Bryan Cassidy

Sr IT Service Sales Executive November 2021 — March 2023

About the role • Developed and maintained strategic account plans for 15+ account executives focused on driving internal and 3rd party services to drive revenue growth at high-value customers. • Led strategic service-focused vision and roadmap development discussions with key client stakeholders, internal, and external partners which influenced change to meet client deadlines and objectives. • Developed “Service QRG” for Account Executives to deliver during client meetings resulting in a 20% increase in Service projects. Accomplishments: • Top Service Sales Rep 2022 for closing $9M+ in revenue on a target of $2.5M annual revenue and securing 5 net new customers, surpassing both revenue and gross margin targets by 150%. • Led weekly standup meetings with Client Internal and External Partners resulting in securing CPQ rebuild project generating $10M+ ROI. • Analyzed repeated issues causing delays and recommended strategic solutions with leadership to slash project delivery by 25%.

Sr Digital Innovation Sales Executive February 2020 — October 2021

About the role • Developed Strategic Account Plan focused on growing revenue for both new and existing F500-1000 Enterprise clients across multiple verticals while working closely with internal teams and external partner ecosystems. • Explored customer needs, product scenarios, stakeholder feedback, and created user stories caused by the Pandemic to recognize business challenges and collaborate with internal product teams to adapt existing “Connected Platform” into a new focus of “Detection and Prevention” for Temperature Monitoring. Accomplishments: • Delivered $3.8M in annual revenue on a target of $2.4M including $850K in gross profits in Q4 of 2021, including 3 new customer logos in 2021. • Generated $2.3M annual revenue on a target of $1.7M in 2020 during the height of the pandemic, including 4 new logos in 2020 generating $700K in revenue. • Closed Insight’s first customer-funded pilot and only recurring customer for Insight, delivering business outcomes to clients of approximately $14M annual savings. • Fostered a collaborative team environment to generate $500K in cross-sell revenue in 2020.

Sr Client Partner April 2019 — February 2020

About the role • Led visioning and roadmap development by devising innovative strategic plans for cloud-based applications for wireless fleet and IoT solutions to companies for clients spending less than $1M ARR with Verizon. • Implemented market penetration strategy within 60 accounts with less than 50 lines of service to drive growth in target accounts, providing vision, creativity, and advanced analytical thinking for the organization's strategic business objectives. Accomplishments: • Successfully drove 70% increase in revenue by devising innovative strategic plans for wireless fleet telematics and IoT solutions. • Achieved 188% growth by uncovering business challenges and building win/win situations for Verizon and customers. • Generated 102% revenue growth in Q2 2019.

Sr Strategic Enterprise Account Manager April 2012 — March 2019

About the role • Responsible for driving revenue growth and retention within a diverse portfolio of strategic F500 accounts beginning with a book of 25 companies down to 2 largest financial customers and the largest independent Coca-Cola Bottler in the US, Coke Consolidated with leading results. • Cultivated and managed relationships with C-level and key business stakeholders, serving as a trusted advisor to discover and propel efficiency and productivity drivers. Developed and presented compelling presentations, applied a consultative sales approach to promote positive business growth while creating new projects focused on connecting cloud-based applications with cellular connectivity solutions to the customer’s infrastructure. Accomplishments: • Delivered YOY growth of 120% from 2012 to 2017. • Entrusted with the company’s largest client while increasing ARR by $3.2M, including an increase of revenue growth from $500K to $1M by creating "out of the box" innovative solutions that solved a critical business challenge. • Grew Coke Consolidated from $300K in annual revenue to over $7M within 7 years by changing the perception of being seen as a vendor to being looked to as a trusted advisor with multiple departments.

Business Account Executive May 2007 — March 2012

About the role • President’s Cabinet, 2011 – Top 1% Sales Nationwide

Universal Support Coordinator June 2004 — April 2007