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Sr. Manager, Field Publicity

Department: Marketing & Publicity
Location: Santa Monica, CA, US, 90404
Summary of Position
Lionsgate has an immediate opening in our Theatrical Publicity group for a Senior Manager, Worldwide Publicity, Events & Special Projects, who will report to the Vice President, Worldwide Publicity, Events & Special Projects.
Responsibilities
Regional Marketing
  • Manage publicity and promotional activities for all activated markets, managing 22 field agency offices spanning 50 US markets, Canada, and targeted agencies.
    • Develop regional strategy in conjunction with Vice President.
    • Develop agency directives and corresponding documents on each campaign.
    • Direct and manage agencies to pitch print, TV, radio and online press to secure coverage during production, trailer launches, first looks, junkets, premieres, PA tours and other press events.
  • Present field campaign in meetings as needed.
  • Oversee assistant and manage promotional item life cycle for all campaigns including ideation, legal approvals, creation. Coordinate with internal departments, distributors, and external agencies for ordering & delivery to respective accounts.
  • Pitch and organize satellite media tours and radio media tours.
  • Plan and execute publicity appearance tours, promotional efforts at film festivals, conventions, and publicity tie-in events. Responsible for coordinating all logistics- securing screening time slots, booth space, panel time slots, press (in studio TV & radio, organizing press days, etc), advertising, talent travel and hotel accommodations, etc.
  • Help manage all aspects of Global Press Junkets which includes but not limited to:
    • Add dates to the MPA calendar.
    • Book hotel rooms and function space. Place banquet orders with hotel.
    • Create press invitation and route through legal.
    • Work with internal teams and external agencies to get press interest for talent approvals.
    • Coordinate junket travel for press and work with press to track run dates and secure junket pieces.
    • Craft overall schedule for the junket.
  • Oversee and communicate with all national and regional critic groups including member lists, screening deadlines and announcement dates
  • Track and manage field budgets for film campaigns.
  • Compile and generate final reports and highlights at the end of each campaign for all regional publicity and promotional activities.
  • Staff special events including premieres, press days, content days, experiential activations and regional PA tours

Events & Special Projects
  • Assist with all Special Events logistics which may include but not limited to:
    • Secure date with MPA
    • Reserve screening & party venue
    • Work with production vendor on carpet and party ideas, design, logistics etc
    • Coordinate with creative on materials needed for the event.
    • Coordinate with Exhibitor Relations for additional branding opportunities.
    • Work with Partnerships team on any brand partner executions and deliverables.
    • Manage overall guest list with production vendor, as well as sending internal invites.
    • Create staffing documents for events.
    • Track event budget expenses and submit vendor invoices.
    • Send post event recaps to executives and filmmakers.
  • Conceptualize and execute various stunt ideas on films.
Qualifications and Skills
  • Minimum 3-5 years of industry related experience; publicity experience preferred.
  • Experience with Photoshop, Adobe Illustrator and InDesign required.
  • Ability to communicate tactfully and effectively with internal departments and external clients.
  • Very strong and effective written, verbal and presentation skills
  • Highly organized and detail oriented
  • Ability to successfully manage multiple projects and deal with deadline pressure.
About the Company
Lionsgate (NYSE: LGF.A, LGF.B) encompasses world-class motion picture and television studio operations aligned with the STARZ premium global subscription platform to bring a unique and varied portfolio of entertainment to consumers around the world. The Company’s film, television, subscription and location-based entertainment businesses are backed by a 17,000-title library and a valuable collection of iconic film and television franchises. A digital age company driven by its entrepreneurial culture and commitment to innovation, the Lionsgate brand is synonymous with bold, original, relatable entertainment for audiences worldwide.
Business Unit Overview
Motion Picture Group
Lionsgate’s motion picture business is a consistent box office market share leader with films that have grossed more than $10 billion worldwide over the past six years. This leadership is driven by world-class talent relationships, a deep and renewable portfolio of iconic brands and franchises, and a diverse and balanced slate that is built to enhance consumer enjoyment of the theatrical experience but also has the flexibility to utilize a broad range of alternative release strategies as the opportunities to monetize films continue to expand. The creator, owner and distributor of great film brands including The Hunger Games, Twilight Saga, John Wick, Now You See Me, Knives Out, La La Land, Saw, Dirty Dancing and Monster’s Ball, among many others, films released by Lionsgate and its predecessor companies have earned 129 Academy Award® nominations and 32 Oscar® wins.

In addition to its mainstream commercial releases, Lionsgate’s Motion Picture Group includes specialty film distributor Roadside Attractions, an industry leader in award-winning prestige movies, Pantelion Films, the U.S. market leader in Spanish-language releases, a top film production and distribution brand in the UK, and multiplatform distributor Grindstone Entertainment.
Our Benefits
  • Full Coverage – Medical, Vision, and Dental
  • Work/Life Balance – generous sick days, vacation days, holidays, and Impact Day
  • 401(k) company matching
  • Tuition Reimbursement (up to graduate degree)
Compensation
$80,000 – $100,000
EEO Statement
Lionsgate is an equal employment opportunity employer. All employees and applicants are evaluated on the basis of their qualifications, consistent with applicable state and federal laws. In addition, Lionsgate will provide reasonable accommodations for qualified individuals with disabilities. Lionsgate will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and federal law.

Lionsgate is a leading global entertainment company with a strong and diversified presence in motion picture production and distribution, television programming and syndication, home entertainment, family entertainment, digital distribution, new c...

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DATE POSTED
June 10, 2023

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