Freelance Copywriter, VEED for Business

As a Freelance Copywriter at VEED for Business, you'll be responsible for developing messaging frameworks, creating high-converting content for websites, and crafting persuasive email nurture sequences. You'll also write engaging ad copy, compelling case studies, and various value-based content pieces. Collaborating with sales and marketing teams, you'll enhance sales enablement efforts and create in-product messaging to drive feature adoption.

To apply for the Freelance Copywriter position at VEED, candidates should have proven experience in B2B copywriting, especially within the SaaS or tech sectors. A robust portfolio demonstrating expertise in messaging frameworks, conversion copy, and sales enablement is essential. Additionally, understanding B2B audiences and the ability to communicate complex information clearly are crucial qualifications.

The freelance contract for the Freelance Copywriter role at VEED for Business is initially set for a duration of 3 to 6 months, starting in January 2025. There may be potential for extension based on project needs and performance.

As a Freelance Copywriter with VEED, you will work on various projects including developing content strategies and messaging frameworks, refreshing and optimizing enterprise webpages, crafting persuasive email nurtures, and creating engaging ad set copy. You'll also be responsible for writing compelling blogs, one-pagers, and conducting audits to enhance sales cadences.

The expected start date for the Freelance Copywriter position at VEED for Business is January 2025. This role presents a dynamic opportunity to contribute to a pivotal project in our growth.

When answering this question, discuss specific projects you've worked on that illustrate your experience with B2B copywriting. Highlight your ability to tailor messaging for different target audiences, your familiarity with SaaS or tech industries, and the results of your copy in terms of engagement and conversions.

To effectively answer this question, outline your approach to creating a messaging framework. Discuss the importance of understanding the audience, defining key value propositions, and aligning messaging with business goals. Provide an example of a messaging framework you've developed and its impact.

Explain your process of writing conversion-focused copy. You might mention the role of market research and audience insights in shaping your writing, your techniques for crafting compelling calls-to-action, and examples where your copy has led to measurable conversion improvements.

In your response, discuss factors like segmenting your audience, crafting personalized content for each stage of the funnel, and making engaging subject lines. Emphasize the importance of storytelling in maintaining engagement throughout the email series.

When answering, share a specific experience where you worked cross-functionally with sales, marketing, or product teams. Highlight how this collaboration led to improved content quality and greater alignment on messaging, and discuss the positive outcomes of this teamwork.

Discuss your method for writing case studies, including conducting interviews with clients, highlighting challenges and solutions, and articulating the impact on both the client and the audience. Use a successful case study you've completed as an example.

In your response, describe your research process for understanding SEO and user behavior. Talk about how you analyze current content for effectiveness and clarity, and mention any tools or techniques you use to refine website copy for better engagement and conversions.

Share your proactive approach to staying informed, such as following industry blogs, participating in webinars, or joining professional networks. Mention specific resources or communities you engage with to enhance your copywriting skills.

Reflect on a specific challenge you've encountered, such as addressing complex subject matter or meeting tight deadlines. Emphasize how you applied your skills to overcome this challenge and what you learned from the experience.

In your response, express your enthusiasm for VEED's mission to democratize video creation. Discuss why you believe you can contribute meaningfully to the team's goals and how the role aligns with your career aspirations and values.