Teamlead Social Media & Influencer Marketing (all genders)

More than 20 years ago, zooplus was one of the first to bring the pet category into the world of eCommerce. Today, we stand strong as Europe’s leading online pet platform, delivering moments of happiness to more than 9 million pet parents each year.

We're on a mission to create joy for pets and their parents, driven by our core values of Care, Courage, Openness, and Simplicity. At the heart of everything we do, they inspire us to grow, raise the bar for our customers and fuel a pet-first business.

Key responsibilities:

• Develop a comprehensive influencer marketing strategy aligned with overall marketing goals.
• Identify new opportunities and platforms for influencer partnerships to maximize brand reach and engagement while ensuring that influencers accurately represent the brand's voice, values, and messaging.
• Plan influencer marketing campaigns and long-term relationships with key influencers from conception to completion.
• Train the global Social Media & Influencer Marketing team to negotiate contracts and manage influencer agreements to ensure mutual benefit and brand alignment.
• Develop and manage the influencer marketing budget, ensuring efficient allocation of resources.
• Create thorough (monthly) Influencer Marketing reports, ensure that all relevant KPIs are excelling and up to date. You'll ensure performance and progress across all influencer collaborations.
• Support and enable Social Media Managers with trainings, guidelines and mentoring for the inhouse execution of campaigns and collaborations.
• Stay updated on industry trends, competitor activities, and emerging influencers. 
• Cooperating and coordinating with Agencies and service provider will also be a part of your regular work.

• Professional experience in Influencer Marketing with 5+ years relevant work experience with proven track record of successful influencer marketing campaigns and partnerships, leading a (international) team as well as experience in managing budgets and analyzing campaign performance.
• University degree in Economics, Marketing, Digital Media, Communications or related fields 
• A strong sense for Influencer Marketing plus Social Media Storytelling paired with an affinity for numbers and very good analytical skills 
• Social Media, Internet and Tech savvy with state of the art knowledge of trends in area of Influencer Marketing
• Creative thinker with strong project management and organizational abilities.
• Ability to find creative solutions, as well as a high level of initiative and reliability 
• Clear and effective written and verbal communication skills, strong interpersonal skills and a goal-driven as well as team-oriented working style
• Proficiency in using influencer marketing tools and analytics platforms.
• Strong computer skills using Microsoft Office and Adobe Suites
• Fluent in English - any other European Language would be a plus 

With more than 1,000 passionate professionals located across 10 European offices, we believe our success comes from working together and leveraging our international strengths. Expect to work in a hybrid environment, collaborating with colleagues in different locations remotely.

Our benefits:
🐾 20% discount in our zooplus shop
📖 Internal and external training
🎈 Team events
#LI-Hybrid✈️ 28 vacation days and days off on 24th and 31st of December
🏋️ Corporate rates at a local gym chain (Body & Soul)
📱 Company mobile phone for work and personal use

Want to know more? Learn more about zooplus here, and check out our LinkedIn, Instagram, TikTok and YouTube to get a glimpse into the zooplus culture.

zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.