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Campaign Lead - job 1 of 5

Company Description

Work with Us. Change the World.

At AECOM, we're delivering a better world. Whether improving your commute, keeping the lights on, providing access to clean water, or transforming skylines, our work helps people and communities thrive. We are the world's trusted infrastructure consulting firm, partnering with clients to solve the world’s most complex challenges and build legacies for future generations.

There has never been a better time to be at AECOM. With accelerating infrastructure investment worldwide, our services are in great demand. We invite you to bring your bold ideas and big dreams and become part of a global team of over 50,000 planners, designers, engineers, scientists, digital innovators, program and construction managers and other professionals delivering projects that create a positive and tangible impact around the world.

We're one global team driven by our common purpose to deliver a better world. Join us.

Job Description

AECOM is looking for a Campaign Lead to join the Marketing and Communications Team assisting the West region. 

This will be a hybrid position including a combination of both remote and in-office, that can be based in, but not limited to: Austin, TX; Dallas, TX; Houston, TX; Denver, CO; Chicago, IL; Phoenix, AZ; Las Vegas, NV; Seattle, WA; Sacramento, CA.

Job Responsibilities will include, but will not be limited to:

  • Create and deliver marketing positioning strategies aligned to winning key pursuits and supporting region initiatives. This includes setting strategic direction, planning, and executing campaigns that drive results.
  • Collaborate with various internal teams, including account managers, business development teams, and regional leaders, to develop and implement campaigns that align with business objectives and drive success in key pursuits.
  • Responsible for handling multiple marketing campaigns simultaneously.
  • Write and edit content specifically tailored for each of our unique platforms.
  • Conduct interviews with subject matter experts, client account managers and technical staff to strategize and write thought leadership articles and blogs.
  • Work with the Marketing Communications team to create and share compelling content across various digital, social media, and traditional media channels. Ensure content is consistent with campaign objectives and brand guidelines.
  • Write and edit content as needed.
  • Adapt global marketing strategies to meet local markets' unique needs and characteristics within the Americas Region. Utilize market insights to customize campaigns, ensuring they effectively address local audience preferences and competitive landscapes.
  • Work with Media Relations colleagues to identify and capitalize on media outreach opportunities, increasing campaign visibility through targeted PR efforts.
  • Use data and analytics to monitor campaign performance, identify opportunities for improvement, and optimize strategies. Provide regular reports and insights to internal stakeholders.

Qualifications

Minimum Requirements:

  • BA/BS + 6 years of relevant marketing communications experience, preferably working within a large professional services organization across different industries, business lines and/or functions or a demonstrated equivalency of experience and/or education.

Preferred Qualifications: 

  • 6+ years of relevant marketing communications experience a plus.
  • Experience leading and optimizing marketing campaigns aligned to pursuit positioning in collaboration with stakeholders both inside and outside of your organization.
  • Can think strategically and articulate strategy in an accessible and compelling way.
  • Experience creating value propositions either for pursuit campaigns and/or taking new service offerings to market.
  • Experience and confidence in working with business leaders, with the ability to challenge constructively.
  • Experience managing multiple projects in a fast-paced environment.
  • A strong communicator with energy and enthusiasm.
  • Excellent verbal and written language skills including writing, editing, and proofreading.
  • Influencing and stakeholder management skills: Can interact at a senior level, providing credible advice and guidance, as well as building good networks and relationships at all levels of an organization.
  • Proficient in Microsoft and Adobe packages including InDesign, PowerPoint, Excel, and Word
  • Client-centric attitude, embracing the company brand and values.
  • Digital skills: Experience in delivering content through multi-media and digital platforms.

Additional Information

  • This position does not include sponsorship for United States work authorization now or in the future
  • Relocation assistance and/or per diem is not offered for this position

About AECOM

AECOM is proud to offer comprehensive benefits to meet the diverse needs of our employees. Depending on your employment status, AECOM benefits may include medical, dental, vision, life, AD&D, disability benefits, paid time off, leaves of absences, voluntary benefits, perks, well-being resources, employee assistance program, business travel insurance, service recognition awards, retirement savings plan, and employee stock purchase plan.

AECOM is the world’s trusted infrastructure consulting firm, delivering professional services throughout the project lifecycle – from advisory, planning, design and engineering to program and construction management. On projects spanning transportation, buildings, water, new energy and the environment, our public- and private-sector clients trust us to solve their most complex challenges. Our teams are driven by a common purpose to deliver a better world through our unrivaled technical and digital expertise, a culture of equity, diversity and inclusion, and a commitment to environmental, social and governance priorities. AECOM is a Fortune 500 firm and its Professional Services business had revenue of $14.4 billion in fiscal year 2023. See how we are delivering sustainable legacies for generations to come at aecom.com and @AECOM.

 

Freedom to Grow in a World of Opportunity 

You will have the flexibility you need to do your best work with hybrid work options. Whether you’re working from an AECOM office, remote location or at a client site, you will be working in a dynamic environment where your integrity, entrepreneurial spirit and pioneering mindset are championed.

You will help us foster a safe and respectful workplace, where we invite everyone to bring their whole selves to work using their unique talents, backgrounds and expertise to create transformational outcomes for our clients.

AECOM provides a wide array of compensation, benefits and well-being programs to meet the diverse needs of our employees and their families. We’re the world’s trusted global infrastructure firm, and we’re in this together – your growth and success are ours too.

Join us, and you’ll get all the benefits of being a part of a global, publicly traded firm – access to industry-leading technology and thinking and transformational work with big impact and work flexibility. As an Equal Opportunity Employer, we believe in each person’s potential, and we’ll help you reach yours.

All your information will be kept confidential according to EEO guidelines.

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Average salary estimate

$80000 / YEARLY (est.)
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$70000K
$90000K

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What You Should Know About Campaign Lead, AECOM

If you're ready to take the lead in shaping exceptional marketing campaigns, AECOM is thrilled to announce an opening for a Campaign Lead in Austin, TX! As a pivotal member of our Marketing and Communications Team, you’ll work closely with dynamic teams across the West region. Your role will be a blend of creativity and strategy as you develop and execute marketing positioning strategies that pave the way for our key pursuits. Imagine collaborating with account managers, business development teams, and regional leaders, all while influencing projects that contribute to creating a better world. You’ll have the freedom to think big, using valuable market insights to tailor your campaigns for different audiences across the Americas Region. Engage with various platforms, write compelling content, and harness data analytics to drive campaign performance. Whether you're creating thought leadership articles or enhancing our media outreach, your contributions will play a vital role in our mission at AECOM. With over 50,000 professionals working towards common goals, you’ll be part of a vibrant team that celebrates diverse perspectives and innovative ideas. If you're looking for a role that blends strategic impact with community improvement, then Captain your ship at AECOM as our Campaign Lead, and help us leave legacies for generations to come!

Frequently Asked Questions (FAQs) for Campaign Lead Role at AECOM
What responsibilities can I expect as a Campaign Lead at AECOM?

As a Campaign Lead at AECOM, your responsibilities will include developing and delivering marketing positioning strategies, collaborating with internal teams on campaigns, writing tailored content, and monitoring campaign performance using data analytics. You'll strategically align your efforts to meet the needs of key business pursuits while ensuring that your campaigns resonate with local audiences.

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What qualifications are required for the Campaign Lead position at AECOM?

The Campaign Lead role at AECOM requires a BA/BS degree and at least six years of relevant marketing communications experience, ideally within a large professional services organization. Strong communication skills, project management competencies, and experience creating value propositions are also essential to succeed in this position.

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What kind of projects will the Campaign Lead be working on at AECOM?

As a Campaign Lead at AECOM, you'll be involved in various projects, from improving transportation systems to enhancing building designs and more. Your role will require you to use creative marketing strategies that align with the organization's focus on delivering sustainable legacies across multiple sectors including water, energy, and environmental solutions.

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Is there an opportunity for remote work for the Campaign Lead position at AECOM?

Yes! The Campaign Lead position at AECOM offers a hybrid work environment. You can work remotely while also having the flexibility to be in the office when required. This blend allows you to engage with your teams effectively while maintaining a good work-life balance.

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How does AECOM support professional development for its Campaign Lead?

AECOM is committed to the growth and development of its employees. As a Campaign Lead, you'll have access to industry-leading technology and resources, as well as opportunities for continuous training and collaboration within a global network of professionals. This support fosters a culture of equity, inclusion, and innovation.

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Common Interview Questions for Campaign Lead
Can you describe your experience in developing marketing strategies?

When responding, outline specific campaigns you have led that showcase your ability to create strategies aligned with business objectives. Mention metrics used to evaluate success and how you adapted strategies in response to analytics.

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How do you prioritize multiple projects in a fast-paced environment?

Discuss your project management techniques. Highlight tools you use for organization, such as digital spreadsheets or project management software, and explain how you evaluate and prioritize deadlines to ensure timely completion of tasks.

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What role does collaboration play in your approach to campaign planning?

Share examples of successful collaboration with cross-functional teams. Discuss how you foster communication, collect input, and unify different perspectives to create impactful campaigns.

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How do you measure the effectiveness of a campaign?

Explain the types of metrics and analytics you track to assess the success of a campaign. This may include key performance indicators like engagement rates, lead conversions, or social media interactions.

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What experience do you have in writing and editing content?

Describe your writing process and any specific projects where your content has led to noteworthy outcomes. Mention types of content you’ve created, such as blogs, thought leadership pieces, or social media posts, emphasizing your attention to detail.

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Describe a time when you had to adapt a global marketing strategy to meet local market needs.

Provide a specific example illustrating how you analyzed local markets, tailored your global strategies, and successfully executed changes that resonated with a local audience.

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In what ways do you ensure consistency in brand messaging across various channels?

Discuss your methods for ensuring brand voice and guidelines are adhered to in all channels. Mention any tools or processes you implement to review content for consistency.

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How have you utilized data to optimize marketing strategies in your previous roles?

Provide concrete examples of how you’ve gathered insights from data analytics, what changes were made as a result, and how those changes improved the performance of marketing initiatives.

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What do you believe is the most important factor in successful marketing communications?

Offer your perspective on how clear messaging, audience understanding, and strong narratives are critical to effective marketing communications. Use examples from your experience to support your viewpoint.

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Can you discuss a campaign that you believe was particularly successful and why?

Choose a campaign, describe its goals, your strategic approach, and the outcomes achieved. Reflect on what made it successful and any lessons learned from its execution.

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As the world’s trusted infrastructure consulting firm, we’re committed to managing our business with the utmost responsibility and to always strive for better – whether by reducing emissions, creating social value or diversifying our senior leader...

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Full-time, hybrid
DATE POSTED
March 28, 2025

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