Senior Lifecycle Marketing Associate

Turo is the world’s largest car sharing marketplace where you can book the perfect car for wherever you’re going from a vibrant community of trusted hosts across the US, UK, Canada, Australia, and France. Whether you're flying in from afar or looking for a car down the street, searching for a rugged truck or something smooth and swanky, Turo puts you in the driver's seat of an extraordinary selection of cars shared by local hosts.About the teamWe're looking for a savvy Senior Lifecycle Marketing Associate to support high-visibility, high-impact initiatives to engage and retain our most profitable guests. . You’ll be responsible for building and shipping impactful campaigns, nurturing long-term relationships with our guests via channels like email, push, and in-app messaging.The ideal candidate is well-versed in thoughtful customer engagement approaches, possesses a keen eye for detail, excel in data-driven decision-making, and has a flair for creative execution. This is a wonderful opportunity for an eager marketer to dig in and drive real impact from day one. This full-time role reports to the Sr. Manager, CRM Marketing.What you will do• Improve activation, onboarding, and retention of our users through engagement channels, including email, push, and in-app messaging• Manage campaign production for the entire lifecycle marketing portfolio of recurring/triggered campaigns and one-off campaigns across all channels• Collaborate with designers, copywriters, and analytics partners throughout the campaign production process, including thorough QA/testing and experimentation set-up• End-to-end management of seasonal calendar of engagement marketing campaigns from inception to execution• Report on regular performance of seasonal campaigns, providing insights and recommendations for optimizationYour profile• Bachelor’s degree• 3+ years experience in engagement, lifecycle, and/or CRM marketing• Experience using engagement marketing platforms to drive business results (e.g. Iterable, Braze, Sailthru, SFMC, etc.)• Excellent creativity and natural eye for compelling brand creative• Experience with A/B and multivariate testing• Strong analytical skills and a data-focused mentality• An understanding of customer segmentation techniques and best practices• Extremely organized with strong project management skills, allowing you to manage multiple projects with varying deadlines and priorities• Proven success with optimizing lifecycle marketing campaignsThe San Fransisco base salary target range for this full-time position is $80,000-$90,000 + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position in this location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your work location during the hiring process.#LI-KC1Benefits• Competitive salary, equity, benefits, and perks for all full-time employees• Employer-paid medical, dental, and vision insurance (Country specific)• Retirement employer match• $2,000 Learning & Development stipend to invest in your professional development• $1,000 USD Turo host matching and $1,500 USD vehicle reimbursement program• $100 USD Monthly Turo travel credit• Cell phone, internet and Fringe benefit stipend• Paid time off to relax and recharge• Paid holidays, volunteer time off, and parental leave• For those who are in the office full-time or hybrid we have weekly in-office lunch, office snacks, and fun activities• Annual Turbo Week (week-long, company-wide conference)We are committed to building a diverse team. If you are from a background that's underrepresented in tech, we'd love to meet you.Aside from an award winning work environment and the opportunity to be part of the world’s largest car sharing marketplace, we are also growing the team quickly - join us! Even if you don't meet every qualification, we are looking for people with enthusiasm for what we do and we will consider you for this and other possibilities.Turo is an Equal Opportunity Employer and a participant in the U.S. Federal E-Verify program. Women, minorities, individuals with disabilities and protected veterans are encouraged to apply. We welcome people of different backgrounds, experiences, abilities and perspectives.Turo will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance, as applicable.We welcome candidates with physical, mental, and/or neurological disabilities. If you require assistance applying for an open position, or need accommodation during the recruiting process due to a disability, please submit a request to People Operations by emailing PeopleOps@turo.com.About TuroTuro is the world’s largest car sharing marketplace where you can book the perfect car for wherever you’re going from a vibrant community of trusted hosts across the US, UK, Canada, Australia, and France. Whether you're flying in from afar or looking for a car down the street, searching for a rugged truck or something smooth and swanky, Turo puts you in the driver's seat of an extraordinary selection of cars shared by local hosts.Discover Turo at https://turo.com, the App Store, and Google Play, and check out our blog, Field Notes.Read more about the Turo culture according to Turo CEO, Andre Haddad.Original job Senior Lifecycle Marketing Associate posted on GrabJobs ©. To flag any issues with this job please use the Report Job button on GrabJobs.