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Director, Partner Direct - job 1 of 2

Company Description

PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.

While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful "health media firsts" for our clients, and to do it all with #phmlove.

Job Description

Position Summary

As the Director, Partner Direct you will manage daily tactical plan needs. You will manage relationships with internal & external media partners. Your goal is to develop innovative, multi-channel, healthcare media plans while fostering strong media partnerships to expand marketplace skills specifically within the HCP space. You will report to the VP, Partner Direct.

  • You will come to the role with an expert understanding of how the agency works and how jobs flow throughout
  • You will have a strong understanding of how client business objectives translate into media investment and management strategies
  • You will understand the planning process, the media marketplace and partner landscape
  • You will understand partnership opportunities, deals and terms
  • You have an expert understanding of agency planning tools

Day-to-Day

  • You will oversee the Partner Direct media recommendation and the daily execution of Partner Direct team tasks
  • You will ensure best practices in agency process and efficiencies are implemented and operational
  • You will guide POVs on new partner offerings, processes, and technologies
  • You will manage delivery of team projects and tasks
  • You will be responsible for PD marketplace 101's and education days
  • You will lead rate negotiations for large-scale, multi-channel or first to market deals

Internal + External Relationships

  • You will develop talent, delegating, and ensuring teams are working smoothly
  • You will have the skills and ability to navigate proper support for planning systems and tools
  • You will oversee a team and will:
  • Manage and prioritize team assignments
  • Deliver constructive, actionable feedback to team
  • Provide clear, regular communication regarding client and project goals, prioritization, and measures of success to the team & other important partners
  • Provide expertise and share knowledge with junior team members
  • As needed, you will develop:
  • New working relationships with client contacts
  • Continue to develop relationships with key media partners
  • Collaborate internally with leadership across capabilities and teams
  • Continue to develop relationships with key Groupe teams, such as APEX and PMX
  • You may be asked to contribute o new business efforts as needed

Qualifications

  • 7 or more years of experience media industry experience
  • 3+ years experience in 5+ channels, audiences, and campaign types (Digital - Endemic/Lifestyle, Print, OOH, HCP, Payer/Managed Markets)
  • 3+ years experience people management
  • 1+ years previous HCP pharma media experience
  • 1+ years experience across a diverse set of conditions, disease states, and audiences (DTC, HCP, Payer)

Additional Information

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

#LI-Hybrid

Advertising is la joie de vivre for Publicis. One of the world's largest advertising and media services conglomerates, the company provides a wide range of corporate communication and media services, including creative advertising, media and campa...

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Full-time, hybrid
DATE POSTED
September 13, 2024

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