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Staff Engineer, Content Systems

Company Description

Overview 
SPANX isn’t your average company. We revolutionized an industry by challenging the status quo and putting the customer first. You might know the story: our founder, Sara Blakely, who needed the right thing as a base layer to feel 100% in white pants, so she cut the legs off a pair of tights and Spanx was born. The spark of that origin is the fuel for our future. We grew up in shapewear. But we’ve graduated. For 25 years (yep, we're old enough to rent a car now), we've been experimenting, innovating, and occasionally banging our heads against the drawing board. And we will never stop obsessing about what women who are out there doing their thing deserve. Because we are those women. And we’re honored to create on behalf of us all.

We make elevated essentials with confidence built in. Essentials for layering underneath or wearing out loud, for “just-between-us” and “where'd you get that?” For everything you've got planned (and don't). Because what you put on can change how you show up. And if its' not working for you, it's got no place in your closet. Or on your body. Creating items that’ll make you feel great is a matter of the heart—and the lab. In every Spanx product is technology we design and build to highlight, complement, and form your look, just the way you like it. SPANX design and technology help make sure what you see in the mirror reflects that feeling of feeling your best (you know the feeling?). We are a high-growth, innovative and ambitious company and we are embarking on an exciting trajectory of both digital and international expansion.

About the role 
We’re looking for an Engineering Lead, Content Systems to own and evolve the systems that power our 

content-driven experiences across the digital ecosystem. In this role, you’ll lead the engineering strategy 

and execution for Sanity CMS, SEO optimization, sitewide promotional frameworks, and our content 

rich blog. You’ll work closely with cross-functional partners in Product, Marketing, and Design to deliver 

dynamic, personalized content experiences that drive engagement and conversion.  

You’ll also partner closely with teams working on personalization and marketing data platforms to 

ensure content delivery is smart, scalable, and tightly integrated with customer insights. You’re 

someone who thrives in a fast-paced environment, takes pride in clean, scalable architecture, and loves 

mentoring others in modern engineering practices.  

Job Description

You’ll love it because you will…  

  • Own and lead engineering efforts for our content platforms including Sanity CMS, SEO infrastructure, promo tooling, and our blog experience.  

  • Build and maintain reusable frameworks and tooling that empower content and marketing teams to move faster without sacrificing performance or brand consistency.  

  • Collaborate closely with product managers, designers, and marketers to bring content strategies to life through seamless, personalized experiences.  

  • Partner with engineering teams across personalization, customer data, and analytics to ensure content is contextually relevant and effectively measured.  

  • Drive best practices for SEO (structured data, performance, crawling, accessibility) across all content surfaces.  

  • Ensure code quality and platform stability through robust architecture, testing, monitoring, and documentation.  

  • Mentor engineers and contribute to a high-performance, inclusive team culture.  

Qualifications

We require…  

  • Have 5+ years of frontend or full-stack engineering experience, including 2+ years in a lead or senior-level role on a modern web team  

  • Are highly proficient in React, TypeScript, and Next.js, and have a strong grasp of modern component-based architecture and SSR/ISR strategies  

  • Have hands-on experience with Sanity.io, including custom content schemas, GROQ queries, and API integrations  

  • Have deep knowledge of SEO best practices, structured data (JSON-LD), performance optimization (Lighthouse, Core Web Vitals), and accessibility standards (WCAG)  

  • Are comfortable building and maintaining promo frameworks and logic-driven content components that can be controlled via CMS  

  • Have worked with GraphQL APIs and understand how to architect performant data fetching strategies  

  • Are familiar with edge deployments and platforms like Vercel, and know how to leverage CDNs and caching layers to optimize content delivery  

  • Have experience integrating with analytics and marketing tools like Google Analytics, Meta Pixel, Segment, and customer data APIs  

  • Are familiar with feature flagging tools (e.g., LaunchDarkly, Split) and experimentation methodologies  

  • Take pride in code quality and reliability, using tools like Sentry, Datadog, and automated testing frameworks such as Playwright or Jest  

  • Enjoy mentoring and supporting fellow engineers, and thrive in a collaborative, fast-moving environment where engineering and marketing goals are closely connected  

  • The following role-critical competencies: Applying Expertise and Technology, Strategic Thinking, Delivering Results 

Additional Information

Spanx is proud of our continued Progressive People Practices…

  • Company Healthcare Plan: $0.00 out of pocket (Employee only benefit)
    Fertility testing and treatment are included in Spanx’s medical plans, even without the diagnosis of infertility. 
  • Parental Leave Policy: Primary caregiver receives 16 weeks AND will have the option to work a half-time schedule (20 hours per week) for up to four additional weeks with full-time (40 hours per week) pay.
  • Mental Health Days: 10 days
  • 401K: Matched up to 4% with immediate vesting.
  • PTO & Company Holidays: PLUS two full weeks of companywide closures (one in the Summer; one between Christmas and NYE)
  • Flex Friday: Year-round half day Fridays!
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What You Should Know About Staff Engineer, Content Systems, Spanx

At Spanx, we're on the lookout for a talented Staff Engineer, Content Systems to join our vibrant team in Atlanta, Georgia! Spanx is far from your average company; we're known for challenging the norm and putting our customers’ needs first. In this exciting role, you'll be at the helm of our content-driven experiences, taking charge of Sanity CMS, SEO strategies, promotional tools, and our engaging blog. You’ll collaborate with product managers, designers, and marketing teams to create dynamic, personalized content that resonates with our audience. If you're someone who enjoys the fast pace of innovation and is passionate about clean coding and scalable architecture, then this is the role for you! Leading the engineering strategy, you'll not only enhance our platforms but also mentor other engineers, contributing to a high-performance culture. You’ll drive best practices in SEO, ensure robust code quality, and establish seamless content delivery that aligns with customer insights. So if you’ve got at least 5 years of relevant engineering experience, a solid grasp of frontend and full-stack development, and a knack for innovation, we’d love to hear from you! Come help us elevate the way women feel in their clothing while being part of a company that’s proud of its continuous journey of improvement!

Frequently Asked Questions (FAQs) for Staff Engineer, Content Systems Role at Spanx
What are the responsibilities of a Staff Engineer, Content Systems at Spanx?

As a Staff Engineer, Content Systems at Spanx, you will be responsible for leading the engineering efforts for our content platforms including Sanity CMS, developing SEO strategies, and overseeing the overall content experience on our blog. You'll collaborate with cross-functional teams to create personalized content strategies that drive engagement and conversions, all while maintaining the quality of code and platform stability.

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What qualifications are needed for the Staff Engineer, Content Systems role at Spanx?

To qualify for the Staff Engineer, Content Systems position at Spanx, you should have over 5 years of frontend or full-stack engineering experience, with at least 2 years in a lead role. Proficiency in React, TypeScript, and Next.js is essential, as well as familiarity with Sanity.io and SEO best practices. Experience with GraphQL APIs and a solid understanding of performance optimization strategies are also required.

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How does Spanx support professional growth for Staff Engineer, Content Systems?

Spanx encourages professional growth by fostering a culture that emphasizes mentorship. As a Staff Engineer in Content Systems, you'll have opportunities to mentor other engineers, contribute to high-performance team culture, and share your expertise in modern engineering practices. We value continuous learning and offer a collaborative environment that supports career advancement.

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What technologies will I work with as a Staff Engineer, Content Systems at Spanx?

In the role of Staff Engineer, Content Systems at Spanx, you'll work extensively with modern web technologies, particularly React, TypeScript, Next.js, and Sanity CMS. You will also engage with promotional tooling, SEO frameworks, and integrations with analytics and marketing platforms like Google Analytics and Segment to optimize content delivery.

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What is the company culture like at Spanx for a Staff Engineer, Content Systems?

The company culture at Spanx is vibrant, innovative, and inclusive. We pride ourselves on fostering a fast-paced work environment that encourages collaboration between engineering and marketing teams. As a Staff Engineer in Content Systems, you’ll be part of a company that values creativity and forward-thinking and is dedicated to improving the experiences of women everywhere.

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Common Interview Questions for Staff Engineer, Content Systems
Can you describe your experience with Sanity CMS?

When answering this question, highlight specific projects where you implemented Sanity CMS. Discuss how you created custom content schemas, wrote GROQ queries, and handled API integrations. Share examples of how these experiences contributed to improved content management for the team.

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What strategies do you use for optimizing SEO in content delivery?

Discuss your familiarity with SEO best practices, including structured data, performance metrics, and accessibility standards. Provide examples of past projects where you successfully implemented techniques that enhanced search engine visibility and site performance.

Join Rise to see the full answer
How do you approach mentoring junior developers?

In your response, explain your mentoring philosophy. Include aspects such as providing constructive feedback, developing learning plans, and fostering an inclusive environment. Mention specific instances where you've successfully guided a junior developer to help them grow their skill set.

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Describe a project where you had to collaborate with cross-functional teams.

Provide a detailed account of a particular project that involved working closely with product managers, designers, and marketers. Highlight how effective communication and collaboration led to successful content delivery that met stakeholder expectations.

Join Rise to see the full answer
What is your experience with performance optimization using Lighthouse or Core Web Vitals?

Explain your hands-on experience with performance optimization. Discuss how you've leveraged tools like Lighthouse or monitored Core Web Vitals to analyze site performance and identify key areas for improvement.

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What are your favorite tools for maintaining code quality?

Talk about the importance of code quality and the tools you prefer using, such as Sentry for error monitoring and Playwright for automated testing. Provide examples of how these tools helped you maintain reliability and stability in the projects you’ve worked on.

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How do you handle tight deadlines while maintaining quality standards?

Share your strategies for managing tight deadlines, such as prioritizing tasks, effective delegation, and ensuring clear communication. Highlight a specific example where you successfully delivered high-quality work under pressure.

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What challenges have you faced in your engineering career, and how did you overcome them?

Reflect on a professional challenge you faced, whether technical or organizational. Explain how you approached the problem, the steps you took to resolve it, and what you learned from the experience that helped you grow as an engineer.

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How do you ensure that you stay updated with industry trends and technologies?

Discuss your proactive approach to learning, whether through online courses, attending conferences, or participating in relevant communities. Highlight specific trends or technologies you are currently exploring and how they may benefit the role at Spanx.

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Why do you want to work at Spanx as a Staff Engineer, Content Systems?

Express your enthusiasm for Spanx's mission and culture. Connect your personal values and professional aspirations with the company's commitment to empowering women and innovating in the industry. Discuss how you see your role contributing to that vision.

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SPANX is a brand for women, by women. We obsess comfort, deliver results and ensure you look as good as you feel. We think forward, and give back. We believe that we are stronger together. And together, we will make the world a better place...one ...

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Full-time, on-site
DATE POSTED
April 4, 2025

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