Who We Are:
160over90 is a full-service cultural marketing agency. An integrated part of the Endeavor network, which includes entertainment agency WME and sports, fashion and events leader IMG, 160over90’s cultural insight, access and influence helps brands stay connected to what their consumers care about most. With offices in seven countries around the world, 160over90’s expertise spans experiential, creative, public relations, digital, social, impact, influence, higher education and more.
Endeavor is a global sports and entertainment company, home to the world’s most dynamic and engaging storytellers, brands, live events and experiences. The company is comprised of industry leaders including entertainment agency WME; sports, fashion, events and media company IMG; and premier mixed martial arts organization UFC. The Endeavor network specializes in talent representation, sports operations & advisory, event & experiences management, media production & distribution, experiential marketing and brand licensing.
160over90 is owned by Endeavor, one of the biggest names in culture and entertainment in the world. The creative department here is like that of any other agency but we aren’t bogged down by dated holding company models and we aren’t owned by a consulting firm. Our connection to Endeavor is our unfair advantage, helping us connect brands to culture through sports, music, film, and fashion like no other. The ideas are boss, able to be taken to the world in whatever way they work best via advertising, branding, social media, PR, experiential, digital and more.
In June 2021, 160over90 partnered with Obsidianworks, a culture-powered marketing agency co-founded by actor and producer, Michael B. Jordan, and Chad Easterling. Purpose-built for a more inclusive era of brand storytelling, the agency focuses on cultural connectivity through brand strategy, digital and social impact. Together with 160over90, the agency works with brand and talent partners to identify opportunities, create, and execute innovative and culturally resonant campaigns and activations, and connect with multicultural consumers in diverse communities.
This role will focus on opportunities for Obsidianworks and 160over90, brought to life through their agency partnership. The Integrated Producer will spend approximately 80% of her/his time on projects led by Obsidianworks, and the remaining 20% on projects led by 160over90. This role will be based in 160over90’s New York or Santa Monica office.
RESPONSIBILITIES
End-to-end ownership of creative brief development
Communications plan development
Presentation of briefs and comms plans
Desk and syndicated research
Primary research design
Maintaining and in-depth understanding client category dynamics
Staying abreast of cultural trends and emerging consumer behaviors
Building and growing client relationships
Forging working partnerships with internal account and creative leads
REQUIREMENTS
3-5 years brand strategy experience
Proven ability to get to meaningful insights
Impeccable presentation skills
Generosity, Intellectual curiosity, emotional intelligence, and a collaborative spirit
Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we strive to reflect the world’s diverse voices.
Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.
Per local requirements and in the interest of transparency, the range shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. Endeavor strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.
Hiring Range Minimum:
$58,500 annually
Hiring Range Maximum:
$75,000 annually