Content Marketer

WHO WE ARE

The Trustly Americas team combines PayWithMyBank, a 2012 Silicon Valley startup, with Trustly AB of Sweden, following their 2019 merger. Our team represents 30 nationalities, serving 9,000 merchants, connecting to 650 million consumers, and 12,000 banks across 33 countries. Our global network processes over $58 billion annually.

We are the leader in Open Banking Payments, and we’re on a mission to give merchants and consumers a better payment experience through Pay by Bank. For merchants, we deliver payment acceptance at a significantly lower cost than cards. For consumers, we enable them to use their bank accounts at payment methods instead of being held captive by high-interest cards. And it all happens through the security of Open Banking, only with Trustly.

With U.S. headquarters in Silicon Valley and global headquarters in Stockholm, Sweden, we are a culturally diverse team also spread across Canada, Brazil, UK, Germany, Spain, Portugal, Malta and more!  Across North America, we have embraced a work from anywhere policy throughout the continental US and Canada.

It’s a great time to join Trustly as the Americas team is growing. If you thrive in an entrepreneurially minded, fast-paced, casual, professional, positive, and rewarding work environment, we want to talk to you!

ABOUT THE ROLE

As Content Marketer, you will join a growing marketing team that is setting records across North America in helping to drive merchant and consumer usage of Trustly’s products and services. This is an essential role to help drive consistent brand messaging across touchpoints large and small. 

In this role, you’ll create content and write copy for various branches of marketing and the business. To be successful, you’ll need to be a master at conveying technical concepts in a digestible and relatable way. You’ll need to have a very strong writing acumen and be a self-starter when it comes to ideation, research, and collaboration. You will work across the entire Marketing team, Sales, Customer Success, Creative, User Experience, Product, and Merchant Services.

• Deliver and align all assigned content projects with Trustly’s content strategy and produce compelling copy such as blog posts, emails, LinkedIn articles, and more.
• Ensure all copy produced meets our style and tone of voice, while adhering to compliance, legal, IP, and other requirements.
• Own The Trustly Blog by optimizing on-page SEO, helping to define target keywords and topics, continually analyzing interlinking opportunities, and consolidating topics of already-published material. 
• Conduct research on industry trends and statistics that will fuel our content engine and inform each piece of content that we publish.
• Ensure that all copy and content assets stay up-to-date with current research, tone of voice, and brand messaging.
• Master the different personas and industries we target.
• Contribute campaign ideas for leveraging content alongside the Head of Content, PR Manager, and Head of B2B Marketing, as well as the broader marketing team.
• Work with the designer to ideate, produce, and promote final content assets.
• Maintain our content publishing calendar and plan copy according to upcoming product releases, events, and more.

• 3+ years of copywriting experience for B2B products, ideally within Enterprise Fintech or Payments industries.
• You possess a passion for writing with a meticulous eye for grammar, punctuation, structure, and spelling.
• Skilled in crafting both long-form and short-form content that drives conversions.Strong knowledge of digital marketing best practices and their application.
• A self-starter with a coachable, highly motivated mindset.
• Proven track record of building and executing marketing campaigns from scratch.
• A portfolio of writing samples that showcases strategic, compelling copy.
• Comfortable taking initiative and leading projects autonomously.
• Interested in the Fintech space, with enthusiasm for writing about the industry.
• Able to thrive in a fast-paced environment, effectively balancing long-term and short-term deadlines.

Applications for this role are accepted on an ongoing basis.

SALARY RANGES IN US-BASED ROLE POSTING

Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Recruiters can share more information with applicants about the specific salary range for preferred locations during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, and other perks and benefits.

WHAT WE OFFER

At Trustly, you get the opportunity to work on challenging issues and projects with leading FinTech professionals in an innovative and truly inspiring atmosphere. We have a commitment to constantly develop and improve, so you can expect to grow on a professional and personal level in a stimulating environment.

We have a culturally diverse team that spans from Silicon Valley and across the U.S., Canada, Brazil, and Europe with an enthusiasm for remote-first work and the flexibility to balance professional and personal life. Our environment is open and inclusive and we strive to provide employees with a deep sense of belonging while fostering teamwork and having fun.

Trustly’s total compensation packages include competitive salaries, bonus plans, and stock options. We offer innovative perks and benefits packages that include:

- Flexible paid time off & generous PTO accrual plans

- Comprehensive medical, dental, vision, and other insurances

- Flexible spending accounts for medical and dependent care

- Home office set-up allowance

- Internet stipend

- Retirement plan match for 401k and RRSP

- Gender-neutral paid parental leave, and more!

(The benefits and total compensation packages outlined above are for full-time employees only and exclude temporary positions.)

At Trustly, we embrace and celebrate diversity of all forms and the value it brings to our employees and customers. We are proud and committed to being an Equal Opportunity Employer and believe an open and inclusive environment enables people to do their best work.  All decisions regarding hiring, advancement, and any other aspects of employment are made solely on the basis of qualifications, merit, and business need.