Staff Outbound Product Manager - Impact

Company DescriptionAt ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can't wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for ingenuity. We know that your best work happens when you live your best life and share your unique talents, so we do everything we can to make that possible. We dream big together, supporting each other to make our individual and collective dreams come true. The future is ours, and it starts with you.With more than 7,700+ customers, we serve approximately 85% of the Fortune 500®, and we're proud to be one of FORTUNE 100 Best Companies to Work For® and World's Most Admired Companies™.Learn more on Life at Now blog and hear from our employees about their experiences working at ServiceNow.Unsure if you meet all the qualifications of a job description but are deeply excited about the role? We still encourage you to apply! At ServiceNow, we are committed to creating an inclusive environment where all voices are heard, valued, and respected. We welcome all candidates, including individuals from non-traditional, varied backgrounds, that might not come from a typical path connected to this role. We believe skills and experience are transferrable, and the desire to dream big makes for great candidates.Job DescriptionTeam descriptionServiceNow Impact is the enterprise software industry's first value acceleration solution. Impact combines predictive software with human ingenuity to help customers adopt ServiceNow solutions quickly, optimize platform health, amplify expertise, and realize value faster. The Impact Outbound Product Management team is responsible for defining product GTM strategy, implementing monetization models, driving feature adoption, and building a community of loyal customers.Role descriptionThe role reports to the Sr. Manager, Outbound Product Management - Impact Product GTM.As a Staff Outbound Product Manager, you will oversee end-to-end product GTM. You will analyze market intelligence to build the right stories and equip our sales teams with best-in-class GTM collateral. You will become an expert on the product, supporting key customer conversations and evangelizing our roadmap internally. You will shape and articulate the Impact value proposition, helping increase our customer base and retention rate. This role is highly cross-functional - you will work closely with Inbound Product Managers, Product Marketing, Sales, and Strategic Operations.What you will do in this role• Analyze market trends and the competitive landscape to shape go-to-market strategy and influence the product roadmap.• Orchestrate product launches, working closely with Product, GTM, and business operations stakeholders across geos.• Enable sales teams with the necessary collateral to effectively sell and renew Impact, including sales pitch decks, demo narratives, competitive benchmarks, and feature deep dives.• Implement an always-on feedback loop between product, sales, and marketing to ensure we're responding to shifting customer needs.• Select and monitor key performance metrics to evaluate the effectiveness of the Impact product GTM strategy.• Be the in-house expert on Impact - cross-functional partners will look to you for product updates.Qualifications• 7+ years of experience in product management, product marketing, solution consulting, business operations, or a similar role.• Proven ability to translate customer and market insights into a crisp GTM strategy, including buyer personas, positioning & messaging, pricing recommendations, and more.• Self-starter with a bias towards action and urgency to "win" in the market.• Strong prioritization skills and ability to manage multiple, competing priorities.• Extreme sense of ownership - own the problem, the process, and the outcome. Some activities may need "drive by influence," others may need execution in a hands-on manner, and yet others will need delegation.• Excellent presentation skills to engage with all levels of customers, cross-functional teams, and partners.• Experience creating product enablement content for customer-facing teams.• Knowledge of ServiceNow Impact or Customer Success is a plus.For positions in the Bay Area, we offer a base pay of $158,500 - $247,750.00, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs (subject to eligibility requirements). Compensation is based on the geographic location in which the role is located, and is subject to change based on work location.Additional InformationServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.At ServiceNow, we lead with flexibility and trust in our distributed world of work. Click here to learn about our work personas: flexible, remote and required-in-office.If you require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at talent.acquisition@servicenow.com for assistance.For positions requiring access to technical data subject to export control regulations, including Export Administration Regulations (EAR), ServiceNow may have to obtain export licensing approval from the U.S. Government for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by the U.S. Government.Please Note: Fraudulent job postings/job scams are increasingly common. Click here to learn what to watch out for and how to protect yourself. All genuine ServiceNow job postings can be found through the ServiceNow Careers site .From Fortune. © 2022 Fortune Media IP Limited All rights reserved. Used under license.Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of, ServiceNow.