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Account Executive

Our mission is to increase the success rate of small businesses. Traditional banking has been a growth limiter rather than a growth enabler for business owners, and we’re changing that. Relay is the all-in-one, collaborative money management platform. We’re building for employer SMBs and their finance function, internal and external, and are focused on delivering a human-centric customer experience. Ultimately, we help SMBs be ‘on the money'.


We are looking for an Account Executive who thrives on championing the success of small businesses. If you're fueled by the passion to make a difference, have a proven track record of sales excellence, and are committed to building trusting relationships with business owners and their accountants and bookkeepers, then Relay is the place for you!


Joining Relay means an opportunity to make a huge impact in building solutions with the potential to reach 29 million small businesses across North America. You will play a pivotal role in Relay’s growth journey by leveraging your sales expertise to empower small businesses. As an advocate for their success, you'll forge enduring relationships, understanding their unique needs while delivering tailored solutions.


What You’ll Be Doing:
  • Manage the full sales cycle and be responsible for new business acquisition
  • Become an expert in our product and industry to advise business owners and their accountants and bookkeepers in a high-trust manner while aligning their goals/objectives with our product capabilities 
  • Sell on value vs. technical functionality 
  • Close business with new and existing customers 
  • Go above and beyond just delivering your quota and strategize with team members to innovate and improve the overall sales process
  • Cross-functionally work with internal departments such as Business Development, Marketing, Revenue Operations, and Sales Enablement


Who You Are:
  • You have 2+ years of full sales cycle experience, ideally industry-related and selling directly to accountants and bookkeepers
  • You have a consultative sales approach
  • You have experience with strategic account-based prospecting and outbound sales
  • You are proficient with CRM software and other sales-related tools (e.g. Salesforce, Groove, ZoomInfo, etc.)
  • You enjoy collaborating with other departments and mentoring/coaching junior team members
  • You have strong interpersonal skills, a growth mindset, and the ability to adapt to constant change 


Bonus Points:
  • You have prior experience in fintech, accounting software or a neobank
  • You have worked with SMBs in North America
  • You are proficient in Spanish

Research shows that women-identifying and other marginalized individuals tend to only apply when they meet 100% of the qualifications; if you don't have all the listed qualifications, we encourage you to apply anyway!


Our Commitment To You:
  • Competitive salary and meaningful equity: Relay employees are Relay owners, complete with equity and a competitive salary. 
  • Comprehensive health benefits: enjoy full health benefits from day one. We offer flexible Health or Wellness Spending Accounts and medical, dental, and vision coverage for you and your dependents.
  • Flexible vacation and time off: every team member starts with 15 vacation days and 5 flex days to use as needed, plus an extra week of office closure during the end-of-year holidays so you can take time off to recharge and come back better for our customers.
  • Parental leave with top-up: we offer 12 weeks off with a 100% salary top-up for all full-time employees, regardless of location, and accessible for all parents: birthing, non-birthing, and adoptive.
  • Hybrid work environment: we value meaningful collaboration and connection at our Vancouver office (WeWork) twice a week, with lunch, snacks, and beverages on us. We also enjoy time together in our Toronto office – you'll come to Toronto for onboarding, once a quarter, and for our summer and winter events (travel and accommodations are covered).
  • Dog-friendly space: can dogs really make you happy and healthy? We don’t know for sure, but since we don’t want to chance it, our Toronto office is 100% floof-friendly.
  • Personal and professional growth: through ongoing feedback, mentorship, and coaching, work with peers and leaders who are invested in your growth and success. 
  • Top-tier equipment: as a Mac-first company, our Toronto offices have everything you need to produce your best work comfortably, from multiple screens to ergonomic seating.
  • Social connection: we believe in celebrating our wins with two annual company-wide get-togethers, quarterly team events, happy hours, and special events and networking opportunities with industry leaders.

We’re driving real change for small business owners, powered by truly remarkable people. At Relay, you’ll find the confidence to take changes, trust to take initiative, and the support you need to build a career you love. Here, we make sure every team member feels empowered to make big decisions, encourage to ask tough questions, and challenged to take risks that result in work we’re all proud of. We give you the baton–you run the Relay.


The Interview Process:
  • Stage 1: A 30-minute Google Meets video call with a member of the Talent team
  • Stage 2: A 45-minute Google Meets video call with the Director of Sales
  • Stage 3: A take-home case study followed by a presentation to our Sales team in a 60-minute Google Meets video call
  • Stage 4: A 30-minute Google Meets video call with a member of the Leadership team


What’s Important to Us:

At Relay, we believe that diversity is key to building high-performing teams, and creating an inclusive work environment is our priority. We are an equal-opportunity employer and we welcome people of diverse backgrounds, perspectives, and skills.


We will work with applicants to provide accommodations at any stage of the hiring process. If you require accommodations during the interview process, please email your People Team contact, and we will work with you to meet your needs.

Average salary estimate

$75000 / YEARLY (est.)
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$65000K
$85000K

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What You Should Know About Account Executive, Relay Financial

Are you ready to make a real impact in the world of small businesses? Relay is on the lookout for an enthusiastic and driven Account Executive to join our vibrant team in Vancouver, BC! Our mission is all about enabling small businesses to thrive by providing them with a top-notch, collaborative money management platform. As an Account Executive, you’ll not only be responsible for managing the full sales cycle but will also take on the rewarding challenge of building relationships with business owners and their accountants. You’ll use your sales expertise to deliver tailored solutions that truly resonate with their needs. Your consultative sales approach will shine as you become an expert in our product and the industry. Plus, you’ll have a chance to collaborate with amazing teams across Business Development, Marketing, and Sales Enablement to innovate our sales process. We’re looking for someone with a growth mindset, who thrives on challenge, and has at least 2 years of full sales cycle experience, ideally selling directly to accountants and bookkeepers. Whether you have fintech experience or simply a passion for empowering SMBs, you’ll find a meaningful place at Relay. Here, every team member is empowered to contribute and take initiative. Plus, we offer competitive salaries, comprehensive health benefits, flexible vacation, and personal growth opportunities. If you’re ready to run the Relay, apply now and help small businesses be ‘on the money’!

Frequently Asked Questions (FAQs) for Account Executive Role at Relay Financial
What does an Account Executive do at Relay in Vancouver, BC?

An Account Executive at Relay in Vancouver, BC, is responsible for managing the full sales cycle, which includes new business acquisition and building lasting relationships with small business owners. This role focuses on understanding the unique needs of clients and delivering tailored financial solutions using a consultative sales approach.

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What qualifications do I need to apply for the Account Executive position at Relay?

To apply for the Account Executive position at Relay, candidates should have at least 2 years of full sales cycle experience, ideally within the fintech or accounting sectors. A consultative sales approach and proficiency in CRM software are also essential, along with strong interpersonal skills and the ability to adapt to constant changes.

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What is the company culture like at Relay for Account Executives?

Relay fosters a supportive and dynamic company culture for Account Executives. The environment values collaboration, personal growth, and meaningful connections, with opportunities for team bonding and ongoing mentorship. Additionally, Relay prioritizes diversity and inclusion, making it a welcoming workplace for all.

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How does Relay support professional growth for Account Executives?

Relay supports the professional growth of Account Executives through ongoing feedback, mentorship, and coaching from peers and leaders. The company encourages taking initiative and risks, creating an environment where team members can learn and develop their skills effectively.

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What are the benefits of working as an Account Executive at Relay?

Working as an Account Executive at Relay comes with numerous benefits such as a competitive salary, equity ownership, comprehensive health benefits, flexible vacation policies, parental leave with salary top-up, and a hybrid work environment that promotes work-life balance. Additionally, team members enjoy a dog-friendly office and social connection opportunities.

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What is the interview process for the Account Executive role at Relay?

The interview process for the Account Executive role at Relay involves several stages, including a Google Meets video call with the Talent team, a session with the Director of Sales, a take-home case study presentation, and a final interview with a Leadership team member. This thorough process ensures candidates align with Relay's values and mission.

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How does Relay ensure diversity and inclusivity for their Account Executive role?

Relay is committed to diversity and inclusivity within their teams, aiming to create a welcoming environment for individuals of diverse backgrounds. They are an equal-opportunity employer and provide accommodations during the hiring process, encouraging applicants from all walks of life to apply for the Account Executive position.

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Common Interview Questions for Account Executive
Can you describe your sales process as an Account Executive?

When describing your sales process as an Account Executive, start by outlining how you identify potential leads, engage them through the initial outreach, and develop relationships. Discuss your consultative approach, where you assess each client's needs, articulate the value of your solutions, and guide them through the decision-making process, culminating in closing the sale.

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How do you handle objections from potential clients?

Handling objections involves actively listening to the client's concerns and providing thoughtful responses. Share examples where you've effectively addressed client objections by validating their concerns, offering relevant information or case studies, and demonstrating how your solution aligns with their needs, ultimately easing their reservations.

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What strategies do you use to maintain client relationships?

To maintain client relationships, it's essential to consistently communicate and provide value post-sale. Discuss your approach, such as scheduled check-ins, sending industry insights, or offering additional resources. Emphasize your ability to foster trust by being responsive and approachable, ensuring that clients feel supported throughout their journey.

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How do you prioritize your sales leads?

Prioritizing sales leads can be done by analyzing potential value, urgency, and fit for your offerings. Talk about developing a scoring system or CRM tags to categorize leads, along with how you focus on high-priority candidates that align with company goals, making sure to balance immediate needs with long-term growth.

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What do you know about Relay and its products/services?

Demonstrate your knowledge of Relay by talking about its mission to enhance small business success through an all-in-one collaborative money management platform. Familiarize yourself with specific features of the platform, how it addresses pain points faced by SMBs, and highlight its human-centric approach that focuses on delivering tailored solutions.

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Describe a time you exceeded your sales targets.

When asked to describe a time you exceeded sales targets, provide a detailed account focusing on your strategy, execution, and the impact of your effort. Discuss the steps you took to understand the client's needs, how you customized your approach, and emphasize the results achieved due to your proactive efforts and persistence.

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How do you adapt to changes in sales strategies or tools?

Adapting to changes in sales strategies or tools requires a flexible mindset and willingness to learn. Share your approach to embracing new tools, mentioning any relevant experiences where you've quickly adapted to new software or strategies, collaborated with team members, and effectively integrated changes into your sales routine.

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What role does teamwork play in your sales approach?

Teamwork plays an integral role in a successful sales approach. Discuss how you collaborate with different internal departments like marketing and customer success, share leads, and strategize collectively to improve the sales process. Highlight the importance of sharing best practices and learning from each other within the sales team.

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Why do you want to work for Relay as an Account Executive?

When asked why you want to work for Relay, reflect on the company's commitment to empowering small businesses, their innovative solutions, and the collaborative culture. Tie in your passion for helping SMBs with your experience and how their values resonate with your personal and professional goals.

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How do you measure your sales success?

Measuring sales success involves more than just meeting quotas. Discuss the metrics you track, such as lead conversion rates, sales cycle duration, and customer satisfaction post-sale. Emphasize your holistic approach towards understanding both short-term results and long-term client relationships, and how this perspective shapes your strategies.

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Relay is turbocharged banking for small business. Open an account in minutes, issue corporate cards in seconds and automate your bookkeeping.

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DATE POSTED
November 24, 2024

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