Senior Content Creator (Gaming)

As a Senior Content Creator at We Are Social, you will be responsible for leading the day-to-day creative output for Activision Blizzard. This means crafting captivating content for popular social media platforms like TikTok, Instagram, and YouTube, managing daily content creation, ideating innovative concepts that resonate with the gaming community, and transforming game clips into engaging social posts with minimal revisions. You will also contribute to creative brainstorming sessions and mentor junior content creators.

To qualify for the Senior Content Creator position at We Are Social, you should have a strong background in content creation within an agency environment, with an emphasis on gaming culture. You must possess experience in producing engaging content that has led to viral moments, proficiency in the Adobe Suite, and the ability to quickly film and edit videos using modern tools like iPhones and gimbals. A creative mindset and a knowledge of current gaming trends are essential.

The Senior Content Creator role is pivotal at We Are Social, particularly in enhancing the social media presence of major gaming franchises under Activision Blizzard. By creating engaging and relatable content tailored for gamers, the Senior Content Creator helps drive authentic community engagement and interaction, thereby elevating the overall brand image and connecting with audiences in an impactful manner.

In your role as a Senior Content Creator at We Are Social, you will be responsible for creating various types of content that resonate with the gaming audience. This includes fun and engaging videos for platforms like TikTok and Instagram, social media posts derived from game clips and trailers, making simple graphics, and developing compelling stories around iconic gaming titles. Your creativity will be key to producing content that not only captures attention but also drives community engagement.

At We Are Social, fostering a positive work environment is paramount. The agency champions equity, diversity, and inclusion, ensuring that every employee feels a sense of belonging. With a focus on collaboration and transparency, you’ll have the freedom to express your creativity without micromanagement. Additionally, We Are Social values employee feedback and regularly conducts surveys to gauge work satisfaction, making it a great place for innovative minds.

When answering this question, focus on a specific campaign or content piece. Outline the goal you aimed to achieve, the creative process you undertook, and the results. Be sure to mention the platforms used, the target audience, and any notable engagement metrics that reflect its success.

To answer this question, discuss specific sources such as gaming news websites, forums, and social media platforms where you follow influencers and industry leaders. Mention your practices for continuous learning and how you engage with the gaming community to remain at the forefront of trends.

Emphasize your brainstorming techniques and methodologies for generating ideas. You can mention how you collaborate with teammates, gather insights from community feedback, and leverage analytics data to inform and shape your creative concepts.

In your response, list the specific tools and software you are proficient in, such as Adobe Premiere for video editing, Canva for graphics, and social media management tools like Hootsuite or Buffer. Discuss how these tools enhance your workflow and creative output.

Discuss various metrics such as engagement rates, likes, shares, comments, and conversion rates. Explain how these metrics impact your content strategy and how you use insights derived from these metrics for future content creation.

Explain your constructive approach towards feedback, outlining how you analyze it for growth opportunities. Emphasize your openness to suggestions and how you integrate that feedback to refine your content while keeping the audience's perspective in mind.

Share a specific instance where you successfully met a tight deadline. Explain your approach to prioritizing tasks, staying organized, and ensuring quality output under pressure. Highlight any tools or techniques you used to manage your time effectively.

Highlight the importance of teamwork in your creative process. Discuss how collaboration with designers, videographers, and social media managers fosters innovative ideas, shares diverse perspectives, and ultimately leads to the production of high-quality content.

Explain your strategies for creating content tailored for gamers. Discuss understanding the audience's preferences, incorporating humor and gaming references, and using interactive elements to resonate with the community, making the content relatable.

Identify a specific challenge you face in content creation, such as creative blocks or tight timelines. Describe your problem-solving strategies, such as seeking inspiration from the community, engaging in collaborative brainstorming sessions, or taking breaks to refresh your perspective.