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Channel Manager

Company Overview: 

Wander is revolutionizing the travel industry by building the infrastructure to experience the world. We pioneered the "hotelification" of vacation rentals, blending the luxury of a high-end hotel with the comfort of a private vacation home. Our mission is to take our beloved verticalized travel experience global through an all-encompassing travel platform that offers trips, experiences, and concierge services.

Job Description: 

Wander is seeking an analytical and results-driven Channel Manager to elevate our brand presence across OTA platforms, optimize content, and maximize bookings. This role blends strategic OTA management with a strong aesthetic and marketing focus, ideal for someone with a keen eye for design and content quality. The ideal candidate will excel at leveraging data to drive results while showcasing Wander’s luxury properties through compelling visuals and storytelling.

Key Responsibilities:

  • Optimize and manage listings across OTA platforms such as Airbnb, VRBO, and Booking.com.

  • Regularly review and adjust property pricing to maximize occupancy, revenue, and competitiveness.

  • Ensure property descriptions, imagery, and features are compelling, accurate, and aligned with Wander’s luxury brand identity.

  • Collaborate with the Marketing team to align OTA campaigns with broader strategies.

  • Analyze performance metrics to implement pricing and promotional strategies that maximize occupancy and revenue.

  • Regularly audit and update listings to maintain a fresh, engaging, and competitive presence.

  • Maintain strong relationships with OTA account managers and negotiate favorable terms.

  • Stay informed on industry trends to keep Wander ahead of the competition.

  • Provide insights and recommendations to enhance listings and promotional efforts.

Requirements:

  • Bachelor's degree in Marketing, Business, Hospitality, or a related field.

  • 2+ years of experience managing OTA platforms like Airbnb, VRBO, and Booking.com, preferably in the luxury travel or hospitality industry.

  • Strong analytical skills with the ability to interpret data, identify trends, and implement effective strategies.

  • Expertise in pricing management and familiarity with revenue management practices.

  • Familiarity with OTA management tools, channel managers, and property management systems.

  • Exceptional eye for storytelling, with experience creating and managing visually compelling content.

  • Excellent communication and relationship management skills, with experience negotiating with OTA account managers.

  • Proven ability to multitask, manage projects, and meet deadlines in a fast-paced environment.

Compensation:

  • Competitive base salary 

  • The opportunity to work with an innovative, fast-growing luxury travel brand.

  • Opportunities for career growth and development within Wander

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Average salary estimate

$70000 / YEARLY (est.)
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$60000K
$80000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Channel Manager, Wander

At Wander, we're on the quest to reshape the travel landscape, and as our new Channel Manager, you’ll play a pivotal role in making that vision a reality! Located anywhere, this position is perfect for someone passionate about blending aesthetics with analytics. Your primary focus will be on amplifying our brand across Online Travel Agency (OTA) platforms like Airbnb, VRBO, and Booking.com. You will immerse yourself in our luxury properties, ensuring every listing showcases the unique allure of our vacation homes through stunning visuals and engaging storytelling. With your keen eye for design and strong marketing acumen, you’ll optimize and manage each OTA listing, adjusting property pricing to drive occupancy and revenue. Collaborating closely with our Marketing team, you’ll create campaigns that align seamlessly with our broader strategies. Your analytical mindset will be vital in interpreting performance metrics, empowering you to make data-driven decisions that elevate our brand's visibility and competitiveness. Strong relationship management skills will serve you well as you build and negotiate agreements with OTA account managers. If you're ready to take on this exciting challenge with Wander and help redefine luxury travel, we'd love to hear from you!

Frequently Asked Questions (FAQs) for Channel Manager Role at Wander
What are the main responsibilities of a Channel Manager at Wander?

As a Channel Manager at Wander, your key responsibilities will include optimizing and managing listings across platforms like Airbnb, VRBO, and Booking.com. You'll regularly review and adjust property pricing to enhance occupancy and revenue. Additionally, you'll ensure that property descriptions, images, and features align with Wander's luxury brand identity. Collaborating with the Marketing team is also essential for aligning OTA campaigns with broader strategies.

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What qualifications do I need to become a Channel Manager at Wander?

To become a Channel Manager at Wander, you will need a Bachelor's degree in Marketing, Business, Hospitality, or a related field, along with at least 2 years of experience managing OTA platforms, especially in the luxury travel sector. Strong analytical skills, pricing management expertise, and an eye for compelling storytelling are also essential for succeeding in this role.

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How does Wander ensure its property listings stand out on OTA platforms?

Wander ensures its property listings stand out by combining compelling visuals with engaging storytelling. The Channel Manager will optimize listings to align with Wander's luxury brand identity, regularly updating descriptions and images to keep them fresh and competitive. By analyzing performance metrics, you will implement pricing and promotional strategies to enhance visibility and drive bookings.

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What tools and skills are essential for a successful Channel Manager at Wander?

For a Channel Manager at Wander, familiarity with OTA management tools and property management systems is crucial. Strong analytical skills, attention to detail in pricing strategies, and an understanding of revenue management practices will be key. Additionally, having excellent communication and relationship management skills to negotiate favorable terms with OTA account managers is highly beneficial.

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What opportunities for career growth exist at Wander for a Channel Manager?

At Wander, career growth opportunities for a Channel Manager are abundant in our innovative and fast-growing luxury travel brand. As you demonstrate success in optimizing our OTA presence, there may be chances to take on more strategic roles, lead larger projects, or branch into related areas within marketing and hospitality management.

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Common Interview Questions for Channel Manager
Can you describe your experience managing OTA platforms?

When answering this question, highlight specific platforms you've managed, any notable successes you've had, and discuss the strategies you employed to optimize listings and drive bookings. Tailor your response to reflect your understanding of luxury travel, focusing on analytical methods and creative marketing techniques you applied.

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How do you approach pricing management for vacation rentals?

In your response, describe your methodology for setting competitive prices based on market trends and performance metrics. Discuss any tools or models you use to analyze data and make informed pricing decisions, ensuring you emphasize how your strategies would maximize revenue and occupancy at Wander.

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What role does data analysis play in your decision-making process?

Elaborate on the importance of data analysis in optimizing OTA listings and revenue management. Provide examples of how you've used data to identify trends, adjust strategies, and improve performance. Highlight your ability to glean actionable insights from metrics to enhance listings at Wander.

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How do you maintain strong relationships with OTA account managers?

Discuss your approach to relationship management, emphasizing the importance of communication and collaboration. Share examples of successful negotiations you've conducted and how maintaining these connections has positively influenced your past roles in driving booking success.

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Can you give an example of how you’ve used storytelling in marketing?

In your response, provide a specific example where storytelling made a significant impact on marketing efforts, especially in the context of luxury travel. Explain how you crafted the narrative for a property or a campaign and the results it generated, highlighting your experience in creating compelling content for Wander's listings.

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How do you stay updated on trends in the travel industry?

Explain your methods for staying informed about industry trends, whether through subscriptions to relevant publications, participation in webinars, or networking with industry professionals. Emphasize how this knowledge can be leveraged to keep Wander ahead of the competition.

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What strategies do you use to ensure property descriptions and images are compelling?

Share your approach to crafting engaging property descriptions and selecting eye-catching images. Discuss any creative processes or tools you use, and provide examples of listings you've improved in the past to illustrate your effectiveness in determining the right aesthetic for Wander's luxury brand.

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How do you measure the success of OTA campaigns?

Describe the key performance indicators (KPIs) you track to evaluate the success of OTA campaigns, such as booking rates, occupancy levels, and traffic metrics. Explain how you use this data to refine future campaigns and strategies that would apply to Wander.

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Can you describe a time when you had to manage multiple listings simultaneously?

Provide an example of a situation where multitasking was crucial to your success. Focus on how you prioritized your responsibilities, maintained quality in your listings, and ensured deadlines were met while delivering optimal results for each property at Wander.

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Why do you want to work as a Channel Manager at Wander?

When answering this question, connect your personal enthusiasm for travel and hospitality with Wander’s mission. Discuss aspects of the company you’re excited about, such as its innovative approach to the travel industry, and how your skills and experiences align with the role's requirements.

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Full-time, remote
DATE POSTED
January 6, 2025

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