She Media: Content and Community Manager, Health

SHE Media is a top 5 lifestyle media company reaching 88 million monthly visitors, SHE Media focuses on the power of content and community to move our culture forward.

We are seeking a highly motivated Content and Community Manager to join our dynamic, committed and deeply entrepreneurial Marketing team. In this highly visible role, the Content and Community Manager will help develop and manage content that supports the company’s Health and Wellness vertical.

THE WORK

As a member of the Marketing team, reporting to the Chief Marketing Officer, the role will manage the overall content strategy for the emerging Flow brand. The role includes both production and distribution of such content. The Content & Community Manager will collaborate closely with editorial, branded content, social media and design teams. The role will also work closely with our Health Advisory Board and Health Cohort within the Collective to source and create credible content. This includes aggregating content from SheKnows, when relevant, to the Flow subsite, producing original content, independently and with our expert partners, for the Flow digital channels. The role will also track and research women’s health research and news to extract the health issues and services impacting women today.

The ideal candidate will be driven, self-motivated, collaborative, and passionate about creating best-in-class content and developing a deeply loyal community. The candidate should understand the digital media space, publishing, social media and content marketing. She/he must have excellent communication skills and the ability to build and maintain relationships with external contributors. The role will be responsible for developing a newsletter strategy, building the Flow brand on social platforms, and developing relationships with external contributors.

The role will develop, execute, and market content related to the health vertical, especially via email marketing and social media. S/he will represent the SHE Health and Wellness vertical by way of outward-facing communications. S/he will develop strategies to reach potential experts via content marketing, creating and promoting editorial and social content.

RESPONSIBILITIES:

• Develop, refine and implement content marketing strategies for SHE Media’s Health vertical.
• Write, produce and distribute engaging high-quality content for email, web and social.
• Create an editorial calendar, and drive deliverables and timelines.
• Optimize content with SEO, social and web analytics, applying learnings to increase engagement and grow audience.
• Maintain brand and editorial guidelines, ensuring consistent messaging across channels.
• Build relationships and engage with external health experts and
• Stay current on latest trend and developments in health content to inform content strategies and communications.

Requirements:

• 2+ years of content management experience
• Excellent communication skills (both written and verbal)
• Strong writing skills and the ability to develop engaging original content.
• Hands-on experience in WordPress and Google Analytics
• Self-starter capable of thriving in a fast-paced environment

Typical wage range: 65k -80k

Factors that could be used to determine your actual salary may include your specific skills, years of experience and comparison to current employees already in this role. The typical candidate is hired below midpoint of the range. The total compensation package for this position will also include other elements, a full range of medical, financial, and/or other benefits including 401(k) eligibility and paid time off benefits. PMC is committed to the health and wellness of our employees. As part of our company-wide rollout of PMC’s paid healthcare plan, the company will pay 100% of the monthly health, dental and vision plan premiums for the employee and their family. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

If you have more or less experience than specified on this job posting, please apply and list your salary expectations.

If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors).

It’s all About You…

At PMC, your wellness is top of mind. We offer a comprehensive benefits package to nurture you and your loved ones, including pets! Our package includes Healthcare (medical, dental, and vision) HSA with an employer contribution, FSA (Healthcare, Dependent Care & Commuter), EAP, Life Insurance, 401K with an employer match, Paid Parental Leave, Long-term Disability, generous Paid Time off (PTO), Pet Insurance, and Home & Auto insurance. Our Wellness initiatives rotate yoga, meditation, wellness weeks on a variety of topics, and financial wellness. We continuously elevate our offerings with more, for you.

About SHE Media:

SHE Media is a mission-driven media company created by and for women reaching 80 million unique visitors per month (ComScore, January 2021). SHE Media publishes inspiring and informative lifestyle content ranging from food and family to health, career and entertainment. Our content is curated from thousands of diverse sources, creating a living tapestry of the joy, the messy and the magical moments that embody our lives. Through our flagship editorial sites and our proprietary SHE Media Partner Network of hand-picked publishers and top lifestyle creators, we produce digital and live media content that connects and inspires millions of people.

SHE Media encompasses a family of leading media properties and a network of premium publishers and independent content creators. In addition to our flagship editorial sites, SheKnows, STYLECASTER and Soaps.com, SHE Media’s BlogHer is home to the world’s leading content and event platform with a mission to provide economic empowerment for all women. The SHE Media Partner Network represents a community of 1,500 independent publishers and 20,000+ social content creators, providing the foundation for a scalable, sustainable economic model for entrepreneurs and small businesses.

SHE Media is also the creator of innovative platforms that include: Hatch, an award-winning video series featuring Gen Z-generated content; and BlogHer’s Voices of the Year, honoring powerful, culture-shifting women across industries. As part of Penske Media Corporation (PMC), SHE Media is based in New York, with offices in Los Angeles, Chicago and Scottsdale. Follow SHE Media on Facebook, Twitter, Instagram and LinkedIn.

About Penske Media Corporation

Penske Media Corporation (PMC) is a leading global media and information services company whose award-winning content attracts a passionate audience. Since 2004, PMC has been a pioneer in digital media and a platform innovator, reaching viewers on all screens across its ever-growing constellation of iconic brands, which includes Variety, Rolling Stone, The Hollywood Reporter, Billboard, Dick Clark Productions, WWD, SHE Media, Robb Report, Deadline, Sportico, BGR, ARTnews, Fairchild Media, Vibe, IndieWire, Dirt, Artforum, Gold Derby, Spy.com and Luminate, the premier data and analytics company. PMC’s journalists and content creators deliver daily the most comprehensive news and information in their industries and areas of coverage, unequaled in ambition, depth, and courage. In addition, PMC owns several vital cultural events such as SXSW, LA3C, Life is Beautiful, Latin Music Week and ATX Television Festival. Headquartered in New York and Los Angeles with additional offices in 14 countries worldwide, PMC believes companies should not only be profitable but also forces for good www.pmc.com.