Senior Product Marketing Manager

Overview
Smartling was founded 14 years ago to make localization and translation seamless. Today, Smartling is profitable and backed by Battery Ventures, a global technology-focused investment firm, supporting company growth and expanding our market share and leadership position. We are the only cloud-based, AI-enabled translation platform that combines a Neural Machine Translation Hub and professional language services empowering teams to collaborate in real-time to create experiences customers love.
Our growing Marketing team is seeking an experienced Product Marketer. You will make data-driven decisions to move the team and product forward to achieve company goals while developing the strategy for messaging, promotion and sales of our products. You will be closely working with the product, sales and marketing teams to develop and refine the product's market position, go to market activities and effectively communicate product benefits to the broader market. You will be charged with crafting competitive differentiation, messaging for product features and launches, and driving feature adoption from existing customers. Through qualitative and quantitative market assessments, you will become the market and customer expert, and use these insights to inform the product roadmap.
All experience levels are encouraged to apply.
You Will

• Develop and execute go-to-market plans for new features and products
• Create sales enablement materials that clearly articulate the value of our solutions
• Craft messaging and product positioning to clearly articulate the value of the brand and products to increase our market share
• Together with the product team, educate both internal and external stakeholders on our product features and their enterprise business value through release notes, product briefs and web pages, webinars, newsletters and new media
• Assess the market landscape, provide market analysis, identify target markets, define ideal customer profiles and buyer personas, and conduct competitive analysis for product differentiation and positioning

You Have

• BA/BS degree or equivalent working experience
• 3+ years of Product Marketing experience and are preferably Pragmatic Product Marketing certified
• Past experience at a B2B enterprise software/technology company
• An ability to understand complex technology and translate it into consumable marketing messaging
• Taken a product from concept to a successful launch for at least one product
• A love for numbers and data but are also comfortable making decisions with incomplete information
• Skill at analyzing disparate information and formulating coherent hypothesis and priorities
• Excellent written and verbal communication skills
• Interest in language, culture, and global content

You Are

• Strategic thinker. Translates high-level strategies into practical implementation strategies
• Self-starter.Demonstrated ability to take initiative and work in a self-directed manner
• Entrepreneurial and flexible, with a problem-solving approach
• Detail Oriented. Supremely well organized with attention to detail
• Strong analytical thinker. "If there is a problem I have a solution" attitude
• Team Player. An ability to thrive in a fast-paced environment and effectively work cross-functionally

You Will Enjoy

• Freedom - we are remote first
• Growth - an opportunity to learn and advance your career
• Wealth - we offer a competitive salary and 401(k) + company match
• Wellness - medical, dental, and vision insurance for you and your family
• Balance - flexible PTO + 11 holidays; generous parental leave
• Culture - an energetic, value-driven, and fun culture and team spirit
• Bonus - employee referral program and Apple equipment

We are considering candidates based in Eastern Time Zone at this time.
We use E-verify platform for work authorization verifications.
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Smartling is proud to be an equal-opportunity employer. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, skills, and experiences.
The US national pay range for this role is $110,000-$180,000. Final offer amounts are determined by multiple factors, including geographic location as well as candidate experience and expertise, and may vary from the amounts listed.
To all recruitment agencies: Smartling does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias or Smartling employees. Smartling is not responsible for any fees related to unsolicited resumes.

• To work from home, you must have a strong internet connection, a quiet space, and a professional (distraction and clutter-free) background.

Job Type: Full-time

Salary: $100,000.00 - $175,000.00 per year