Supervisor, Brand Experience (Media Planning)

**Summary Description**CoLab is a dynamic and innovative company, fully integrated to provide exceptional cross-discipline services that respond to our clients’ needs in real-time. We prioritize creating brand movement by seamlessly blending data with creative content and media solutions to drive growth and return on investment (ROI). As part of the Publicis Groupe network, we leverage a wide spectrum of resources, enabling us to deliver tailored innovations that benefit both our clients and our employees. The unique fusion of a startup's agility with a global leader’s reliability creates a vibrant and engaging workplace.• *Compensation and Benefits**- Competitive salary based on experience, with a range of $58,500 - $88,000 annually.- Comprehensive medical, dental, and vision insurance.- Disability insurance to safeguard you and your loved ones.- 401(k) plan to help you save for retirement.- Generous paid time off to promote work-life balance.- Opportunities for development and professional advancement within a supportive environment.- Access to a diverse and inclusive company culture.• *Why You Should Apply for This Position Today**Joining CoLab as a Supervisor, Brand Experience offers you the chance to work with a talented team in a collaborative and growth-oriented atmosphere. You will play a key role in crafting media strategies that make a real impact for well-known brands while gaining invaluable experience in media planning and strategy within a thriving company. If you are looking for a workplace that values innovation, teamwork, and creative problem-solving, then this opportunity is a perfect fit for you.• *Skills**- Strong expertise in media planning and strategy.- Proficiency in media systems/platforms, including Mediatools, comScore, and Tableau.- Excellent verbal and written communication skills for client presentations and correspondence.- Strong understanding of the media planning process from brief to execution.- Ability to manage budgets and reconcile accounts effectively.- Capacity for analyzing media performance against KPIs and recommending optimizations.- Resourcefulness and a strong solution-oriented mindset.- Detail-oriented with robust organizational and multitasking abilities.- Capacity for making independent decisions while prioritizing tasks in a fast-paced environment.- Strong ability to build collaborative relationships with clients and internal teams.• *Responsibilities**- Develop and execute comprehensive media strategies that align with client goals.- Manage budget allocation for cross-channel media initiatives across digital and traditional platforms.- Build strong expertise in the media landscape, staying current with industry best practices.- Oversee and maintain precision in media flowcharts.- Serve as the main internal liaison for the Investment and Internal Account Teams.- Supervise day-to-day campaign execution alongside Investment Teams.- Analyze media performance and provide actionable insights for campaign enhancements.- Cultivate relationships with key partners, including clients and internal stakeholders.- Supervise budget management processes and assist with billing and invoice management.- Coach and develop junior team members, including Associates and Senior Associates.• *Qualifications**- Bachelor of Arts (B.A.) or Bachelor of Science (B.S.) in Marketing, Advertising, or a related field.- A minimum of 3 years' experience in media planning or strategy.- Prior agency experience is strongly preferred.- Familiarity with media systems/platforms, including Mediatools, comScore, and others is desirable.- Strong verbal communication skills for effective client interaction.- Experience with both national and local media planning.- Knowledge of traditional and digital media channel capabilities.- Proactive and motivated individual with a teamwork-oriented attitude.- Strong attention to detail and the capacity to manage multiple priorities effectively.• *Similar Occupations / Job Titles that Would Be a Great Fit for This Role**- Media Planner- Media Strategist- Brand Manager- Digital Marketing Specialist- Advertising Account Manager- Marketing Communications Specialist- Campaign Manager- Integrated Marketing Manager• *Education Requirements**- Bachelor’s degree in Marketing, Advertising, or a related field.• *Education Requirements Credential Category**- Bachelor of Arts (B.A.) or Bachelor of Science (B.S.) degree.• *Experience Requirements**- Minimum of 3 years of direct experience in media planning or strategy, preferably within an agency environment.• *Why Work in New York, NY**New York City is a global hub of culture, commerce, and creativity. Living and working in NYC offers professionals unrivaled access to world-class organizations, networking opportunities, and a vibrant atmosphere filled with diverse ideas and innovations. The city’s dynamic landscape fosters personal and professional growth, while its rich cultural fabric provides endless opportunities for exploration, entertainment, and camaraderie. Whether you're enjoying the eclectic culinary scene, experiencing world-renowned arts and performance, or simply soaking in the energy of the bustling streets, New York City enhances both your career and lifestyle.