Customer Retention Marketer

Skills

• Proficient in communication and experience platforms
• Strong execution skills in segmentation and campaign setup
• Data-driven mindset with ability to deliver comprehensive reports
• Proficiency in Excel, familiarity with HTML/CSS
• Collaborative skills with Customer Care teams

Responsibilities

• Align company objectives with marketing campaigns
• Develop and monitor test plans for customer engagement and retention
• Oversee outsourced Customer Care operations
• Manage Institutional Sales programs
• Create personalized omnichannel experiences
• Collaborate with analytics colleagues

Education

• Bachelor's degree
• Experience in digital customer lifecycle marketing environments preferred

Benefits