Brienne Swanson

Social Media Strategist April 2022 — Current time

Social Media Associate February 2021 — April 2022

About the role • Plan, customize, and manage client-facing social campaigns - paid and organic • Monitor social channels daily to address comments and direct messages • Develop relevant content that resonates with audiences based on data, and industry/seasonal trends • Analyze and report on weekly and monthly social media channel performance • Train new hires on client initiatives, agency processes, and social media scheduling & monitoring sites • Collaborate with departments across the agency to execute campaigns and ensure client satisfaction • Maintain close client relationship via timely communication and weekly meetings • Conduct influencer marketing research and draft influencer contracts – trained on influencer onboarding process • Craft and implement data-driven social media strategy plans on a semi-annual to annual basis • Management of associate level employees across multiple clients