Principal Strategist (Remote)

Marketing

Remote - USA

We are seeking a strategic thinker and innovator to serve as our Principal Strategist. In this role, you will be responsible for devising and executing strategies that optimize lead generation, prospecting efficiency, and customer acquisition. You will collaborate closely with RevOps, Data, and Product teams to leverage data-driven insights and technology to identify, target, and convert high-value leads into long-term customers. Your expertise will influence the trajectory of our company, directly impacting revenue growth and market expansion.

Key Responsibilities

• Develop and drive the lead strategy, prospecting systems, and data roadmap that aligns with company goals and objectives.
• Collaborate with RevOps, Data, and Product teams to define and implement streamlined lead generation processes.
• Utilize data analytics to identify market trends, customer behavior, and opportunities for enhanced lead targeting.
• Design and optimize lead scoring models to prioritize high-potential prospects for effective engagement.
• Partner with Product teams to incorporate customer feedback into product enhancements and offerings.
• Drive the integration and optimization of prospecting tools, CRM systems, and data platforms.
• Create and deliver comprehensive reports, presentations, and recommendations to executive stakeholders.
• Stay informed about industry trends, emerging technologies, and the competitive landscape to inform strategy.

Qualifications 

• 5+ years of experience in strategic roles, preferably in lead generation, RevOps, or related areas.
• Proven track record of developing and executing successful lead strategies that drive revenue growth.
• Strong analytical skills, adept at translating data insights into actionable strategies.
• Excellent project management and cross-functional collaboration abilities.
• Exceptional communication and presentation skills.
• Proficiency in CRM systems, prospecting tools, and data analytics platforms.
• Demonstrated leadership skills and the ability to influence at all levels of the organization.

Cash compensation range: 138500-221600 USD Annually

This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot’s compensation philosophy from Katie Burke, HubSpot’s Chief People Officer.

The cash compensation above includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot’s bonus plan for eligible roles. In addition to cash compensation, all HubSpotters are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are based on a few different factors unique to each candidate, including their skills, experience, qualifications and other job-related reasons.

We know that benefits are also an important piece of your total compensation package. To learn more about what’s included in total compensation, check out some of the benefits and perks HubSpot offers to help employees grow better.

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We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.

If you need assistance or an accommodation due to a disability, please email us at interviewaccommodation@hubspot.com. This information will be treated as confidential and used only for the purpose of determining an appropriate accommodation for the interview process.

Germany Applicants: (m/f/d) - link to HubSpot's Career Diversity page here.

About HubSpot

HubSpot (NYSE: HUBS) is a leading customer relationship management (CRM) platform that provides software and support to help businesses grow better. We build marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. We’re also building a company culture that empowers people to do their best work. If that sounds like something you’d like to be part of, we’d love to hear from you.

You can find out more about our company culture in the HubSpot Culture Code, which has more than 5M views, and learn about our commitment to creating a diverse and inclusive workplace, too. Thanks to the work of every employee globally, HubSpot was named the #2 Best Place to Work on Glassdoor in 2022, and has been recognized for award-winning culture by Great Place to Work, Comparably, Fortune, Entrepreneur, Inc., and more.

Headquartered in Cambridge, Massachusetts, HubSpot was founded in 2006. Today, thousands of employees work across the globe in HubSpot offices and remotely. Visit our careers website to learn more about culture and opportunities at HubSpot. 

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