DocuSign helps organizations connect and automate how they agree. Our flagship product, eSignature, is the world’s #1 way to sign electronically on practically any device, from virtually anywhere, at any time. Today, more than a million customers and a billion users in over 180 countries use DocuSign to accelerate the process of doing business and simplify people’s lives.
DocuSign’s vision is to provide the leading apps and platform technologies for companies to modernize their systems of agreements, from preparing agreements to getting them signed to fulfilling the terms and finally, reporting on, retaining and retrieving agreements. As a key member of the Product Marketing Organization, you will be responsible for building compelling narratives, communicating value and increasing sales effectiveness for DocuSign’s Customer Success portfolio and services offerings. You will develop go to market product messaging and positioning, enable our field teams with content, assets and tools aligned to customer needs in various stages of the sales cycle, and collaborate with our core product marketing teams to drive impact and product adoption. You’ll work cross-functionally with Services Strategy, Sales, Marketing, Customer Success, Business Development, and other key stakeholders to ensure appropriate operational cadence, review, and alignment to support the growth and enablement of our success portfolio.
This position is an individual contributor role reporting to the Sr. Director of Product Marketing.
-
Own the development of positioning, messaging, value proposition and content that supports DocuSign’s Customer Success portfolio and services offerings
-
Collaborate with Customer Success and Services Strategy teams to ensure that Success offerings are aligned and featured, launched, and communicated effectively
-
Collaborate with Sales Enablement teams to ensure that content, tools, and other Customer Success Product Marketing assets are effectively deployed to, and used by, the field
-
Create, lead, manage, and measure Customer Success product marketing and partner with audience and product marketers on lead generation initiatives to showcase the value of DocuSign’s comprehensive capabilities and offerings
-
Support strategic customer and internal events (e.g., customer or partner conferences, sales meetings) by owning development of presentations, sessions and training as needed
-
Represent DocuSign at third-party events
Hybrid:
Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)
-
8+ years product marketing experience in the technology space, including experience with Customer Success and adoption marketing concepts and capabilities
-
BA/BS degree
-
Excellent verbal and written communication skills
-
Proven track record of working with distributed teams
-
Proven ability to understand and simplify complex, technical topics for non-technical audiences
-
Proven track record of product marketing experience that includes core messaging and positioning, sales enablement, and customer insights development
-
Experience creating and articulating consistent, impactful success engagement points across a complex multi-product customer journey
-
Proven record creating content and customer-facing resources, with the ability to digest and articulate complex concepts for mass consumption via engaging content
-
Self-starter who can accomplish projects with minimal need for supervision
-
Highly collaborative, open-minded, proactive and results-driven
Based on legislation in California the following details are for individuals who reside and would be working in California only: California pay range: $123,600 - $202,550 base salary
This role is eligible for bonus, equity and benefits.
DocuSign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what’s right, every day. At DocuSign, everything is equal.
We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you’ll be loved by us, our customers, and the world in which we live.
DocuSign provides reasonable accommodations for qualified individuals with disabilities in job application procedures. If you need such an accommodation, including if you need accommodation to properly utilize our online system, you may contact us at accommodations@docusign.com.
If you experience any technical difficulties or issues during the application process, or with our interview tools, please reach out to us at taops@docusign.com for assistance.