Product Marketing Executive

WHO ARE WE?

We’re innovators and we’ve made big changes in our industry!

Employing over 350 teammates across the country, we’re the UK’s largest property auctioneer, market leader in online auction and the pioneers of the UK’s first end-to-end onboarding and sales progression platform.

OUR PROMISE TO YOU

Working in our team, you have the freedom to shape your career, be an innovator and be proud of the work you do. From auction and conveyancing specialists, to tech, sales and marketing roles, we can help you find and grow your Super Future.

Not only will you enjoy a great benefits package, career progression opportunities and flexible hybrid working as standard, you’ll also benefit from learning and working with some of the most talented and passionate people in the sector.

We’re built on values that drive us, our decisions, our behaviour and everything inbetween.

Think you’ve got what it takes?

iam Effective. iam Customer Focussed. iam Pioneering. iam Collaborative

YOUR ROLE

As Product Marketing Executive you’ll support the Product Marketing Manager to promote the full iamproperty range of solutions to our customers, working to shape our product marketing plans, develop and deliver key product and service messaging, collateral and assets to the market.

What you’ll be doing:

• You’re a collaborator. You will collaborate with various teams across the business, including the Marketing Communications team to promote the product messaging and relevant agencies to ensure all required product content is produced to an exceptional standard.
• You’re creative. You will own and manage the building and maintaining of compelling product related content for use across all sales, marketing and services platforms, such as product brochures, data sheets, demo videos, competitive summaries, presentations, whitepapers, web content, blogs and articles.
• You’re proactive. You will proactively support the promotion of iamproperty products and services through relevant marketing tactics and deliverables, whilst maintaining a strong knowledge of market opportunity, emerging trends, competition, product capabilities, and customer wants and needs.
• You’re analytical. You will use research and insight about target personas, buyer needs and the purchasing decision process to effectively position and inform collateral and product marketing asset production.
• You’re customer focused. You will help to drive an audience-centric marketing approach for a product portfolio, ensuring messaging, content and campaign strategies are centred around customer buying needs.
• You’re an ambassador. You will ensure that sales and marketing channels are well equipped to represent the iamproperty value proposition and successfully position our products.
• You’re a team player. You will provide general support to the Product Marketing Manager and take on additional projects/roles and responsibilities aligned to business and marketing objectives in an agile and proactive way.

GOT SKILLS?

What are the top things you’ll bring to the role?

• You will have previous Product marketing experience, ideally in a B2B environment
• Exceptional copywriting skills
• Strong knowledge of go-to-market disciplines
• An ability to develop and maintain strong working relationships
• First class communication skills with an appreciation for the written word
• An ability to use data to identify areas of opportunity and execute projects
• High attention to detail and well organised

WHAT NEXT?

Does this role sound perfect for you? We would love to hear from you! Once you have clicked apply and submitted your application, if successful, a member of the Recruitment team will be in touch to chat more.

Thank you for the initial interest in joining iamproperty and we wish you luck moving forward in your application process!

Job Types: Full-time, Permanent

Salary: £25,000.00-£30,000.00 per year

Benefits:

• Company events
• On-site parking
• Private medical insurance
• Referral programme
• Wellness programmes
• Work from home

Schedule:

• Monday to Friday