Sales Associate, Lauren Dress

Company Description

Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands.

At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.

Position Overview

Manage and nurture a mutually profitable business relationship in conjunction with Sales Lead supporting the Lauren RTW/Dress business within assigned account base.

Essential Duties & Responsibilities

Key focus:

• Interface with Planning team to ensure seasonal assortments meet the business objectives and needs for each account in collaboration with Buyers.
• Develop and implement financial business plan in conjunction with Sales Lead.
• Ensure high level of professional and proactive communication with all levels of account management structure to drive business towards plan achievement.
• Partner with Digital and Retail Development teams to ensure effective execution of merchandising and sales strategy for account leading regular calls with teams to focus on your account's business.
• Gather, enter, and distribute weekly, monthly and seasonal sales.
• Collaborate on integrated marketing plans for account.

Business Analysis & Strategy Planning

• Propose, negotiate, and finalize seasonal sales and receipt plans by account by door in conjunction with Sales Lead
• Develop seasonal financial flow OTB for each account within parameters of account financial objectives for sales and margin
• Manage in-season business for account by continuously monitoring sales, stock, and product performance, finding business opportunities and chasing into them with Buying partners.
• Input data for business analysis (e.g. business reviews, store visit recaps)
• Digital first focus: visit account websites daily to monitor brand presentation, competitive landscape and find opportunities to further chase into business

Retail Analysis and Assortment Planning

• Prepare, report and maintain account profiles (by door)
• Review and advise Account Planning on seasonal assortment plan development for account.
• Assist in execution of final seasonal assortment plan presentation and confirmation during line opening (Travel required).

Account Management and Communication

• Lead monthly calls with Retail Development counterparts
• Schedule, prepare, conduct and document regular business reviews
• Travel to stores to have an understanding of business needs. Develop quarterly itinerary (manager approved) to visit key markets/doors with focus on reviewing assortment content, market share trends, overall stock issues (incl BSR) and overall retail execution.
• Support regional account team by reviewing visit findings with account management
• Partner with Account Services in effective management of monthly shipping/receipt flow and order fulfillment

Experience, Skills & Knowledge

• 2+ years of sales experience. Sportswear and/or Dresses experience preferred. Department store experience essential. 
• Relationship experience at the Buyer/Planner level within department stores and generally strong relationship-building skills.
• Strong communication and leadership skills
• Strong analytical skills and high level of expertise in managing assortments, margins, mark up, sell throughs
• Knowledge of competitive landscape and brands
• Proficient in retail math, and Microsoft Office

Ralph Lauren will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance laws.