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New Product Sales Specialist - Fraud - job 1 of 2

We believe that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Washington D.C., London and Amsterdam.


Our Revenue Specialist team at Plaid combines deep product and industry knowledge and is focused on bringing new  Plaid  solutions to an ever-broadening set of businesses. The team works in partnership with our Product and Go-To-Market (GTM) with shared ownership of solution adoption and revenue.


Your unique market knowledge will help our customers better understand our Fraud solutions and accelerate accelerate the adoption of the related products in the market, Your focus will vary depending on the stage of the product development lifecycle - you’ll be leading product pilots with early customers, and be specializing across the revenue team to accelerate the growth of a specified product to market. You will work closely with Sales, Account Management, Client Engineering, and Product Marketing to identify, sell and close deals specific to the Fraud space.


Responsibilities
  • Responsible for the complete sales funnel for our Fraud products & features (building pipeline, selling, signing deals).
  • Partner with Account Executives, Account Managers, Sales Engineers, Sales Leaders, Product Managers and Product Marketing to hit product and solution area revenue goals.
  • Accelerate revenue growth for Plaid's Fraud Solutions.
  • Responsible for authoring or updating the sales playbook that will enable scaling of early product sales to repeatable motion by scaled sales org (e.g. developing the GTM playbook, co-selling until product maturation).
  • Scale and enable a sales process across many different customer types and sellers.
  • Work cross-functionally to improve the client onboarding experience as they build with Plaid, collecting and translating customer and partner feedback into meaningful product insights for our Product, Marketing, and Engineering teams.


Qualifications
  • 8+ years of work experience, with 5+ years of sales experience in a new-revenue or sales specialist role (quota carrying), or sales engineering role, and a strong track record of closing deals 
  • Deep experience and market knowledge within the Fraud, Risk, Identity Verification, KYC/AML, and Identity space
  • Strong communication and presentation skills, and an ability to build relationships with prospects and customers, up to the C-suite 
  • Ability to sell a technical, complex solution to a business buyer
  • Experience building a targeted sales plan to hit revenue goals across existing and new customers
  • Strong collaboration skills and ability to work across a variety of internal stakeholders
  • Excitement to work in a high-growth environment and to help build processes and scale product growth across the revenue team
  • Desire to get (more) technical and the ability to learn the ins and outs of Plaid's APIs


$127,008 - $189,216 a year
Target base salary for this role is between $127,008 and $189,216 per year. Additional compensation in the form(s) of equity and/or commission are dependent on the position offered. Plaid provides a comprehensive benefit plan, including medical, dental, vision, and 401(k). Pay is based on factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience and skillset, and location. Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.

Our mission at Plaid is to unlock financial freedom for everyone. To support that mission, we seek to build a diverse team of driven individuals who care deeply about making the financial ecosystem more equitable. We recognize that strong qualifications can come from both prior work experiences and lived experiences. We encourage you to apply to a role even if your experience doesn't fully match the job description. We are always looking for team members that will bring something unique to Plaid!


Plaid is proud to be an equal opportunity employer and values diversity at our company. We do not discriminate based on race, color, national origin, ethnicity, religion or religious belief, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, military or veteran status, disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local laws. Plaid is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance with your application or interviews due to a disability, please let us know at accommodations@plaid.com.


Please review our Candidate Privacy Notice here.

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$127008K
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What You Should Know About New Product Sales Specialist - Fraud, Plaid

Are you passionate about transforming the world of finance? If so, being a New Product Sales Specialist in Fraud at Plaid might be your perfect opportunity! Based in New York, at Plaid, we believe that the financial interactions of tomorrow will be dramatically enhanced through innovative tools and experiences that developers and businesses can utilize. Our network connects millions of users with their financial institutions, powering popular apps like Venmo and SoFi. As part of our Revenue Specialist team, you'll leverage your expertise in the Fraud space to help customers understand the benefits of our cutting-edge solutions. Your role will evolve with the product development life cycle, leading product pilots, and collaborating closely with various teams including Sales, Account Management, and Product Marketing. You’ll assist in building and updating our sales playbook while driving sales for our Fraud products all while gathering insights directly from clients to enhance our offerings. If you have a strong sales background, particularly in Fraud solutions, and enjoy a fast-paced environment, then come join us at Plaid, where you can truly make an impact and help shape the financial future for everyone.

Frequently Asked Questions (FAQs) for New Product Sales Specialist - Fraud Role at Plaid
What are the key responsibilities of the New Product Sales Specialist in Fraud at Plaid?

As a New Product Sales Specialist in Fraud at Plaid, you will be responsible for the complete sales funnel for our Fraud products, from building a robust pipeline to closing deals. You'll also partner cross-functionally with Account Executives, Account Managers, and Product Marketing to achieve revenue goals, play a pivotal role in authoring a scalable sales playbook, and enhance the client onboarding experience while gathering valuable customer feedback.

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What qualifications are needed for the New Product Sales Specialist in Fraud position at Plaid?

To qualify for the New Product Sales Specialist role in Fraud at Plaid, you'll need at least 8 years of work experience with a strong focus on sales for around 5 years, particularly in new revenue or sales specialist roles. Additionally, deep understanding of the Fraud, Risk, and Identity Verification industries is essential, along with excellent communication skills and the ability to connect with various stakeholders, including C-suite executives.

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How does the New Product Sales Specialist role contribute to Plaid's revenue growth?

The New Product Sales Specialist role is crucial for driving revenue growth at Plaid by focusing on bringing our innovative Fraud solutions to market. You will develop and execute targeted sales strategies, collaborate with multiple teams to ensure the solutions meet customer needs, and accelerate adoption through effective sales techniques, thus contributing to the overall success and expansion of Plaid's offerings.

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What is the salary range for the New Product Sales Specialist - Fraud position at Plaid?

At Plaid, the target base salary for the New Product Sales Specialist in Fraud ranges from $127,008 to $189,216 annually. Additionally, there are opportunities for additional compensation through equity and commissions, based on the role offered. Our compensation is evaluated based on various factors, including the responsibilities of the position and the candidate's experience.

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What kind of work environment does the New Product Sales Specialist in Fraud at Plaid work in?

The environment at Plaid for a New Product Sales Specialist in Fraud is dynamic and fast-paced, designed for innovation and collaboration. You will be part of a diverse team that values creativity and responsiveness, where you can take initiative, refine processes, and contribute to a mission focused on unlocking financial freedom for all.

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Common Interview Questions for New Product Sales Specialist - Fraud
How do you approach building a sales pipeline for new products?

When building a sales pipeline for new products, I focus on identifying potential customers through market research, leveraging existing relationships, and crafting tailored outreach strategies. It's important to account for different customer types and refine my approach based on their needs and feedback to ensure an effective sales process.

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Can you explain a successful sales strategy you implemented in a previous role?

In a previous role, I created a sales strategy that involved detailed customer segmentation and personalized engagement plans. By understanding specific pain points, I was able to offer tailored solutions and increase our closure rate by leveraging success stories that resonated with potential clients, leading to a significant boost in revenue.

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How do you handle objections from prospective clients?

Handling objections effectively involves active listening and empathy. I first acknowledge the concern, then ask clarifying questions to understand the underlying issue before providing evidence or success stories that directly address their objection, reassuring them of the value our solution brings.

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What strategies do you use to collaborate with other teams in a high-growth environment?

In a high-growth environment, I prioritize open communication and regular meetings with cross-functional teams. I also advocate for sharing insights from clients to inform product improvements and encourage iterative feedback loops to ensure all teams align toward common goals.

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Describe how you stay updated with industry trends related to Fraud.

I stay updated on industry trends by following leading publications, attending webinars, and partaking in industry conferences. Engaging with peers through networking events and online forums also helps me gain diverse perspectives on emerging trends and innovations within the Fraud space.

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How do you ensure a positive client onboarding experience?

To ensure a positive onboarding experience, I establish clear communication from the outset, set appropriate expectations, and provide comprehensive resources and assistance. Additionally, I prioritize soliciting feedback from clients during the onboarding process to make real-time adjustments and improve satisfaction.

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What techniques do you employ to sell technical solutions to non-technical buyers?

When selling technical solutions to non-technical buyers, I focus on simplifying complex concepts through relatable analogies and emphasizing the practical benefits. My goal is to connect the technical aspects to their specific business challenges, ensuring that they see the tangible value in our solution.

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How do you identify key decision-makers in a potential client's organization?

To identify key decision-makers within potential clients, I conduct thorough research on the company structure, use platforms like LinkedIn for insights, and engage with existing contacts to clarify roles and responsibilities. Understanding the decision-making process is vital to tailor my approach effectively.

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In what ways can you contribute to product improvement based on customer feedback?

I can contribute to product improvement by systematically collecting and analyzing customer feedback, identifying recurring challenges, and collaborating with product teams to suggest modifications that address those pain points. This iterative approach not only enhances the product but also reinforces client relationships.

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What motivates you to excel in your role as a New Product Sales Specialist?

What motivates me as a New Product Sales Specialist is the opportunity to bridge innovative solutions with eager clients. Knowing that my efforts directly contribute to helping businesses evolve and succeed in their financial interactions drives my passion and commitment toward achieving sales goals.

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Plaid’s mission is to unlock financial freedom for everyone.

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Full-time, on-site
DATE POSTED
March 20, 2025

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