Mission-driven marketer, MBA, experienced in branding/campaigns/product, flexible in corporate and startup settings
Supervised marketing content experiments, analyzed metrics, and provided actionable insights to promote the Whiterabbit patient app. This resulted in 5.5K downloads in 5 months.
I am a dynamic, thoughtful, mission-driven marketer with a passion for healthcare and technology. I excel at leading large-scale, integrated marketing campaigns across multiple mediums and channels to inspire my target audiences to take action. My customer-centric approach backed by analytics and insights fuels intentional and relatable branding and messaging. Past managers have said I have a high level of integrity, innovation, and desire to learn. For almost eight years, my hunger for knowledge led me to opportunities across industries where I gained a breadth of work experiences in project management, sales, marketing communications, and product development and marketing. Specialties: healthcare marketing, patient communications, brand development, branding, marketing communications, product marketing, lead generation, growth marketing, customer experience, digital marketing, web development, product development, web content management, customer journey management, voice of the customer, sales, business relationship-managementÂ