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Strategic Marketing Manager

Company Description

ABOUT STREAM REALTY PARTNERS

Founded in 1996, Stream Realty Partners (Stream) began with a vision. Not one focused on bricks and mortar, but with people at its foundation. With 215+ million square feet of assignments and more than $5.8 billion in annual transactions, we are one of the fastest-growing, full-service commercial real estate services organizations in the country. We’ve grown from our two original partners to 1,400+ talented individuals that come together to create our distinct culture, best summarized by our firm’s core values: smart, honest, nice, and passionate. More information on the firm is available on the website: www.streamrealty.com

IMMEDIATE IMPACT. MEANINGFUL CAREER.

At Stream, we know our success begins and ends with our people. It’s the reason we work hard to attract and retain the best and brightest talent. From day one, you will be an integral member of our high-caliber, collaborative team. We will empower you to apply your energy, expertise, and creativity to meet our clients' needs while instilling you with unsurpassed market knowledge and development opportunities to succeed. When you join Stream, you won’t simply start a new job—you will build a meaningful and impactful career.

Job Description

POSITION OVERVIEW

Stream Realty Partners is seeking an experienced and driven Strategic Marketing Manager to lead and elevate marketing initiatives for our Stream Florida market. This is a career-defining opportunity to act as the regional marketing leader, partnering with senior leadership and sales professionals to develop strategies that drive measurable business growth, inspire creative excellence, and position Stream as a market leader. 

This role demands strategic vision, operational excellence, and an enterprising spirit to deliver marketing programs that differentiate Stream in a highly competitive industry. Operating within a matrixed environment, you will collaborate across local, regional and national experts to align goals, resources, and strategies while spearheading innovative approaches that integrate all facets of marketing and sales enablement tactics into every stage of the sales funnel. 

You will report to the East Regional Strategic Marketing Director and the Executive Managing Director for Stream Florida, working alongside cross-functional teams to deliver results-driven marketing strategies. 

RESPONSIBILITIES

  • Strategic Leadership: Develop and execute a compelling marketing strategy that sets Stream Florida apart in the marketplace, supports business growth objectives, and strengthens the Stream Florida brand. 
  • Pursuit Marketing Excellence: Lead pursuit strategies, presentations, and proposals by crafting high-impact narratives, leveraging data visualization, integrating technology, and guiding content that resonates with clients and differentiates Stream. 
  • Property Marketing Expertise: Oversee property marketing strategies and campaigns, ensuring that each asset is uniquely positioned to attract tenants or buyers. Utilize innovative and tailored prop-tech, digital marketing, data-driven insights, and creative storytelling to amplify property value and market appeal. 
  • Social Media Strategy: Design and implement innovative social media campaigns to amplify Stream's voice, drive engagement, and support brand awareness. Identify emerging trends and leverage multiple social media platforms to connect with key audiences with a B2B2C approach. 
  • Collaborative Marketing Innovation: Partner with sales and leadership teams to identify growth opportunities and deliver creative solutions. Collaborate with internal teams and external agencies to implement best-in-class marketing practices. 
  • PR and Market Positioning: Drive impactful PR placement strategies to showcase Stream's expertise and achievements across all business lines. 
  • Operational Excellence: Manage multiple high-stakes projects simultaneously, ensuring quality, timeliness, and adherence to brand standards. 
  • Matrixed Team Leadership: Navigate organizational structure, aligning resources and strategies across local, regional, and national teams to achieve marketing goals. 
  • Mentorship and Team Development: Lead, coach, and inspire a team of marketing professionals, fostering a culture of growth, creativity, and excellence. Continuously evaluate team performance and implement strategies to optimize workflows and efficiency. 
  • Brand Integrity: Serve as the local brand champion, ensuring all materials adhere to corporate brand guidelines and elevate Stream’s visual and verbal identity.

Qualifications

  • Strategic Marketing Expertise: Proven track record in leading sophisticated marketing strategies and executing business development initiatives. 
  • Social Media Innovator: Expertise in creating and managing impactful social media campaigns that drive measurable engagement and enhance brand presence. 
  • Matrixed Leadership Experience: Demonstrated ability to lead and collaborate effectively in a matrixed environment, balancing the priorities of multiple stakeholders. 
  • Visionary Leadership: Proven ability to inspire and develop high-performing teams while managing diverse projects with minimal direction. 
  • Sales Enablement Acumen: Strong background in using sales enablement tools such as CRM, marketing automation, and analytics platforms. 
  • Client-Centric Focus: Commitment to delivering superior client service with a consultative and solutions-oriented mindset. 
  • Exceptional Communication Skills: Outstanding written and verbal communication abilities, with meticulous attention to grammar, style, and detail. 
  • Industry Knowledge: Experience in commercial real estate is strongly preferred. 
  • Educational Background: Bachelor’s or master’s degree in marketing, business, or a related field. 
  • Experience: A minimum of 5+ years related experience, with emphasis on marketing within the professional services realm. 

Additional Information

#LI-Onsite

Stream is an equal-opportunity employer and does not discriminate on the basis of ethnicity, race, religion, sexual orientation, gender identity, age, national origin, disability, military status, or any other reason prohibited by law.

Stream Realty Partners offers competitive salaries, bonuses, medical/dental/vision insurance, pharmacy benefits, health savings account, flexible spending accounts, 401(k) plan with company matching, PTO, and holiday pay. Individual compensation packages are based on various factors unique to each candidate, including skill set, experience, qualifications, location, and other job-related reasons. 

To apply for a position, please visit our website at www.streamrealty.com

Average salary estimate

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What You Should Know About Strategic Marketing Manager, Stream Realty

Stream Realty Partners, a leader in the commercial real estate industry, is looking for a talented Strategic Marketing Manager to join our team in Miami, FL. If you’re passionate about combining creativity with strategic thinking, this might be the perfect fit for you! As our Strategic Marketing Manager, you will have a unique opportunity to influence the marketing roadmap for Stream Florida. This role isn’t just about managing tasks; it’s about leading initiatives that drive business growth and elevate our brand in a competitive landscape. You’ll collaborate with senior leadership and sales professionals to craft compelling marketing strategies that are both innovative and results-driven. Your expert knowledge of social media trends and property marketing will help position our assets in a way that attracts tenants and buyers alike. You’ll design engaging campaigns that resonate with our audience, ensuring that Stream Realty continues to be recognized for its excellence. This role also involves mentoring and developing a talented team of marketing professionals, fostering a culture of creativity and growth. We value our people and their contributions here at Stream, which is why we prioritize your professional development and provide unparalleled opportunities to succeed. You won't just start another job; you will build a meaningful career that reflects our core values of being smart, honest, nice, and passionate. If you thrive in a collaborative environment and are excited about shaping the future of our marketing efforts, let's connect and see how you can make an impact at Stream Realty Partners!

Frequently Asked Questions (FAQs) for Strategic Marketing Manager Role at Stream Realty
What are the responsibilities of a Strategic Marketing Manager at Stream Realty Partners?

As a Strategic Marketing Manager at Stream Realty Partners, your responsibilities include developing compelling marketing strategies, overseeing property marketing campaigns, leading social media initiatives, and collaborating with sales teams to identify growth opportunities. You will also be responsible for crafting high-impact narratives for presentations and proposals that resonate with clients, while ensuring brand consistency across all materials.

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What qualifications are required for the Strategic Marketing Manager position at Stream Realty Partners?

Stream Realty Partners seeks candidates with a bachelor’s or master’s degree in marketing, business, or a related field. A minimum of 5 years of experience in marketing, preferably within the professional services realm, is required. Strong communication skills, a strategic mindset, and a proven track record in social media innovation and matrixed leadership are also crucial for this role.

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How does the Strategic Marketing Manager contribute to Stream Realty Partners' success?

The Strategic Marketing Manager plays a vital role in Stream Realty Partners’ success by developing and executing marketing strategies that drive business growth and strengthen brand positioning. By orchestrating innovative campaigns and aligning marketing efforts with sales objectives, you will help set Stream apart in the competitive commercial real estate industry, ultimately contributing to increased client engagement and retention.

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What skills are important for a Strategic Marketing Manager at Stream Realty Partners?

Key skills for a Strategic Marketing Manager at Stream Realty Partners include exceptional communication abilities, a deep understanding of social media marketing, leadership skills to inspire and develop a team, and expertise in using sales enablement tools. A client-centric focus and the ability to navigate a matrixed environment while managing multiple projects simultaneously are also essential.

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What is the company culture like at Stream Realty Partners for a Strategic Marketing Manager?

The company culture at Stream Realty Partners is centered around collaboration, innovation, and personal growth. As a Strategic Marketing Manager, you'll be part of a high-caliber team that values creativity and dedication. Stream prioritizes the development of its employees, ensuring a supportive environment where your contributions are recognized, and you can build a meaningful, impactful career.

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Common Interview Questions for Strategic Marketing Manager
How do you prioritize marketing initiatives as a Strategic Marketing Manager?

When prioritizing marketing initiatives, I focus on aligning each project with business objectives, evaluating potential impact on growth, and considering resource availability. Using metrics and data-driven insights helps assess which initiatives align best with strategic goals.

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Can you provide an example of a successful marketing campaign you've led?

Absolutely! I once spearheaded a digital marketing campaign that integrated social media, email marketing, and analytics. We leveraged market data to tailor our messaging, resulting in a 30% increase in engagement and a significant boost in lead generation for our team.

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What role does collaboration play in your marketing strategy?

Collaboration is at the heart of a successful marketing strategy. I believe in building strong relationships with sales teams, leadership, and other departments to align our messaging and goals. This ensures that everyone is on the same page and working toward common objectives.

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How do you stay updated with marketing trends in the commercial real estate industry?

I regularly attend industry conferences, participate in webinars, and subscribe to leading marketing publications. Networking with other professionals and engaging in online communities also helps me stay informed about emerging trends and best practices in commercial real estate marketing.

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How do you measure the success of a marketing campaign?

I utilize key performance indicators (KPIs) specific to each campaign, such as engagement rates, lead conversion rates, and overall ROI. Continuous monitoring allows me to adjust strategies in real-time to maximize effectiveness and ensure ongoing success.

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What strategies do you employ for property marketing at Stream Realty Partners?

For property marketing, I focus on creating tailored campaigns that highlight unique selling points while leveraging digital marketing tools and data analytics for targeted outreach. Combining creative storytelling with effective prop-tech solutions allows us to enhance property visibility.

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Describe your experience with social media marketing.

I have extensive experience in developing and implementing social media strategies. This includes identifying platforms that best reach our target audience, creating engaging content, and analyzing performance metrics to fine-tune our approach for better engagement.

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What approach do you take to mentorship within your team?

I believe in fostering a supportive environment where team members feel valued and encouraged to take initiative. I prioritize regular one-on-one meetings to discuss goals, challenges, and provide constructive feedback, while also celebrating team successes together.

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How do you ensure brand consistency across diverse marketing materials?

I maintain brand consistency by establishing clear guidelines for visual and verbal identity that all team members adhere to. Frequent reviews and collaborative checks during the creative process also help ensure our messaging aligns with Stream Realty Partners’ standards.

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What do you find most rewarding about working as a Strategic Marketing Manager?

The most rewarding aspect is seeing the direct impact of marketing strategies on business growth and brand recognition. It’s gratifying to lead creative initiatives that not only enhance our company’s reputation but also contribute to our clients' success.

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Founded in 1996 and headquartered in Dallas, Texas, Stream Realty Partners is a leasing and management company that operates as a commercial real estate services company and specializes in leasing, property and facilities management, tenant repres...

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Full-time, on-site
DATE POSTED
March 13, 2025

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