Senior Ad Operations Manager - job 1 of 2

Who We Are:

 At adMarketplace, we are passionate about improving the search experience for consumers, publishers, and advertisers without sacrificing user privacy. We are the largest people-led, privacy-safe consumer search marketplace.  

Our mantra is to let our winners run. From your first day at AMP, you will have the opportunity to make a valuable contribution to the company. We’re excited about building and innovating new products. We embody our five core values (known as our 5C’s) with everything we do- Curiosity, Collaboration, Creative Conflict, Commitment, and Competitiveness. We believe in continuous professional growth, and offer all our employees career path mapping to ensure no one ever stops learning. 

 Growing Company. Small, Dynamic Teams. Real Impact.

The Role

The position of Senior Ad Operations Manager plays a key role in ensuring the successful integration, set up, and launch of adMarketplace clients on our platform. This position combines performance media and digital marketing with technical skills to ensure that our clients can accurately attribute and report on value from the adMarketplace platform. The Senior Ad Operations Manager will provide strategic and technical support to our Sales and Services teams at all points throughout the life-cycle of an account, as well as serve as a business driver for internal product development.  

What You’ll Do:

• Provide QA testing as required and verify data accuracy; troubleshoot client issues.
• Manage client data reports from performance data and SEM platforms to include but not limited to, Google Analytics, Kenshoo, SA360, Adobe, Kochava, AppsFlyer, and Neustar.
• Initiate and manage cross-departmental communication to resolve data integration and performance data questions and issues.
• Maintain knowledge on best practices on attribution and industry changes in managing advertising performance data to include incrementality and privacy.
• Provide support to Client Services, Sales, and Tech teams to ensure successful integration between advertisers and the adMarketplace tech platform.
• Performance data management uploads and data manipulation.
• Maintain and develop client relationships with client analytics teams.
• Contribute to and inform attribution and data strategy for key clients.
• Manage issues and escalate as needed, ensure proper documentation and follow up.
• Maintain and create operational workflows and processes to improve data management.

Qualifications:

• Bachelor’s degree; 4+ years of experience in performance media (paid search, social, programmatic, advertiser ops, or another technical/trafficking role)
• Firm understanding of performance media best practices and the ad tech landscape
• Knowledge of attribution modeling (MTA, MMM, etc) and incrementality
• Excellent problem-solving and decision making skills along with strong written, verbal and presentation skills
• Skilled at multitasking and can juggle competing priorities while making sound business decisions based on goals and objectives
• Experience helping non-technical audiences understand technical projects or topics
• Advanced Excel skills
• Strong attention to detail
• Comfortable working in a fast paced, team environment

Preferred Qualifications:

• Knowledge of Container Tag solutions, such as Google Tag Manager, Bright Tag, Tealium, etc.
• MySQL
• Previous experience with Salesforce or similar CRM
• Familiarity with web technologies and tracking standards
• Knowledge and previous experience working with SEM platforms and tracking tools (Google Analytics, SA360, Kenshoo, Adobe, Core Metrics, etc.)
• Knowledge and previous experience working with mobile platforms and tracking tools (Adjust, Appsflyer, branch, Kochava, Singular, etc.)

Join Us: 

adMarketplace has been named as one of the best places to work in New York City by Built In and Crain’s- the latter of which have recognized us the past three years straight! AMP is currently experiencing triple digit growth, and it’s never been a better time to join our team!

We offer a robust continuing education program, management training, regular company-wide lunch and learns, and well-defined career paths to ensure all our employees have an opportunity to grow. 

At adMarketplace, we play to win, but we learn from our setbacks. Our commitment to a collaborative environment means no one succeeds alone, and no one fails alone either.   

 We know you’ve come to expect comprehensive healthcare, wellness programs, paid time off, commuter benefits, and 401k matching from any company, so it’s a good thing we offer all of that and so much more. adMarketplace offers a dog friendly office, Summer Fridays, catered lunches, a fully stocked kitchen, ZogSports teams, happy hours and corporate retreats to encourage a strong work/life balance.