Social Media Community Manager

To apply for the Social Media Community Manager position at Jack Link's Protein Snacks, candidates should ideally hold a BA in Marketing, Journalism, or a related field. Additionally, a strong background with at least 2 years of experience in executing successful social media initiatives is preferred. Familiarity with creative formats, social media management tools, and an understanding of brand communication are essential for thriving in this role.

As a Social Media Community Manager at Jack Link's Protein Snacks, your daily responsibilities will include creating, planning, and posting engaging content across all social channels, interacting with our audience, managing influencer programs, and ensuring our brand voice is consistent across all platforms. You’ll also analyze social media trends and report on the effectiveness of our campaigns, collaborating with various teams to curate high-quality visual content.

Jack Link's Protein Snacks is dedicated to the growth and development of its employees. As a Social Media Community Manager, you will have access to ongoing training and professional development opportunities that keep you updated on the latest trends and best practices in social media marketing. The company values innovation and encourages its team members to contribute ideas, fostering a collaborative environment for personal and collective growth.

A successful Social Media Community Manager at Jack Link's should possess strong communication and interpersonal skills, a deep understanding of brand marketing, and a resourceful mindset. The ideal candidate should be self-driven, able to manage projects from start to finish, and must exhibit a genuine passion for the brand and its mission. Creativity and awareness of social media trends are also key to excelling in this role.

At Jack Link's Protein Snacks, the core values that shape our workplace culture include being real, prioritizing speed, stewardship, building relationships, and demonstrating self-discipline and awesome character. We value employees who embody these traits and are passionate about our mission to foster a strong online community and promote our brand authentically.

As a Social Media Community Manager at Jack Link's, you will create a variety of content, including engaging images, videos, and text posts that align with the brand’s identity and resonate with its audience. Experiencing with newer formats like live videos and GIFs will also be part of your content creation process, allowing you to keep our social channels fresh and engaging.

Absolutely! Collaboration is essential in the Social Media Community Manager role at Jack Link's Protein Snacks. You'll regularly work with both internal teams and external influencers to create high-quality content and ensure that brand messaging is consistent. This role fosters teamwork while allowing you to shine through your creative contributions and insights.

When asked about your experience managing social media, highlight specific platforms you’ve worked with, campaigns you’ve executed, and how your strategies contributed to audience growth and engagement. Be specific about how you tailored content for different audiences and any measurable outcomes that resulted from your efforts.

Demonstrate your commitment to professional growth by mentioning reliable sources you follow, such as industry blogs, webinars, or social media conferences. Discuss any tools or networks you engage with to stay informed and how you implement this new knowledge into your social media strategies.

Share a specific example where you addressed negative feedback on your brand’s social media. Focus on how you communicated with the customer, resolved the issue, and how it ultimately strengthened your brand’s relationship with its audience.

Discuss strategies like influencer collaborations, engaging content creation, targeted ad campaigns, or hosting interactive events. Highlight how you would analyze audience insights to refine your approach and ensure it aligns with Jack Link's brand identity.

Stay focused on key performance indicators (KPIs) such as engagement rates, follower growth, and conversion metrics. Share your experience with social media analytics tools and how you’ve used data to inform future strategies and campaigns.

Provide a detailed account of a campaign you led, outlining your goals, the creative strategy you employed, the platforms you used, and the results you achieved. Highlight any collaborative efforts that contributed to its success and what you learned from the experience.

Explain your approach to crisis management, including steps like quick assessment, drafting transparent and empathetic messaging, and monitoring audience sentiment. Emphasize the importance of timely responses and keeping stakeholders informed throughout the process.

Mention any social media management tools you are proficient in, such as Sprout Social or Hootsuite. Explain how these tools help streamline content scheduling, audience engagement, and performance analysis, thereby enhancing your ability to manage campaigns effectively.

Discuss your understanding of the Jack Link's brand values and voice. Explain your process for creating guidelines that ensure consistency in messaging, tone, and visual content across various social channels while adapting to the platform's unique characteristics.

Articulate your excitement about the company’s mission to be the #1 Protein Snacking Company and its innovative spirit. Share how your personal values align with Jack Link's core values, and highlight your enthusiasm for contributing to such a dynamic and passionate team.