Working Student Digital & Omnichannel Marketing

As a Working Student in Digital & Omnichannel Marketing at Alexion, your responsibilities will include supporting the team with tasks such as reporting and analysis of digital activities, managing project timelines, updating content across digital platforms, and facilitating internal communications with stakeholders. You'll also assist with agency steering, ensuring that all marketing projects run smoothly and effectively.

To apply for the Working Student Digital & Omnichannel Marketing position at Alexion, you should have an enrollment certificate from a German university. A keen interest in digital marketing is essential, along with self-motivation and the ability to analyze data. Fluent English and German are mandatory. Preferred qualifications include familiarity with content management systems and tools like Google Analytics and Google Ads.

In the Working Student Digital & Omnichannel Marketing role at Alexion, you will develop a broad range of skills, including digital marketing strategies, content creation, analytical skills through data reporting, project management, and effective stakeholder communication. These skills will be invaluable as you build a career in the fast-paced digital marketing industry.

Yes, the Working Student position in Digital & Omnichannel Marketing at Alexion allows for primarily remote work. This provides you with the flexibility to manage your schedule while still contributing to dynamic digital marketing projects and collaborating with team members.

Alexion is dedicated to fostering a culture of belonging and inclusion. They ensure that all employment decisions, including internships and student positions, are made without discriminating against race, gender, age, and other protected statuses, promoting a welcoming environment for all individuals.

In your response, highlight any relevant projects or coursework that demonstrate your knowledge of digital marketing strategies. Discuss any tools you've used, including content management systems or analytics platforms, to illustrate your practical experience.

Explain your approach to prioritization, perhaps using a specific example from your academic or work life. Mention how you assess deadlines and importance, and any systems, like to-do lists or project management tools, that you use to stay organized.

Discuss your familiarity with tools such as Google Analytics, content management systems, or digital advertising platforms. Highlight any specific experiences you have using these tools and how they helped you achieve a goal in a previous project or assignment.

Demonstrate your openness to constructive criticism by sharing an example of feedback you received and how you implemented it to improve your work. This shows your willingness to learn and adapt.

Share your understanding of audience engagement strategies, including effective content creation, use of social media channels, and analytics to track user interaction. Mention any specific strategies that have worked for you in the past or that you plan to implement.

Detail a specific project where you played a key role. Discuss your contributions, the strategies you implemented, and the outcomes that resulted. Be sure to highlight any data that demonstrates success.

Explain how data analysis influences marketing strategies by facilitating informed decision-making. Illustrate this with examples showing how interpretation of data can lead to adjustments in campaigns or tactics that can enhance effectiveness.

Reflect on current trends in digital marketing, such as privacy regulations, the evolution of social media, or changing consumer behaviors. Offer insights on how effective marketers adapt to these challenges.

Articulate your motivation for wanting to join Alexion. Mention specific aspects of their culture, commitment to diversity, or innovative marketing strategies that resonate with you, emphasizing how this position aligns with your career goals.

Share your methods for staying updated, such as following industry blogs, attending webinars, or participating in relevant forums. Highlight your proactive approach to continuous learning in the fast-paced digital marketing field.