Senior Director of Growth Marketing

About the role

At TravelPerk, we’re on a mission to make business travel work better for everyone. With $250M+ in ARR and thousands of customers around the world, we’ve proven the demand. Now we’re investing in the engine that keeps it going — and growing.

We’ve created a brand-new role: Senior Director of Growth Marketing. Reporting into our VP of Marketing, you’ll lead our digital, field, and partner marketing teams. And most importantly, you’ll own pipeline generation across our global markets.

This role isn’t about keeping things running. It’s about building what’s next. If you possess a combination of strategic vision, a passion for data, and a proven track record in driving growth and owning pipeline within the B2B SaaS space then we’d love to talk to you.

We’re growing fast. You’ll help us grow even faster.

What you’ll be doing

Strategy & Leadership

• Set and deliver bold, growth-focused marketing strategies that align with company goals and directly drive pipeline and revenue.
• Lead, motivate, and grow a world-class team across Digital (SEO/Organic, Paid Search/Media), Field, and Partner Marketing—bringing energy, clarity, and purpose to their work.
• Define ambitious OKRs and build a high-performance, data-driven culture centered on ownership, experimentation, and constant improvement.
• Take full ownership of pipeline forecasting, tracking progress against quarterly and annual targets, and ensuring marketing is always driving the business forward.
  
  

Execution & Optimisation

• Own the strategy and performance of our digital, field, and partner marketing programs across key global markets.
• Lead the charge on customer acquisition through paid, organic, and SEO channels - working closely with internal experts and agency partners.
• Launch and refine multi-channel campaigns that reach the right audience, at the right time, through the right mix of paid, owned, and earned media.
• Continuously optimise marketing performance through rigorous A/B testing, experimentation, and a mindset of curiosity and iteration.
• Stay plugged into the latest in B2B SaaS marketing - keeping ahead of trends, tools, and tactics to ensure we’re always raising the bar.
  
  

Collaboration & Alignment

• Be the marketing lead on pipeline - partnering closely with sales leadership to ensure alignment and unlock new revenue opportunities.
• Work hand-in-hand with the SDR team to streamline lead handoffs and maximise pipeline conversion.
• Partner with Sales, Country Managers, and Partner Managers to go after key accounts and accelerate deal velocity, including through Account-Based Marketing (ABM) plays.
• Build strong relationships with partners to design and deliver standout co-marketing campaigns.
• Collaborate across marketing teams - from brand to integrated marketing and marketing ops - to shape channel strategy and execute high-impact, integrated campaigns.
  
  

Data & Analytics

• Build strong reporting frameworks to track performance, drive insights, and make informed, agile decisions.
• Take ownership of pipeline performance reporting, working with analytics and revenue ops teams to improve attribution, forecast the funnel, and prove the impact of marketing.
• Share regular updates and actionable insights with leadership - using data to refine strategy and keep everyone aligned on what’s working and what’s next.

What we’re looking for

Experience

• 10+ years of marketing leadership experience in B2B SaaS, with a strong focus on growth and demand generation.
• A proven history of building and scaling high-performing marketing functions that deliver meaningful pipeline and revenue impact.
• Deep expertise in paid and organic growth channels.
• A data-obsessed mindset, with hands-on experience in tools like Google Analytics and a track record of making informed, performance-driven decisions.
• Bonus points for experience leading Field and Partner Marketing teams in high-growth environments.
  
  

How you work

• You think big, but you know how to get things done
• You’re collaborative, clear, and not afraid to ask questions
• You lead with empathy and accountability
• You know the difference between activity and impact — and you focus on what matters most
• You love building things, not just running them
  
  

Why this role, why now

• This is a newly created role with scope to shape the future of growth marketing at TravelPerk
• You’ll join a company with momentum, trust, and strong cross-functional alignment
• You’ll work with brilliant people in a culture that values ownership, results, and being a genuinely good teammate
• And you’ll have the tools, autonomy, and support to make a real impact

Our Benefits

• 💰 A competitive compensation package, including equity in TravelPerk;
• 🌴 Generous vacation days so you can rest and recharge;
• 💊 Health perks such as private healthcare or gym allowance, depending on your location;
• 🥳 Unforgettable TravelPerk events;
• 💙 A mental health support tool for your wellbeing;
• 📒 Exponential growth & personal development opportunities.
• 🫶 VolunteerPerk - 16 paid hours per year to volunteer for a cause of your choice.
• 🌎 "Work from anywhere" in the world allowance of 20 working days per year.
• 📚 IRL English or Spanish Lessons are held in the Barcelona office.