This job is expired We're automatically mark job as expired after 180 days of its inactivity

Job details

Senior Content Marketing Manager

The Role:

We are looking for a creative, tech-savvy storyteller to help us drive awareness, generate demand, and enhance prospect and customer engagement with SnapLogic. The right candidate for this role is an exceptional writer and editor who brings creative vision to their storytelling abilities, and couples that with strong project management and an integrated marketing approach.

As a Senior Content Marketing Manager, you will have demonstrated success in creating and launching full-funnel content journeys. You will work cross-functionally to shape the narrative of our platform and all that it offers—bringing to life our product vision, customer stories, and thought leadership. You will collaborate with members of our global marketing organization and subject matter experts to help drive, coordinate and execute our content strategy. You have a passion for B2B content and think like a marketer as much as a content strategist focusing on delivering high-quality, compelling content.

This role is a critical piece of the marketing team and has the opportunity to be at the fulcrum of all our outbound marketing activities. This is not a role for a shy wallflower, this role has the opportunity to propel you and your work as a star of the marketing function.

What You'll Do:

Partner across the marketing team including product marketing, demand generation, field marketing, communications, partner marketing, and design teams to help develop a content strategy and own the content execution plan for key marketing campaigns
Quickly maneuver between creating and editing short-form content like blogs, infographics, and emails to longer-form content like whitepapers, ebooks, and reports
Collaborate with the brand and comms team to define and develop the SnapLogic brand voice and tone for written content across all internal and external touch-points
Create useful and informative content to address all types of users and buyers across all stages of the funnel, and follow through on tracking and reporting content performance metrics
Manage content production timelines for various content formats: ebooks, whitepapers, blog posts, infographics, videos, interactive content experiences, and more
Prioritize content development in a fast-paced environment, with multiple competing requests
Coordinate with the web development team to continually optimize SEO the content to improve performance goals
Recommend, implement and manage a robust content marketing system to manage content better across our organization

What We're Looking For:

6+ years of proven content marketing experience, specifically executing a program to build awareness and deliver qualified leads
Excellent copyediting, communication & project management skills
Experience using analytics to determine the impact and effectiveness of content programs
The ability to work as an individual contributor, player/coach, as well as manage relationships with external agencies, contractors, and partners
Experience with SEO best practices
Professional, team player with strong leadership, communications, and interpersonal skills
An analytical thinker who is also creative. Someone who is able to justify and articulate their ideas with data
Samples of interactive and engaging marketing materials such as web page content, e-books, blog posts, case studies, videos, infographics, emails, etc.
Experience using SEO tools Ahrefs, SEMRush, Google Search Console, etc. preferred
B2B or start-up experience preferred

Why Join:

There's never been a better time to join SnapLogic. Here are a few reasons why:

Perks And Benefits: The list includes, but is not limited to: competitive salary, flexible PTO (USA employees), comprehensive healthcare; 401(k); FSA and supplemental insurance; paid parental leave; wellness and fitness reimbursements; gym and lunch on site (HQ); remote/hybrid work for majority of roles.

Company Momentum: Industry experts have consistently recognized our company, products, customers, and employees as best-in-class, from our year-over-year Leadership in Gartner’s iPaaS Magic Quadrant, to our 2021 CODiE Award win, to our recognition as a 2022 Bay Area Top Workplace.

Hot Market Opportunity: Leading organizations are embracing the cloud, data, and AI to rethink and rewire their businesses. According to industry analysts, the integration market alone is growing four times faster than the overall software market, approaching more than $5 billion in revenue.

Innovative Product: SnapLogic is the only company to provide a single, unified platform for all of a company’s integration and automation needs: application integration, data integration, API management, B2B integration, and data engineering.

World Class Customers: Hundreds of customers around the globe trust SnapLogic to handle their enterprise integration and automation needs. Our customers come first, and we’re proud of SnapLogic's industry-leading customer retention rate of over 95%.

SnapLogic is headquartered in San Mateo, CA with offices in New York, NY; London, UK; and Hyderabad, India.

To all recruitment agencies: SnapLogic does not accept unsolicited agency resumes. Please do not forward resumes to SnapLogic employees or to any other company location. SnapLogic is not responsible for any fees related to unsolicited resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with the company. SnapLogic provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. SnapLogic complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. SnapLogic expressly prohibits any form of unlawful employee harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of SnapLogic employees to perform their expected job duties is absolutely not tolerated.

SnapLogic Glassdoor Company Review

4.1

SnapLogic DE&I Review

3.6

CEO of SnapLogic

Gaurav Dhillon

Approve of CEO

By SnapLogic

Quite simply, we are a team of passionate people who enjoy working together to accomplish our shared goals and keep our company values - Innovation, Intensity and Integrity - at the core of everything we do. In fact, we have been recognized in bo...

17 jobs

MATCH

Calculating your matching score...

FUNDING

Private

INDUSTRY

Computer Hardware Development

TEAM SIZE

51-200

LOCATION

Hybrid, based in San Mateo, CA

DATE POSTED