Digital Marketing Specialist

TrekkSoft is a leading online booking software provider that is transforming the tour and activity market with its constantly-evolving booking and payment solutions. Behind TrekkSoft is a diverse and dynamic team of individuals with over 15 different nationalities. We're active worldwide, with a base in Barcelona, Spain.

Trekksoft is hiring a full remote, Digital Marketing Specialist.

TrekkSoft is looking for a talented all-round marketer to drive lead generation in close collaboration with the Sales and Onboarding teams. Join us in a highly diverse job in a dynamic and international environment, with lots of opportunities to make an impact!

Responsibilities

• You will own the Marketing delivery and be responsible for lead generation and conversion in all its facets.
• Work closely with the Sales and Onboarding team to refine the customer focus and define the marketing strategy for TrekkSoft. Continuously create marketing initiatives that drive lead generation.
• Be an all-rounder, feeling at home in digital marketing and its many facets (content & copywriting, SEO and PPC, datamining, cold & warm email campaigns, marketing automation, brand and positioning, etc...).
• Be skilled in planning and coordinating while also being willing to dive in and actively participate in executing most of the marketing initiatives alongside your teammates.
• Take part in customer communication to deliver value for our customer base.
• Spend about 20% of your time developing the marketing initiatives for a separate product line of TrekkSoft (under its own branding).

• Minimum 4-6 years of experience with various roles in digital marketing in a SaaS environment. Experience with B2B marketing is a must.
• Strong organizational skills. Ability to plan, coordinate and execute larger projects
• Experience with setting up the lead conversion funnel, defining and tracking KPIs, and driving initiatives.
• Strong analytical skills, taking a data-driven approach to derive insights from the funnel.
• Extensive experience with a CRM such as Hubspot or similar is a must.
• Ability to work on and coordinate PPC and SEO.
• Flawless written English and strong communication skills. You will be involved in both lead and customer communication, and writing will be part of your job.
• Other languages are a plus, especially as you’ll be working with translators (Spanish, German, Italian).
• Knowledge of and experience working in travel tech is a strong plus.
• A flexible mindset and a hands-on approach - most of your time will be spent on execution.
• An EU passport, or work permit for the EU.

• Work in a fast-moving environment with opportunities to make an impact⏩
• Be part of an international, young and enthusiastic team🚀
• Full remote with specific in person days in our Barcelona coworking throughout the year🧑🏽‍💻
• Training support for online courses where desired🎓
• Participate in our yearly Team Week at an international location🌍
• A flexible working environment🤝🏽
• 22 days of vacation leave, with the potential to grow to 25 days over time🌴
• Extra day off on your birthday🎂
  

Find out more about us here!

https://www.trekksoft.com/careers