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Influencer Marketing Executive UK

About Us:
The Rapid Pioneers Group has a portfolio of over 25 companies in the consumer and B2B technology space. We are building the next generation of category-defining consumer brands. This particular job will be with a leading European Consumer Brand for the UK market.

The Role:

We are looking for an Influencer Marketing Executive to join our vibrant team remotely. This role is at the intersection of sales and influencer marketing where your primary task will be to drive business growth by sourcing and delivering campaigns with creators across different platforms and markets. This is a great opportunity to take responsibility and push your own initiatives in a high-growth environment. We are looking for a self-starter who can juggle tasks and drive results to ensure our brand is generating strong social awareness and ROI.

Responsibilities:

  1. Influencer Partnership Development: Identify, reach out to, and negotiate partnerships with influencers across various platforms such as Instagram, YouTube, TikTok, and more. This involves researching to find creators whose brand and audience align with the company's products or services.

  2. Sales Strategy Integration: Develop strategies that integrate influencer partnerships into the broader sales and marketing goals of the company. This could include creating affiliate programs, sponsored content, product placements, or co-branded initiatives aimed at driving sales.

  3. Pipeline Management: Build and manage a pipeline of influencers, tracking the progress from initial contact through to campaign completion. This includes maintaining a database of contacts, campaign results, and feedback for continuous improvement.

  4. Campaign Management and Execution: Oversee the creation, execution, and analysis of influencer campaigns. This involves coordinating with influencers, ensuring content aligns with brand guidelines, and measuring campaign performance against sales goals.

  5. Market Analysis and Reporting: Regularly analyze market trends, competitor activities, and campaign performance. Use insights to refine strategies, report back to the business on ROI, and make data-driven decisions to drive future sales growth.

Requirements:

  • Experience: 2+ years of hands-on experience in influencer / creator-management, demonstrating a proven track record of driving growth and exceeding KPIs.

  • Communication and Negotiation: Excellent communication, negotiation, and interpersonal skills, with the ability to build relationships with influencers and internal teams.

  • Analytical Skills: Ability to analyze data, understand metrics, and use this information to make informed decisions and improve campaign performance.

  • Project Management: Strong project management skills, with the ability to manage multiple campaigns and deadlines simultaneously.

  • Creativity and Innovation: Creative thinking to develop new marketing strategies and campaigns that align with both sales goals and influencer talents.

This is your chance to become part of one of the leading and category-defining consumer brands in Europe. We invite passionate and results-oriented professionals to apply.

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DATE POSTED
February 28, 2024

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