Regional Marketing Manager - US Central Region
Get to know Okta
Okta is The World’s Identity Company. We free everyone to safely use any technology—anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth.
At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences.
Join our team! We’re building a world where Identity belongs to you.
Job Overview:
We are looking for a strategic and results-driven individual to lead the execution of our regional marketing programs and revenue growth initiatives supporting the Enterprise Central sales organization at Okta. This role is essential to achieving our ambitious revenue goals by executing impactful marketing strategies and demand generation programs that drive regional pipeline growth. As part of the Americas Field Marketing team, you will report to the Sr Manager, Regional Marketing for the Enterprise Central/East Region. This role will work closely with the sales organization and collaborate within the broader marketing organizations (Digital, Integrated, Product, Global Campaigns, Marketing Operations) to ensure strategic alignment and achieve business outcomes.
Duties and Responsibilities:
- Create and Execute Regional Marketing Programs: Design and implement targeted marketing campaigns aligned to the Americas and Enterprise GTM Strategy that generate a robust pipeline of new and upsell business to support regional sales and product goals.
- Lead Cross-Functional Marketing Alignment: Act as the “quarterback” for all marketing activities supporting the regional sales team, coordinating efforts with product, digital, content, Account Based Marketing as well as event marketing teams to deliver cohesive programs.
- Consultative Partner to Regional Sales: Build and maintain a trusted, consultative relationship with regional sales leaders, account executives and sales development representatives, providing strategic marketing insights, tools, and resources to help achieve sales objectives.
- Analyze and Report on Regional Performance: Conduct in-depth, data-driven evaluations of regional performance, delivering insights during forecast and pipeline review calls, quarterly business reviews, and strategic planning sessions.
- Manage Budget and Vendor Relationships: Oversee program budget allocation and vendor management, ensuring efficient investment in marketing programs with a strong program cost-to-pipeline return.
- Collaborate with Strategic Partners: Work closely with partner organizations to design joint initiatives, leveraging partner strengths to enhance marketing programs and maximize pipeline impact.
- Provide Regular Performance Feedback and Reporting: Track and report on the effectiveness of regional marketing programs, continuously optimizing strategies based on ROI and sales feedback.
Qualifications:
- 5+ years of regional or field marketing experience within a B2B enterprise environment
- Bachelor’s Degree; Marketing preferred
- Travel required: up to 30%
- Experience with Marketing Tools/Technologies( SFDC, Tableau, Splash, Asana, Marketo, 6Sense)
- This is a remote position. Prefer candidates in Central US states.
#LI-Remote
Below is the annual base salary range for candidates located in California, Colorado, New York and Washington. Your actual base salary will depend on factors such as your skills, qualifications, experience, and work location. In addition, Okta offers equity (where applicable), bonus, and benefits, including health, dental and vision insurance, 401(k), flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies. To learn more about our Total Rewards program please visit: https://rewards.okta.com/us.
What you can look forward to as an Full-Time Okta employee!
- Amazing Benefits
- Making Social Impact
- Fostering Diversity, Equity, Inclusion and Belonging at Okta
Okta cultivates a dynamic work environment, providing the best tools, technology and benefits to empower our employees to work productively in a setting that best and uniquely suits their needs. Each organization is unique in the degree of flexibility and mobility in which they work so that all employees are enabled to be their most creative and successful versions of themselves, regardless of where they live. Find your place at Okta today! https://www.okta.com/company/careers/.
Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws. If reasonable accommodation is needed to participate in the job application, interview process, or onboarding please use this Form to request an accommodation.
Okta is committed to complying with applicable data privacy and security laws and regulations. For more information, please see our Privacy Policy at https://www.okta.com/privacy-policy/.
By
Okta
Okta is a leading identity and access management company headquartered in San Francisco, California that is committed to allowing people to access applications on any device at any time, while still enforcing strong security policies.
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