessary, working with Account Management and other Product Sales leads
  • Participate in sales process from prospecting to proposal development and closing contracts
  • Sales administration - maintenance of opportunity pipeline
  • Support team members in client discussions pertaining to your product suite


Qualifications
  • 3+ years of work experience, ideally within media & advertising, consulting, market research, or related domain. 
  • Media seller experience is a plus.
  • Bachelor’s Degree.  MBA or other Masters Degree a plus 
  • Knowledge of Nielsen as a business and its products, services, and offerings
  • Understanding of the television/digital industry, including current state and future trends
  • Attention to detail, excellent problem solving skills, resourcefulness, and ability to meet deadlines and respond to internal and external stakeholders in a timely manner
  • Ability to operate in a fast paced environment, manage multiple responsibilities simultaneously, and work well with a diverse customer base and various internal teams
  • Motivated to drive sales and delight clients
  • Strong presentation and communication skills
  • Strong team player - this is a sales role that will adapt with the team over time


Nielsen: Enabling your best to power a better media future. Our comprehensive benefits package (including health & wellness plans, 401(k) retirement coupled with a Nielsen match, a generous paid time off policy, company provided car for those who qualify, and if eligible, a discretionary incentive/bonus) is designed to be inclusive for all employees and families, and we take pride in ensuring that employees are rewarded holistically for the role they are doing and their performance.


A reasonable estimate of salary range for a new employee to be offered this role would be $50,000 - $185,000 which would be adjusted based on each employee's geographic location.  The position of each employee within a compensation range at Nielsen is dependent on several individual circumstances, such as experience, training, certifications and other business requirements/needs.  


Nielsen is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.


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Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.com domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @nielsen.com address. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.

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Average salary estimate

$117500 / YEARLY (est.)
min
max
$50000K
$185000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Product Sales Associate - Ads Measurement, Nielsen

As a Product Sales Associate - Ads Measurement at Nielsen in New York, NY, you will be stepping into a vibrant and innovative world where your passion for media and analytics can truly shine. Nielsen is on a mission to power a better media future and provide essential insights to guide major decisions for the world’s biggest advertisers and media companies. In this role, you’ll work closely with a dynamic team, supporting our TV media clients by driving renewals and expanding sales of our audience measurement products. Your ability to engage directly with clients, collaborate with Account Management and Product teams, and articulate the unique value Nielsen offers will be key to your success. You’ll develop a deep understanding of our products, participate in strategy development, and contribute to the sales process from prospecting to closing contracts. If you’re an analytical thinker with excellent communication skills and a knack for consultative sales, this position offers an exciting opportunity to influence the media landscape and make a significant impact. You'll also enjoy a comprehensive benefits package that demonstrates our commitment to employee wellness and performance. Join us, and together, let's turn insights into action, shaping a brighter media future!

Frequently Asked Questions (FAQs) for Product Sales Associate - Ads Measurement Role at Nielsen
What are the responsibilities of a Product Sales Associate - Ads Measurement at Nielsen?

As a Product Sales Associate - Ads Measurement at Nielsen, your primary responsibility will be to support the Ad Measurement business for TV media clients. You’ll engage with clients to drive business renewals and increase sales of Nielsen's audience measurement products, ensuring that you address their questions and needs timely. Additionally, you'll collaborate with various internal teams to ensure that products are strategically positioned to enhance client satisfaction.

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What qualifications do you need to apply for the Product Sales Associate - Ads Measurement role at Nielsen?

To apply for the Product Sales Associate - Ads Measurement position at Nielsen, you should have at least 3 years of experience in media and advertising, consulting, or a closely related field. A Bachelor's Degree is required, while an MBA or relevant Master’s degree is a plus. Strong understanding of Nielsen’s audience measurement products and the media ecosystem is essential for success in this role.

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How does Nielsen support the growth and development of Product Sales Associates?

Nielsen is committed to the growth and development of its Product Sales Associates by providing a supportive environment where collaboration and learning are prioritized. As a Product Sales Associate - Ads Measurement, you will have opportunities for engaging with experts across various departments, participating in training programs, and receiving mentorship from seasoned professionals in the industry.

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What skills are important for a successful Product Sales Associate - Ads Measurement at Nielsen?

For a successful Product Sales Associate - Ads Measurement at Nielsen, key skills include excellent analytical capabilities, strong communication and presentation skills, and a consultative sales approach. Additionally, you should be able to work effectively in a fast-paced environment, manage multiple client relationships, and possess a keen understanding of media planning and measurement across multiple channels.

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What is the salary range for the Product Sales Associate - Ads Measurement position at Nielsen?

The salary range for the Product Sales Associate - Ads Measurement role at Nielsen is typically between $50,000 and $185,000, dependent on various factors such as geographic location, experience, and individual qualifications. This compensation reflects Nielsen's commitment to rewarding employee performance and industry expertise.

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Common Interview Questions for Product Sales Associate - Ads Measurement
Can you describe your experience in consultative sales as a Product Sales Associate?

When answering this question, focus on specific examples where you've engaged clients through a consultative approach. Highlight your ability to understand client needs, tailor solutions, and ultimately achieve sales goals. Discuss your analytical skills and how they enable you to provide valuable insights to clients.

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How do you stay informed about trends in the media and advertising industry?

You should explain your methods for keeping up-to-date with industry trends, such as subscribing to relevant publications, attending webinars, or joining professional groups. Show your enthusiasm for the media landscape and how this knowledge allows you to better serve clients as a Product Sales Associate.

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What strategies would you employ to expand the client base for Nielsen's Ad Measurement products?

Discuss your approach to identify prospective clients and develop relationships. Highlight any long-term strategic thinking you would use, such as targeted marketing or personalized outreach, and emphasize how you would leverage analytics to understand client behavior.

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Describe a time you faced a difficult challenge in a sales role and how you overcame it.

Use this opportunity to provide a concrete example of a challenge you faced, detailing your thought process and the actions you took to resolve it. It’s important to demonstrate your problem-solving skills and resilience, crucial traits for a Product Sales Associate.

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How do you prioritize tasks across different client accounts?

Share your method for managing multiple responsibilities, whether through scheduling, effective communication, or prioritizing based on client needs. Discuss tools or strategies that have worked for you in the past.

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What role does teamwork play in the sales process for Ad Measurement products?

Emphasize the importance of collaboration within Nielsen's diverse teams, sharing examples of how cross-functional teamwork has led to success in past roles. Mention how you would work with Account Management and Product Teams to deliver winning solutions.

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How would you handle a dissatisfied client?

Discuss the importance of active listening and empathy in resolving client dissatisfaction. Describe a specific strategy, such as following up for feedback and ensuring their concerns are addressed promptly as a Product Sales Associate.

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What metrics do you believe are essential to measure sales success in this role?

Highlight key performance indicators (KPIs) such as client retention rates, new client acquisitions, and overall revenue growth. Explain how you plan to track and analyze these metrics to continually improve your performance as a Product Sales Associate.

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Why do you want to work for Nielsen as a Product Sales Associate?

Your answer should reflect your passion for media and analytics, as well as your admiration for Nielsen's innovative role in the industry. Share what excites you about joining their team and how you align with their mission.

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What do you consider your greatest strength in sales?

Identify a strength that is particularly relevant to the Product Sales Associate role, such as relationship-building or strategic thinking. Provide an example of how this strength has helped you succeed in previous positions.

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March 13, 2025

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