Freelance Creative Designer

About Popsa

Popsa sits at the intersection of generative AI, photography and eCommerce. According to Deloitte, we are one of the UK’s fastest-growing tech startups, and in 2022 the Financial Times ranked us in the Top 5 fastest growing software companies in the whole of Europe. 

We have the backing of some excellent investors. Our native iOS and Android apps are available in 12 languages – attracting more than 5 million users to date – and we ship to 50 countries around the world. Only 15% of Popsa’s revenue comes from the UK (France is our top market whilst the US is our fastest growing).

👉 Read more about our journey so far

👉 Check out our Soho office in London

People come to us to create photobooks and other products, but what we really do is help them process their lives and relationships through reflection on their photos. 

Our ambition is to be a space to explore all of life’s moments and the emotions that come with them – not just the highlights. So holidays, but also lazy days and sad days too. We believe the more you reflect, the better you understand yourself and your connections with others. 

We’re developing an AI-driven platform that effortlessly generates personalised content based on the data contained in photos, removing countless anxieties usually associated with creative tasks and empowering everyday people with professional storytelling techniques for the first time.

👉 Read more about our vision for the future of Popsa

Founded in 2016, we’ve already built an award-winning app that’s made printing your memories so easy and accessible that anyone can do it. As a result, we receive 20,000 orders every week.

However, behind the scenes we’re building the next generation of automatic products – an order of magnitude more sophisticated than what you see today.

The Designer will be responsible for ideating and delivering marketing design content, inclusive of email, printed materials and collaborating on landing pages. They will create impactful and effective email creative campaigns. They will utilise, support and maintain a database of design templates in Figma for key systems like email, landing pages and static ads that work within our design system. They will help the Creative Lead build and refine the design system for marketing content alongside in partnership with the Product Design team. Becoming a key guardian of the brand style guide. They will collaborate with key stakeholders across the business to ideate on briefs and deliver creative, working especially closely with the Retention team. This role will champion mobile first design thinking as well as bring a deep focus on our customer and their behaviour.

• Deliver high performing best in class emails
• Supported the rollout an improved Figma design system for our emails 
• Aided our landing page design strategy with the product designers
• Scale and improve our printed / DM deliverables
• Supported ideation and strategy work with the Retention team
• Aided localisation growth across key markets like France and the US

• Designing emails, landing pages, social and direct mail creative. 
• Present ideas and projects to key stakeholders.
• Gate keeps the brand guidelines and identity.
• Contribute to ideation sessions and develop creative from concept to delivery.
• Artworking assets as needed for multiple languages. 

• Strong experience designing with Figma and Adobe Creative Suite (especially Photoshop).
• Clear communication skills and strong collaborative mindset.  
• You are an Innovator with experience in ideation and pushing briefs. 
• Customer mindset - understand and champion the customer
• Data oriented with a scientific awareness of performance.
• Experience working In-house or agency.

• Experience of multi language content creation for emails and landing pages.
• Motion / 3D design knowledge. 

We are currently going through a lot of CVs but we don’t wait for roles to close before going through your CV. We will be in touch in a few days to let you know if we think we might be a match or if we are not. Unfortunately, because we get so many CV’s we are not able to send a personalised reply if it’s not a match. If it’s a match, then we will arrange a time to talk to you on a quick 30 minute call. We encourage you to apply in 6 months' time for similar roles.

Can’t wait to get started! What are the perks at Popsa?

25 days holiday plus 8 bank holidays (closed between Christmas and New Year)

An additional day of holiday per anniversary year (up to 3)

Equity options 

Group pension scheme (salary exchange/sacrifice)

Private medical insurance, including generous dental and eye cover 

Travel subsidies - Cycle to work scheme/season ticket loans 

Enhanced sickness & parental leave 

L&D budget for for conferences and courses 

Diverse collaborative and supportive environment 

Our office is fully lift accessible

We’re extremely close to Oxford Circus, Piccadilly Circus and Tottenham Court Road tube stations so commuting is easy

Ways of Working

Hybrid - min 3 days in the office in the heart of Soho. Set days so you're in when your team is in (ask us what days)

Regular social events 

Town hall on a regular to ensure our team is aligned

6-12 month objectives are set for each team member so they know how they're developing professionally (reflected in our job descriptions)

Everybody is Welcome at Popsa

Popsa is committed to fostering a diverse and inclusive environment. We believe that diversity in backgrounds, perspectives, and experiences leads to the creation of the best products and solutions, so we strive to build a team that reflects the diversity of the world around us and actively work towards creating equal opportunities for everyone. By embracing a culture of inclusion, we aim to leverage the power of different voices and perspectives to drive innovation and success in everything we do.

As a starting point, we run our job postings through: https://gender-decoder.katmatfield.com/

Popsa is an equal opportunity employer. We do not discriminate on the basis of race, colour, ancestry, religion, national origin, sexual orientation, age, citizenship, marital or family status, disability, gender identity or expression, or any other legally protected status.