Area Sales Representative - Orlando, FL

The Area Sales Representative at Spindrift is responsible for achieving KPIs in their designated region, increasing product visibility through optimal shelf space, and actively engaging with customers. Daily, they will visit 8-12 retail locations to build relationships, execute sales promotions, and educate consumers about Spindrift's unique selling points.

Candidates for the Area Sales Representative role at Spindrift should have 1-5 years of experience in the beverage or consumer packaged goods sector. Proven sales success, excellent communication skills, and a strong ability to build relationships with retailers are critical components of the qualifications needed.

An ideal Area Sales Representative at Spindrift should be self-motivated, exhibit a competitive spirit, demonstrate outstanding organizational skills, and possess a strong attention to detail. A willingness to work flexible hours and adaptability to a fast-paced environment are also vital for success in this role.

Spindrift offers a competitive salary range of $56,700 to $69,300 for Area Sales Representatives, along with extensive benefits. These include medical, dental, and vision insurance with generous employer contributions, a 401(k) retirement plan, monthly allowances for cell phone and car use, and additional allowances for product use, personal wellness, and professional development.

Spindrift fosters a positive company culture that emphasizes collaboration and core values while encouraging employees to support various strategic initiatives. Area Sales Representatives are empowered to engage in all aspects of brand promotion and are recognized as vital to the overall success of the company.

To effectively meet sales targets, I first establish a clear understanding of the KPIs and then devise a strategic plan focusing on customer engagement and effective merchandising. I prioritize building strong relationships with retail contacts and continuously monitor sales performance to adjust strategies as necessary.

Certainly! In my previous role, I launched a promotional campaign that included product demonstrations in-store and targeted displays. This initiative not only increased product visibility and consumer interest but also resulted in a significant sales boost, exceeding our quarterly targets.

I utilize digital CRM tools to track my account interactions, plan visits, and follow up on sales initiatives. This system allows me to prioritize tasks effectively and ensure that each account receives the attention it needs, while also enabling me to stay organized in my territory.

To build relationships with retailers, I focus on understanding their needs and providing value through our partnership. Regular communication, consistent follow-ups, and delivering personalized support become integral to ensuring they view me as a trusted resource for sales growth.

When faced with objections, I listen actively to understand their concerns fully. By addressing their specific issues with empathy and presenting data-driven solutions, I aim to resolve the objections collaboratively and reinforce the advantages of partnering with Spindrift.

What drives me as a salesperson is seeing tangible results from my efforts, whether it’s surpassing sales goals or helping retailers thrive through effective solutions. The thrill of continuous learning and overcoming challenges also fuels my passion in this field.

In my last role, I had to quickly adapt to a new CRM system that enhanced our reporting capabilities. I embraced the change by dedicating time to training, which ultimately helped me streamline my workflow and improve my performance, showcasing my ability to pivot when necessary.

I prioritize open and transparent communication by regularly scheduling check-ins with colleagues and keeping clients updated on project developments. Utilizing a mix of face-to-face meetings and digital collaboration tools helps establish trust and clarify expectations.

Spindrift is known for creating delicious sparkling water made with real ingredients. I admire the company's commitment to quality and innovation in the beverage industry, and I'm excited about the opportunity to promote a product that resonates with health-conscious consumers.

My long-term career goals in sales include advancing into leadership roles where I can not only drive sales growth but also mentor and develop new talent. I aim to be a pivotal part of a company's strategic vision, contributing to sustained market success.