Director, Publisher Development

The Director, Publisher Development at VDO.AI is responsible for developing and executing strategies to achieve revenue targets while expanding the publisher network. This includes identifying and securing partnerships with enterprise-level publishers, collaborating with internal teams to align client communications, and building a robust sales pipeline. The role demands consistent performance to exceed sales targets and maintain accurate account planning.

To qualify for the Director, Publisher Development role at VDO.AI, candidates should have a minimum of 5 years of experience in publisher sales, with a proven track record of success. Familiarity with technology platforms, strong communication skills, and the ability to thrive in a fast-paced startup environment are essential. A passion for building meaningful relationships and managing complex sales cycles is also crucial for this position.

The Director, Publisher Development plays a significant role in realizing VDO.AI’s mission by driving revenue growth and establishing key publisher partnerships that enhance our advertising solutions. By laying the groundwork for strategic collaborations, this position helps deliver high-impact, video-driven experiences and connects brands with their target audiences effectively.

For a Director, Publisher Development at VDO.AI, essential skills include exceptional communication and presentation abilities, strategic thinking, and a results-driven mindset. Experience in managing complex sales cycles and the capability to build lasting relationships will contribute to success in this dynamic role. Additionally, a strong familiarity with the digital advertising landscape is important.

Candidates should consider working at VDO.AI for the unique opportunity to influence the future of digital advertising. With a commitment to innovation, a diverse and inclusive culture, and the chance to collaborate with passionate professionals, this role offers a supportive environment. Plus, being part of a fast-growing team means you’ll have ample opportunities for professional growth and development.

In answering this question, highlight your relevant work experience and specific achievements in publisher sales. Discuss how your past roles have prepared you for the strategic responsibilities expected of a Director at VDO.AI, emphasizing measurable successes and examples of building strong publisher relationships.

When discussing your approach, underline the importance of understanding the publisher’s needs and aligning them with VDO.AI's goals. Share examples of successful partnerships you've developed, focusing on your communication strategies and the value you brought to those relationships.

Outline your strategic thought process and innovative tactics that could attract new publishers. Discuss market research, relationship management, and leveraging data-driven insights to create compelling value propositions to engage potential partners effectively.

Talk about your experience facilitating cross-functional collaborations. Highlight methods such as regular briefings, feedback loops, and shared goals that help to maintain alignment between VDO.AI's internal teams and external publishers.

In your response, share a specific instance where you surpassed sales goals. Discuss the strategies you employed, any challenges you faced, and how you overcame them to achieve outstanding results.

Demonstrate your knowledge of current industry trends by discussing technological advancements, consumer behavior shifts, and market dynamics. Offer insights on how these factors could influence partnerships and opportunities for VDO.AI’s growth.

Address the importance of transparency and communication in managing expectations. Share a situation where you navigated a similar conflict by engaging both the client and internal teams to reach a satisfactory resolution.

Discuss the tools and methodologies you've utilized for sales forecasting. Explain how you ensure accuracy in predicting revenue streams and maintaining a strong sales pipeline, incorporating data analysis and market insights.

When responding, reflect on your intrinsic motivations. It might be achieving targets, nurturing partnerships, or contributing to innovative solutions in digital advertising. Make your passion evident to align your values with what VDO.AI stands for.

Convey genuine interest in VDO.AI by discussing the company's innovative approach to digital advertising. Mention how VDO.AI's mission resonates with your professional aspirations and values, and how you envision contributing to the team’s success.