Apply now for a career that puts wellbeing first!

GET TO KNOW US

Gympass is a corporate wellness platform that connects you to thousands of fitness & wellness partners, all with one simple monthly membership. Founded in 2012 and headquartered in NYC, we have a growing global team in 11 offices around the world. At Gympass, you not only have the opportunity to build a career in a fast-paced global environment - but you'll make wellbeing universal, so everyone can be happy and healthy.

THE OPPORTUNITY

We are hiring a Social Media Specialist to our Marketing team in São Paulo, Brazil!

The Communications team is seeking a talented and experienced Social Media Specialist to play a crucial role in developing and executing engaging and persuasive copy across various digital channels, primarily focusing on social media platforms and community engagement initiatives. As the copy lead, you will ensure the delivery of high-quality and on-brand content that effectively communicates our brand message, increases brand awareness, and drives user engagement. If you have a passion for crafting compelling narratives and a deep understanding of social media, we invite you to apply to join our dynamic and fast-paced team.

As part of our global communications team, the social media & community team at Gympass is on the pulse of conversation among our followers - not just listening, but participating in and starting thoughtful, exciting and motivating conversations with our audience. The successful candidate will demonstrate both a strategic and creative mindset and have a passion and proven track record of drafting copy relevant to different audiences and social media platforms.

As a core member of the social media & community team, you will help to establish and implement our vision of connecting with our audiences, wherever you are. This position reports directly to the Global Head of Social Media & Community.

YOUR IMPACT

• Lead Social Content Strategy and Development: Develop compelling and creative copy for social media platforms, including Instagram, Threads and LinkedIn. Craft engaging captions, headlines, taglines, and descriptions that resonate with the target audience, reflect the brand's voice, and drive user engagement.
• Deliver Brand Consistency: Ensure that all social media content aligns with the brand's messaging, tone, and style guidelines. Maintain a consistent brand voice across different platforms and adapt the copywriting approach as needed while staying true to the brand's identity;
• Conduct Thorough Research and Analysis: Understand audience preferences, interests and industry trends, adapting copy accordingly to maximize engagement and reach whilst continually working to improve and innovate our content;
• Monitor Trends: Stay up to date with the latest social media trends and topics relevant to our industry and target audiences. Leverage these trends to create timely and relevant content that capitalizes on popular conversations and increases brand visibility;
• Build Cross-Functional Collaboration: Work closely with the creative team (designers, social media managers, photographers, videographers), to create cohesive and visually appealing social media content. Collaborate on the ideation and execution of campaigns, ensuring that the copy aligns with the visual elements and overall campaign objectives;
• Grow Brand Advocacy: Work cross functionally with Brand, Content, Communications, Customer Experience, Employer Branding, Partnerships and other teams to create a regular cadence of high-impact moments that drive overall business goals with consistent messaging. Serve as a brand advocate by embodying the brand's values, mission, and culture in all social media interactions. Maintain a positive and professional online presence, representing the brand in a manner that builds trust and credibility among the target audience.

WHO YOU ARE

• A fast learner previous relevant editorial or social media experience (wellness/fitness experience is not necessary, but a plus);
• Experience leading social media teams and managing cross-functional collaboration internal and externally with agencies and contractors;
• Familiar with creating high-performing assets for social media;
• Excellent writing, editing, and proofreading skills with a keen eye for detail;
• Strong understanding of social media platforms, their unique features, and best practices for engaging business and consumer audiences;
• Familiarity with community engagement strategies and tactics;
• Hands-on experience building and managing digital communities;
• Understanding of how cultural trends form and the ability to anticipate and act on them;
• Proven ability to manage and successfully balance multiple, competing priorities simultaneously with autonomy in a fast-paced, ambiguous, complex and dynamic environment.

WHAT WE OFFER YOU (Latam)

We're a wellness company that is committed to the health and well-being of our employees. Our flexible program allows you to customize your benefits, according to your needs! Our benefits include:

WELLNESS: Health, dental, and life insurance.

FLEXIBLE WORK: Choose when and where you work. For most, this will be a hybrid office/remote structure but can vary depending on the needs of the role and employee preferences. We offer all employees a home office stipend and a monthly flexible work allowance to help cover the costs of working from home.

FLEXIBLE SCHEDULE: We understand that together, Gympassers and their leaders can make the best decisions for their own individual scopes. This includes flexibility to adjust their working hours based on their personal schedule, time zone, and business needs.

GYMPASS: We believe in our mission and encourage our employees and their families to find their passion too. Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more. You will receive the Gold plan at no cost, and other premium plans will be significantly discounted.

PAID TIME OFF: We know how important it is that our employees take time away from work to recharge.

BR: Vacations after 6 months and 3 days off per year + 1 day off for each year of tenure (up to 5 additional days) + extra day off for your birthday.

PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life and we want our employees to take the time to be present and enjoy their growing family.

BR: 100% paid parental leave of 6 weeks to all new parents, of both biological and adopted children, regardless of gender and parent's relationship with the co-parent, Also extended maternity leave under local legislation

CAREER GROWTH: Outstanding opportunities for personal and career growth. That means we maintain a growth mindset in everything we do and invest deeply in employee development.

CULTURE: An exciting and supportive atmosphere with ambitious people from around the world! You'll partner with global colleagues and share in the success of a high-growth technology company disrupting the health and wellness space. Our value-based culture of trust, flexibility, and integrity makes this possible every day. Find more info on our careers page!

And to get a glimpse of Life at Gympass… Follow us on Instagram @gympasscareers and LinkedIn!

Diversity, Equity, and Belonging at Gympass

We aim to create a collaborative, supportive, and inclusive space where everyone knows they belong.

Gympass is committed to creating a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.

Questions on how we treat your personal data? See our Job Applicant Privacy Notice.

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