Private Capital - Vice President, Chief Marketing Officer

Position: PGIM Private Capital - Vice President, Chief Marketing Officer Job Classification: Marketing & Communications - Marketing What you will doThe Vice President and Chief Marketing Officer is responsible for the creation, development, and execution of marketing programs that support the strategic objectives of PGIM Private Capital (PPC) and increases external visibility through multiple channels. This role oversees and implements marketing capabilities across the content, distribution, and brand spectrum for prospective borrowers. In addition to leading an organization of internal marketing professionals, this individual will also work with the Prudential, PGIM Marketing, PGIM Private Alternatives, Investor Relations, and Public Relations teams.The position can be based out of Chicago, Newark, or New York City.What you can expectDevelop and execute on the PGIM Private Capital marketing strategy through multiple channels, including digital, social, advertising and brand managementIncrease awareness of PGIM Private Capital’s total credit platform with investors and external talent.Develop and manage the annual marketing budget. Establish monitoring protocols to assess return on time and operating expenses and make adjustments to improve on these investments. Leverage data in decision making processMaintain a strong and current understanding of private credit market including, trends, investor expectations and competitive landscapeManage the marketing team with focus on high performance execution and developing individual talentDevelop and distribute marketing content in support of borrower deal teams and investor development business plans and campaignsFurther the PPC brand in coordinated manner relative to stakeholder audience and geographic locationEnable origination growth by expanding and enriching data used for prospecting, conversion of leads to contacts, and qualifying and tiering companiesIdentify and manage external service providers when needed to support execution of the marketing strategyImprove existing, and build new, marketing capabilities by leveraging trends, techniques, data, and technologyTravel (~25%) will be requiredWhat you will bring 15+ years of marketing and project management experience, preferably in an asset management, private credit, or large financial services organizationStrong business acumen with the ability to formulate and articulate strategy, then translate and execute enabling initiativesCollaborative working style that incorporates multiple stakeholders’ views along with the ability to influence others while developing and maintaining strong working relationshipsExperience in managing and growing a team along with external vendorsAbility to define a vision, frame and execute on implementation approach, and creatively persevere to deliver successComfortable in working with all levels of the organization in a demanding, high-profile role Demonstrated marketing leadership along with a committed player-coach operating mentalitySuperior communication skills, both written and verbalExperience in investment organizations providing marketing support and brand awareness around investment fundraising is a highly desirable plus Bachelor’s degree requiredWhat we offer you Medical, dental, vision, life insurance and PTO (Paid Time Off)Retirement plans: 401(k) plan with generous company match (up to 4%) ;Company-funded pension plan Wellness Programs to help you achieve your wellbeing goals, including up to $1,600 a year for reimbursement of items purchased to support personal wellbeing needsWork/Life Resources to help support topics such as parenting, housing, senior care, finances, pets, legal matters, education, emotional health, and career development.Tuition Assistance to help finance traditional college enrollment, approved degrees, many accredited certificate programs, and industry designations.• To find out more about our Total Reward package, see our Total Rewards Brochure. Some of the above benefits may not apply to part-time employees scheduled to work less than 20 hours per week.Compensation Disclosure Compensation will be commensurate with experience and will be comprised of base salary, discretionary annual incentive,…