Sales Development Representative - German speaking

About the role

As a Sales Development Representative, you will be at the forefront of Trustly’s growth strategy, responsible for identifying and qualifying potential leads to fuel the sales pipeline. You’ll play a critical role in the early stages of the sales funnel by focusing on outbound prospecting, cold outreach, and nurturing leads. Your ultimate goal is to generate interest in Trustly’s cutting-edge products and solutions, setting up high-quality meetings for the sales team to convert leads into long-term partnerships.

This role is primarily focused on generating meetings with prospects in the DACH region, with secondary focus in the Nordics. You will engage with key decision-makers across industries, positioning Trustly as a leader in Open Banking and A2A payment solutions.

Success in this role means taking a proactive and strategic approach to outreach, constantly seeking out new opportunities to drive interest. As an SDR, your efforts will directly impact Trustly’s market expansion and growth, making you a crucial part of the team’s success.

This role reports directly to the VP of Revenue Operations and you will work closely with Commercial Leadership and Sales Teams, ensuring that your outreach efforts are aligned with broader sales strategies. You'll also collaborate across departments, such as Marketing, to support ongoing campaigns and events. 

The compensation for this role includes a competitive base salary with a performance-based variable component.

• Prospecting & Lead Generation: Identify potential customers through research, networking and overall internet search
• Account Mapping & Research: Conduct thorough research on key accounts, identifying business opportunities and mapping out key stakeholders, decision-making processes, and potential use cases for Trustly solutions
• Cold outreach: Reach out to prospects via email,  phone calls, and social media to generate initial interest in the company's products and solutions; you will implement a multi-threaded outreach strategy targeting multiple decision-makers within an organization
• Scheduling meetings: Set up high-quality discovery and pitch meetings with target prospects for Trustly sales representatives
• Qualifying Leads: Assess the needs, budget and decision making process of potential customers to determine if they are a good product/market/use case fit
• Nurturing Leads: Follow up with potential customers over time to build relationships and move them through the sales pipeline
• CRM Management: Diligently track and record all interactions with prospects in Salesforce, maintaining up-to-date account summaries, outreach strategies, and progress through the sales pipeline
• Collaboration with Sales & Marketing: Work closely with sales and marketing to ensure alignment on target accounts, hitlist reviews, and campaign strategies. You will be an integral part of the Revenue Operations team, supporting regional goals and growth initiatives

• 1+ years of experience in sales development, lead generation, or a similar role, preferably within the tech or fintech industry
• Highly motivated, ambitious, and goal-oriented, with a passion for engaging potential customers through cold emails, calls, and social media
• Strong understanding of the sales process and ability to assess customer needs to qualify leads effectively
• Thrive in a fast-paced, international environment and driven to exceed expectations and deliver top results
• Excellent communication skills in both verbal and written German and English, with the ability to quickly build rapport with prospective clients
• Organized and detail-oriented, with experience using CRM tools for tracking outreach and ensuring accurate data entry and KPI management
• Proactive and innovative, consistently contributing new ideas to add value and challenge the status quo
• Comfortable with change and adaptable, easily taking on new tasks and challenges in a dynamic work environment
• Strong ability to prioritize work effectively to meet targets and deadlines
• A team player, dependable, and collaborative, always working to support team success