Marketing Specialist with JP

As a Marketing Specialist at JP in Brno, your main responsibilities will include managing social media content by planning, preparing, and publishing it across major platforms like X, Facebook, Instagram, and TikTok. You will actively engage with our online community, responding to comments and messages, while also contributing to the creative process by researching industry trends and suggesting engagement opportunities. Monitoring the performance of campaigns and preparing reports on competitor analysis will also be crucial in this role.

To qualify for the Marketing Specialist position at JP, you should have at least one year of marketing experience and be fluent in Japanese (N1), with a solid understanding of English (B2). Experience with social media management, particularly on X, TikTok, and Instagram, is essential. Strong communication and writing skills, attention to detail, and a proactive approach to marketing challenges are highly valued. If you are also familiar with tools like Google Analytics and design platforms like Canva or Photoshop, that would be a bonus.

In the role of Marketing Specialist at JP, you will contribute to campaign planning by researching industry trends and insights. You'll help brainstorm creative ideas and engage in discussions with the marketing team to ensure campaigns align with our overall strategy. Your research on trends and potential influencer collaborations will aid in developing engaging content, allowing your insights to directly influence the campaigns we execute.

Yes, at JP, we understand the importance of flexibility, and the Marketing Specialist role can be done remotely. While we encourage you to be online during our core working hours of 9–5 CET, where you interact with your global team members, you can choose to work from a location that suits you. This flexibility allows for a balanced work-life dynamic while still engaging closely with our diverse team.

At JP, you can expect a supportive and collaborative team culture that values creativity and innovation. Our marketing team consists of twelve individuals from various backgrounds, and we believe in contributing our unique skills to achieve common goals. We encourage open communication, promote continuous learning, and actively celebrate each other's successes, making for a fun and dynamic work environment.

Discuss your hands-on experience with specific platforms like X, TikTok, and Instagram, detailing strategies you've implemented, campaigns you've worked on, and tools you've used. Highlight your understanding of community engagement and content scheduling.

Share your strategies for keeping current with trends, such as following industry blogs, participating in webinars, and interacting with your network. Discuss how you have previously applied trends to enhance engagement and content relevance.

Detail a specific campaign you were involved in, your role, the outcome, and what made it successful. Discuss metrics you tracked and any creative ideas you contributed that enhanced the campaign’s overall effectiveness.

Explain how you approach online criticism professionally by responding promptly, empathetically, and constructively. Emphasize your commitment to resolving issues while maintaining the brand’s reputation and building trust within the community.

Discuss how you would leverage your understanding of Japanese culture and social media behaviors to craft tailored content that resonates with the audience. Share strategies for collaborating with local influencers and utilizing trending hashtags effectively.

Mention specific tools like Google Analytics, Meta Business, and any other relevant analytics platforms. Discuss how you have leveraged these tools to track campaign performance and adjust strategies accordingly.

Illustrate your approach to prioritization, such as using organizational tools, creating to-do lists, or setting deadlines. Describe a system that helps you manage time effectively while remaining flexible to new tasks.

Provide an example where your creative approach led to improved results, whether it was through unique content ideas, innovative engagement strategies, or a fresh perspective that impacted a project positively.

Reflect on what attracted you to JP's mission in fintech, their innovative approach, company culture, or teamwork. Share how your values align with theirs and express your enthusiasm about contributing to their global efforts.

Discuss best practices for community engagement, including timely responses, personalized interactions, and the use of interactive content. Describe how you would foster a sense of community and belonging among followers.