Product Manager with SEO Expertise

Preferred Location: Remote (Latin America)

Working Hours: Must be available to work normal business hours in PST, MST, CST, or EST time zones.

Contract Position

About the Role:
We are seeking a seasoned Product Manager with strong SEO expertise and exceptional relationship-building skills to collaborate effectively with our engineering team at a large enterprise client. The ideal candidate is familiar with WordPress, proficient in using tools like DataDog to monitor core web vitals, and comfortable communicating across different time zones.

Key Responsibilities:

• Define and communicate a clear product vision aligned with company goals.
• Create and maintain product roadmaps outlining direction and priorities.
• Develop and implement effective SEO strategies to improve organic search rankings.
• Monitor and analyze SEO performance metrics to inform product decisions.
• Work closely with engineering teams, leveraging basic technical knowledge to facilitate communication.
• Understand software development life cycles and agile methodologies.
• Use analytics tools (e.g., SQL, Excel, Tableau) to make informed decisions.
• Monitor core web vitals using DataDog dashboards to ensure optimal page performance.
• Conduct user research, interviews, and usability testing to gather insights.
• Develop user personas and apply UX/UI principles to enhance user experience.
• Collaborate effectively with design, marketing, sales, and support teams.
• Present ideas and product updates clearly to stakeholders.
• Make informed and timely decisions, even with incomplete information.
• Resolve conflicts and inspire teams to achieve common goals.
• Understand market trends and competitive landscapes to identify opportunities.
• Align product strategies with business objectives to drive revenue and growth.
• Manage timelines to ensure timely delivery of product features and releases.
• Allocate resources efficiently and develop risk mitigation strategies.
• Act as the voice of the customer to address their needs and pain points.
• Integrate customer feedback into the product development process.

Must-Have Skills:

• Relationship-Building Skills: Proven ability to build strong relationships with team members and stakeholders.
• SEO Experience: Demonstrated expertise in developing and implementing SEO strategies.
• WordPress Knowledge: Familiarity with the WordPress platform and its functionalities.
• Communication Tools Proficiency: Experience using Google Drive, Slack, email, and other basic communication tools.
• Data Monitoring: Ability to use DataDog or similar tools to monitor core web vitals.

Qualifications:

• Experience: Previous experience as a Product Manager, preferably within a large enterprise environment.
• Technical Proficiency: Basic understanding of relevant technologies to communicate effectively with engineering teams.
• Analytical Skills: Strong critical thinking and problem-solving abilities.
• Leadership Qualities: Ability to inspire and guide cross-functional teams.
• Adaptability: Flexibility to adjust strategies based on changing market conditions and feedback.