Director of Sales - Mid Market, APAC

SafetyCulture is a customer and product-led SAAS company, our mission is to help working teams get better every day, our technology platform and products give front line workers a voice and leaders the visibility to make smart decisions when driving safety, quality and continuous improvement.

As the Director of Sales- Mid Market, APAC, you will drive our strategy and execution for capturing growth across the mid-market sector in this key region. You’ll be responsible for leading high-performing sales and business development teams, focusing on new business generation, account expansion, and optimizing our approach to market opportunities. Your strategic vision and data-driven leadership will be essential to achieving ambitious revenue targets.

• Proven People Leader: You set high standards, lead by example, and are dedicated to developing and empowering your team
• Analytical & Strategic: You use data to drive decisions and solve problems, balancing strategic vision with actionable insights to fuel growth
• Sales-Driven: You are passionate about delivering results, motivated by ambitious targets, and bring a relentless focus on achieving commercial outcomes
• Collaborative & Influential: You excel at building relationships across the organization, working cross-functionally to align goals and drive shared success
• Adaptable & Resilient: You thrive in fast-paced environments, remaining agile and effective even as priorities shift

• Strategic Market Leadership: Develop and execute a tailored go-to-market strategy for APAC’s mid-market sector, driving revenue growth and ensuring sustained market presence
• Sales Team Leadership: Manage and mentor a high-performing team, fostering a culture of accountability, collaboration, and continuous improvement
• New Business & Expansion Focus: Oversee efforts to capture new business while maximizing expansion opportunities within the existing customer base
• Key Client Engagement: Build and maintain strategic relationships with mid-market clients, understanding their needs and positioning SafetyCulture as a vital partner
• Cross-Functional Collaboration: Serve as the voice of the mid-market segment, collaborating with product, marketing, and customer success teams to optimize our offerings and market strategies
• Performance Monitoring & Reporting: Track and analyze sales performance, identify trends, and provide regular insights and recommendations to senior leadership

• Extensive Sales Leadership Experience: A strong background in leading and scaling B2B sales teams, ideally within the SaaS or tech space, with a deep understanding of the APAC market
• Sales Expertise: A proven track record of successfully closing mid-market deals and achieving revenue targets
• Data-Driven Decision-Maker: Proficiency in using analytics to forecast outcomes and guide strategic decisions
• Cross-Functional Collaboration: Demonstrated success in partnering with multiple teams to enhance customer value and accelerate market impact
• Entrepreneurial Mindset: Ability to identify opportunities, drive initiatives, and adapt to evolving market conditions
• Alignment with Our Values: You exemplify SafetyCulture’s core values: Think Customer, Open Honest Always, Better as a Team, and Be Bold Bring Action

• Equity with high growth potential, and a competitive salary
• Flexible working arrangements, we encourage you to create the best work blend while working from your home and the local SafetyCulture office
• Access to professional and personal training and development opportunities
• Hackathons, Workshops, Lunch & Learns
• We encourage involvement in the community, open source work, attending talks and events, and experimenting with new technologies

• In-house Culinary Crew serving up daily breakfast, lunch and snacks
• Barista coffee machine, craft beer on tap, boutique wines and a range of non-alcoholic beverages
• Wellbeing initiatives such as subsidised fitness programs, EAP services and generous parental leave policy
• Quarterly celebrations and team events, including the annual Shiplt global offsite
• On-site gym, table tennis, board games, books library, and pet-friendly offices

We’re committed to building inclusive teams and cultivating a sense of belonging so our people can bring their whole authentic selves to work each day. We seek to make reasonable adjustments throughout our recruitment process to create an even playing field for all candidates. Thanks to the tireless efforts of the entire SafetyCulture team we’ve built an incredible culture which has seen us recognised as a Best Place to Work in Australia, the US and the UK. 

You can find out more about life at SafetyCulture via Youtube, Twitter, Instagram and LinkedIn.

To all recruitment agencies, we do not accept resumes or partnership opportunities. Please do not forward resumes to SafetyCulture or any of our employees. We are not responsible for any fees associated with unsolicited resumes.