Reddit Ad Expert for Cannabis Ecommerce Company - Contract to Hire - job 3 of 5
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About Us:
We are a leading cannabis ecommerce company specializing in Delta 8 and Delta 9 edibles and vapes. Reddit is a key platform for our advertising efforts, allowing us to reach and engage with our target audience effectively. We are seeking a highly skilled Reddit Ad Expert to join our team and help take our marketing efforts to the next level...
Job Description:
Key Responsibilities:
Reddit Advertising Strategy:
Develop and execute a comprehensive Reddit advertising strategy to promote our Delta 8 and Delta 9 products.
Identify target subreddits and communities that align with our brand and products.
Create and manage effective ad campaigns, ensuring they comply with Reddit’s advertising policies.
Campaign Management:
Design and implement ad creatives, including images, videos, and copy, tailored to Reddit’s audience.
Monitor and optimize ad performance, adjusting targeting, bids, and creatives to maximize ROI.
Conduct A/B testing to identify the most effective ad formats and strategies.
Community Engagement:
Engage with Reddit communities in a genuine and value-adding manner to build brand awareness and credibility.
Respond to comments and messages related to ad campaigns, fostering positive interactions with users.
Analytics and Reporting:
Track and analyze campaign performance using Reddit’s analytics tools and other third-party platforms.
Provide regular reports on key metrics, campaign effectiveness, and actionable insights to senior management.
Use data-driven insights to continually improve ad strategies and performance.
Compliance and Best Practices:
Stay up-to-date with Reddit’s advertising policies and best practices to ensure all campaigns are compliant.
Keep abreast of trends and changes in the Reddit advertising landscape to maintain a competitive edge.
Requirements:
Proven experience as a Reddit Ad Expert or similar role, with a strong portfolio of successful ad campaigns.
Deep understanding of Reddit’s platform, community guidelines, and advertising policies.
Excellent ad copywriting and creative skills tailored to Reddit’s unique audience.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Excellent communication and community engagement skills.
Ability to work independently, manage multiple campaigns simultaneously, and meet deadlines.
Knowledge of the cannabis industry and its advertising regulations is a plus.
Add CB in your application so I know you read the entire description.
Join our team and help drive the success of a pioneering cannabis ecommerce company by leveraging the power of Reddit advertising