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Marketing & Events Coordinator

Marketing & Events Coordinator

Borchert Kitchen & Bath is one of the fastest growing brands in the acrylic bath remodeling industry. We are looking for quality people to join our winning team. Our goal is simple, to beautify bathrooms across North America by manufacturing and installing attractive, durable and maintenance-free bath remodeling fixtures. Thereby, we enrich the lives of those we touch.

We are looking to hire an experienced, part-time Marketing & Events Coordinator in the Washington, MI market.

Job Description:

• Create advertisements geared towards homeowners and manage ongoing ads. Find avenues to advertise and implement creative marketing strategies to gain new clients
• Manage all marketing efforts including developing ads, creating Google and Facebook ads, and drive lead generation
•Implement SEO strategies for optimal ad visibility
• Manage social media presence
• Research and find Events and Shows within our assigned territory
• Negotiate Contracts with the Event Vendors
• Book an annual calendar of Events and Shows
• Recruit, hire and train Event Demonstrators
• Schedule Demonstrators to work Events
• Coordinate booth and display set-up and tear down
• Set appointments for a Free In-Home Consultation at the Events and Shows
• Measure and report results

Qualifications:

• 2 years of marketing and/or advertising experience is required
• Strong communications skills
• Positive, outgoing personality
• Strong planning and organizational skills
• Ability to coach, train and motivate others
• Ability to work in a fast-paced environment
• Ability to stand for long periods of time
• Ability to lift 30 pounds

Compensation is dependent upon skills and experience.

Average salary estimate

$40000 / YEARLY (est.)
min
max
$30000K
$50000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Marketing & Events Coordinator, Bath Concepts Independent Dealers

Join Borchert Kitchen & Bath as a Marketing & Events Coordinator and be a key player in our mission to beautify bathrooms across North America. In this role, you’ll have a hands-on opportunity to craft creative advertisements specifically targeted at homeowners. You’ll manage ongoing marketing campaigns, so we can spread the word about our durable, attractive, and maintenance-free bath remodeling fixtures. Engaging with social media will be a big part of your day-to-day, as you’ll oversee our online presence and implement SEO strategies to ensure our ads shine in the digital landscape. Your organizational skills will shine as you research events and shows in the Washington market, negotiate contracts, and book an annual calendar filled with exciting engagements. Plus, we’ll look to you to recruit and train our event demonstrators, helping to prepare them for successful interactions with potential clients. If you have at least 2 years of marketing or advertising experience, a positive, outgoing personality, and the ability to thrive in a fast-paced environment, we’d love to chat. Join our winning team at Borchert Kitchen & Bath, where your contributions will directly enrich the lives of those we serve.

Frequently Asked Questions (FAQs) for Marketing & Events Coordinator Role at Bath Concepts Independent Dealers
What are the responsibilities of a Marketing & Events Coordinator at Borchert Kitchen & Bath?

As a Marketing & Events Coordinator at Borchert Kitchen & Bath, your main responsibilities include creating advertisements aimed at homeowners, managing ongoing marketing efforts, developing ads for Google and Facebook, and driving lead generation. You'll also implement SEO strategies for better ad visibility and manage our social media presence while researching and coordinating events and shows in the Washington market.

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What qualifications do I need to apply for the Marketing & Events Coordinator position at Borchert Kitchen & Bath?

To apply for the Marketing & Events Coordinator position at Borchert Kitchen & Bath, candidates should have a minimum of 2 years of marketing and/or advertising experience. Strong communication skills, organizational abilities, a positive personality, and a knack for coaching and training others are also important qualifications for this role.

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Is experience in event management required for the Marketing & Events Coordinator position at Borchert Kitchen & Bath?

While direct event management experience is not strictly required for the Marketing & Events Coordinator position at Borchert Kitchen & Bath, having a background in marketing and an understanding of event coordination is definitely beneficial. You'll be responsible for booking events, negotiating with vendors, and coordinating event logistics, so familiarity with these tasks will help you thrive.

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What does the team environment look like for the Marketing & Events Coordinator role at Borchert Kitchen & Bath?

The team environment for the Marketing & Events Coordinator at Borchert Kitchen & Bath is collaborative and supportive. You'll work closely with other marketing professionals and event staff, but it's also a fast-paced setting that requires you to be proactive and independent in managing your tasks and responsibilities effectively.

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What compensation can a Marketing & Events Coordinator expect at Borchert Kitchen & Bath?

Compensation for the Marketing & Events Coordinator role at Borchert Kitchen & Bath is competitive and depends on your skills and previous experience. The company values quality and performance, so your expertise in marketing and events can significantly influence your compensation package.

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Common Interview Questions for Marketing & Events Coordinator
How do you approach creating effective advertisements for homeowners?

When answering this question, emphasize your understanding of the target audience and how to tailor messages that resonate with them. Discuss your experience with different advertising platforms, analytics to measure effectiveness, and any creative strategies you've previously employed.

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Can you describe a successful marketing campaign you managed?

Share a specific example that outlines the goals, strategies implemented, and results achieved. Highlight metrics such as increased engagement or lead generation, and reflect on what you learned from the process to showcase adaptability and growth.

Join Rise to see the full answer
What strategies do you use to manage social media presence?

Discuss your approach to content planning, audience engagement, and using analytics tools to measure success. Mention any practical experiences you had with scheduling posts, responding to comments, and developing a brand voice that resonates with followers.

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How do you handle event logistics and coordination?

Your response should demonstrate strong organizational skills. Explain your methods for planning timelines, coordinating with vendors, and ensuring all details are accounted for to make the event a success. Reference any tools or checklists you use to stay on track.

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Describe your experience with Google and Facebook Ads.

Highlight specific campaigns you've run on these platforms, focusing on your targeting strategies, ad design, budget management, and the results achieved. This will show your familiarity and ability to leverage these tools for impactful lead generation.

Join Rise to see the full answer
How do you approach SEO for advertisements?

Clarify your understanding of keywords, content optimization, and the importance of user experience on ad performance. Discuss the tools you use to track progress and optimize for higher visibility in search results, demonstrating your analytical skills.

Join Rise to see the full answer
What attributes do you believe are essential for collaborating with a team?

Mention attributes like communication, flexibility, trust, and accountability. Provide examples of times when you've worked effectively in a team, underscoring how your actions led to improved teamwork and project success.

Join Rise to see the full answer
How would you train and motivate event demonstrators?

Talk about your training methodology, emphasizing clear communication, setting expectations, and providing constructive feedback. Sharing examples of how you've successfully motivated others in a similar context can strengthen your answer.

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What do you think are the key elements of a successful marketing strategy?

You should focus on elements like understanding your audience, setting clear goals, consistent branding, and measuring results. Provide examples from your past experience that illustrate how these key elements played a role in your success.

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How do you prioritize your tasks in a fast-paced environment?

Explain your process for evaluating tasks based on deadlines and overall impact. You could also mention tools or techniques you use for project management, emphasizing your skills in staying organized despite the pace of work.

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EMPLOYMENT TYPE
Part-time, on-site
DATE POSTED
April 2, 2025

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