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Lifecycle Coordinator (Remote)

Remote

Marketing – Marketing /Contract/ Remote


Who we are: 


Want to make an impact? Join our pack and come work (and play!) with us.


We believe everyone deserves the unconditional love of a pet—and at Rover, our mission is to make it easier to experience that love. Founded in 2011, the Rover app and website connect dog and cat parents with loving pet sitters and dog walkers in neighborhoods across the US, Canada, and Europe. We empower our community of trusted pet sitters and dog walkers to run their own pet care businesses on Rover with the tools and security of a global company to back them.


Headquartered in Seattle, Washington, we work closely with our teams in Barcelona, London, San Antonio, Spokane and remote locations. We’ve got a reputation for being a great place to work, having been named among the 100 Best Companies to Work For in Seattle Business Magazine and Washington’s Best Workplaces in the Puget Sound Business Journal. We're an agile, fast-growing company, and our leadership comes from some of the world's most respected tech companies. 


At Rover, our furry coworkers are just as important as our human ones—and we wouldn’t have it any other way. Along with making the joys of pet parenthood more accessible, we’re committed to fostering a diverse, inclusive, and welcoming community of pet people—and that starts with our employees.


About the team:


We are a highly productive global team consisting of customer journey advocates, CRM strategists, and CRM program managers. Our primary objective is to connect pet parents with pet sitters and dog walkers. Beyond that, we develop strategic customer centric go-to-market plans to engage and retain our pet parents and sitters.


The Lifecycle Marketing team is responsible for enhancing the customer messaging experience across email, mobile, and web, contributing to the overall end-to-end customer journey and experience.


Who we’re looking for:


Rover is seeking a Lifecycle Marketing Coordinator (9-month contract) to work with our Lifecycle Marketing team. This role will focus on engaging the sitter audience and executing various sitter journey projects with a strong focus on CRM, customer centric-go-to-market plans and innovation. They will work closely with the CRM strategy team & stakeholders to define project scope and plans, and guide teams to deliver quality, on time, and on budget through effective communications, risk management, and day-to-day oversight of projects. 


As part of the role you aren't intimidated by juggling multiple projects and have sharp attention to detail; nothing slips through the cracks on your watch. You are an adept problem solver and cross-functional communicator. You enjoy working with a high-energy, goal-oriented team and are constantly seeking opportunities to learn and hone your marketing skills.


The role is for a 40 hours/week, 9 month contract position.


Your Responsibilities:


  • Executes lifecycle channel plan from briefing to deployment
  • Project manages small projects for Lifecycle to help support channel plan or lifecycle vision
  • Manages communication calendar and/or helps manage channel processes
  • Work with partners on requests, but will escalate decision making to more senior team members.
  • Working closely with the CRM Strategy team on organizing and prioritizing projects related to sitter engagement and experience
  • Develop and maintain excellent relationships; encourage a collaborative approach.
  • Maintaining CRM reporting and monitoring progress against team metrics.


Your Qualifications:


  • 2-3 years of Lifecycle or CRM experience
  • Ability to effectively execute campaigns and projects on-time
  • An understanding of the customer journey, audience segmentation and campaign personalization
  • Experience in program management gained through leading complex campaigns and/or projects. With the ability to organize and prioritize concurrent campaigns, find innovative ways to resolve problems, and move campaigns forward.
  • Strategic competence and partnership skills are a must.
  • Experience defining, tracking, and analyzing email, mobile and web campaign performance.
  • Effective communication skills across the organization. Excellent at building and maintaining strong relationships, both internal and external.
  • Strong attention to detail.
  • Track record of creating and implementing efficiencies in your programs.
  • Self-starter that thrives in a fast-paced environment.
  • Keeping up to date on current CRM trends and standard processes.
  • College degree or equivalent experience.


Your Bonus Skills:


  • SQL
  • HTML/CSS
  • Strong understanding of deliverability standard methodologies
  • Experience using a large ESP (Iterable preferred)


Compensation:


  • In Washington State the range is $37.86-$40.38 per hour.
  • The cash compensation offered for this role will be dependent on the candidate's experience, qualifications, skills and abilities as demonstrated in the interview and hiring process.


Rover is an equal opportunity employer committed to promoting a diverse, inclusive and inventive environment with the best employees. We’re driven by seeing our people succeed and grow, and we work to ensure everyone contributes to their fullest potential. We consider all qualified applicants without regard to age, race, color, ancestry, national origin, religion, disability, protected veteran status, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable laws, regulations and ordinances.


We are committed to work with you to look for reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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CEO of Rover.com
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Aaron Easterly
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Rover is the world's largest network of 5-star pet sitters and dog walkers, offering services like pet sitting, dog walking, in-home boarding, and doggy day care across the U.S., Canada, and Europe to connect owners with trusted pet care.

5 jobs
BADGES
Badge Future MakerBadge InnovatorBadge Rapid Growth
CULTURE VALUES
Collaboration over Competition
Transparent & Candid
Social Impact Driven
Diversity of Opinions
FUNDING
Public
DEPARTMENTS
Marketing
SECTOR
Consumer Product Rental
TEAM SIZE
201-500
LOCATION
Hybrid
DATE POSTED
December 18, 2023

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