Job details

SR. MANAGER, DIGITAL CONTENT MARKETING

Job Type : Permanent contract | Full-time

City : Parsippany

Tefal, T-Fal, Krups, Lagostina, Rowenta, Moulinex, SUPOR, WMF, Arno, Emsa, All-Clad… These brands are part of the daily life of millions of consumers in more than 150 countries. With 33,000 employees and over €8,1 b sales annually, Groupe SEB is the leading worldwide manufacturer of small domestic appliances and cookware thanks to the strength of its brands, its drive for innovation, its international growth, and its vision for the future.

Groupe SEB commits to have a socially equitable policy (diversity and inclusion, quality work environment, health / safety, etc.) while developing actions with a positive impact on society and the environment (circular economy, fight against climate change, community engagement…)

This role is based in Parsippany, NJ, and is hybrid.

What we will achieve together

As Sr. Manager, of Digital Contentyou will be responsible for the development, implementation, coordination, and monitoring of all content for the company across the All-Clad, T-fal, Rowenta, and Krups brands. Working in conjunction with the Marketing Directors, you will need to ensure that the product and brand strategies are fully leveraged and expressed in all content.

Our mission

Facilitate and embellish the daily life of our consumers and contribute to a better life, everywhere in the world.

Contribute to our development

Reporting directly to the Sales and Consumer Activation Director you are an ambassador for all Groupe SEB USA brands of the Direct-to-Consumer activity on Marketplaces. As such, you:
Collaborate with the marketing and brand teams to develop an overarching content strategy aligned with our brand vision and business objectives.
Lead a team of content producers, including agencies and internal designers, videographers, and other creative professionals.
Oversee the entire content production process, ensuring adherence to project timelines, budgets, and quality standards.
Coordinate with internal stakeholders, external agencies, and freelancers to facilitate smooth content production workflows.
Provide creative direction and feedback to content producers throughout the creation process.
Implement a content distribution strategy to maximize the reach and impact of our content across various platforms, including websites, PDP’s, email marketing, and more.
Stay up-to-date with emerging trends and technologies in content production and distribution, and proactively identify opportunities for innovation.
Facilitate the sharing of content internally across brands and markets and externally with key retail partners
Serve as in-house expert for DAM system, working with corporate team in France to implement trainings and updates as necessary.
Ensure all content produced meets high-quality standards and is aligned with our brand guidelines.
Conduct thorough content reviews and edits to maintain accuracy, clarity, and relevance.
Maintain consistency in tone, messaging, and visual elements across all content pieces.

Bring your skills

Business/Communication/Digital Marketing background with 5-8 years experience ; Bachelors degree, Masters degree is a plus
Proven experience in content production, preferably in a leadership role
Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously
Strong understanding of content marketing strategies and best practices.
Proficiency in using content management systems (CMS) and other relevant tools
Roster of creative agency/professional agencies including copywriters, photographers, videographers, etc
Solid general understanding of digital technology including infrastructure and software, at a conceptual level not necessarily the ability to execute
Strong verbal and written communication skills.
Highly collaborative nature, able to work in matrixed structures
Dynamic personality able to work in a fast-paced environment

Let's meet

The process begins with a first discussion with the recruitment teams
You will meet the Manager of the position: Director, Sales and Consumer Activation

As a Sr. Manager, Digital Content you will receive a competitive salary that recognizes your expertise and contribution to the team. In addition, we offer a comprehensive benefits package that includes:

Medical, dental, and vision insurance
401(k) retirement plan with company match
Paid time off and holidays
Flexible work arrangements
Continuing education opportunities
Employee discounts on company products/services
Wellness programs
Casual dress code
Positive work culture that values work-life balance

#LI-Hybrid

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Groupe SEB is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability. For more information, please see OFCCP Equal Employment Opportunity Posters

If you are an individual with a disability and would like to request a reasonable accommodation as part of the employment selection process, please contact HRUSA@groupeseb.com
Groupe SEB invites any applicant and/or employee to review the Company’s written Affirmative Action Plan. This plan is available for inspection upon request by contacting HRUSA@groupeseb.com

Groupe SEB Glassdoor Company Review

3.7

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CEO of Groupe SEB

Thierry de La Tour d'Artaise

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By Groupe SEB

SEB sells small tools that get its customers perky, fed, and coiffed. Known internationally for its portfolio of some 20 brand names (Krups, All-Clad, Moulinex, Rowenta, Tefal, and T-fal), SEB makes cookware (non-stick bakeware, pressure cookers),...

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INDUSTRY

Consumer Product Manufacturing

TEAM SIZE

10000+

LOCATION

Hybrid, based in Écully, France

DATE POSTED

August 5, 2023