Social Media Marketing Manager- FreeWheel

FreeWheel, A Comcast Company, comprised of FreeWheel Publishers, FreeWheel Markets, and FreeWheel Advertisers – empowers all segments of The New TV Ecosystem. We are structured to provide the full breadth of solutions the advertising industry needs to achieve their goals. We power the technology, data enablement, and convergent marketplaces required to ensure buyers and sellers can transact across all screens, across all data types, and all sales channels, in order to ensure the ultimate goal – results for marketers. With offices in New York, San Francisco, Chicago, London, Paris, Beijing, and across the globe, FreeWheel, A Comcast Company, stands to advocate for the entire industry through the FreeWheel Council for Premium Video.

Job Summary

We’re seeking a highly creative and detail-oriented social media marketing manager to grow our brands under Comcast’s Advertising division. Reporting to the Sr. Director, Social Media & Talent Brand Marketing on the Brand Marketing team, the person in this role will own and execute social media strategy for our ad tech brands including FreeWheel, a leader in B2B advertising technology solutions and AudienceXpress, a new brand within the portfolio. We're looking for a self-starter with an entrepreneurial spirit to oversee all facets of social media management: strategy, production, promotion and measurement of market-leading campaigns. The person hired for this role will also help manage our employee social advocacy program, generate click-worthy social-first content, lead internal social media trainings, and collaborate with stakeholders at all levels of seniority.

Job Description

Core Responsibilities

• Develop a strong understanding of our brands, products and services, and based on that learning, craft a social marketing strategy that engages clients, partners and peers through our social media suite of channels: LinkedIn, Instagram Facebook and Twitter.
• With the mindset of a journalist, curate, write, and edit long form and short form content on a variety of topics. Superior writing/editing/storytelling skills are required. Video production experience would be a strong asset.
• Create a sense of “FOMO” by supporting our live events with Reels, live tweeting and other social activations
• Measure success and pivot strategies based on tracking key performance indicators, and sharing results with stakeholders at regular intervals
• Bring your big ideas to grow reach and engagement across all touchpoints using organic and paid tactics, including the administration of our employee social advocacy program. Experience with Social Chorus, Dynamic Signal, or similar advocacy platform would be a bonus, but not required.
• Monitor audience engagement and manage our communities. Ideal candidates will have experience using content/social management tools commonly used across the industry.
• As a social media expert, consult individuals and teams on social media best practices to support both individual and department goals.
• An interest in keeping one step ahead of the pack by being knowledgeable on the latest innovations and advancements in digital marketing: the person in this role will be expected to try new things, take strategic risks, and approach the role with a fresh perspective and positive attitude.
• Consistent exercise of independent judgment and discretion in matters of significance.
• Other duties and responsibilities as assigned.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team - make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Respect and promote inclusion & diversity.
• Do what's right for each other, our customers, investors and our communities.

Education level:

• Bachelor's Degree or Equivalent

Compliance

Comcast is an EEO/AA/Drug Free Workplace.

Disclaimer:

• This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Comcast is an EOE/Veterans/Disabled/LGBT employer.

Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other basis protected by applicable law.

Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

5-7 Years

Salary:

Pay Range: $96,803.86 - $145,205.78

Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.